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~isPartOf:"Information technology and management"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~subject:"Social Web"
~subject:"Virtual reality"
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Information technology and management
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of business research : JBR
8
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
Journal of advertising : official publication of the American Academy of Advertising
5
Technological forecasting & social change : an international journal
5
CESifo working papers : the international platform of Ludwig-Maximilians University's Center for Economic Studies and the Ifo Institute
4
Electronic commerce research and applications
4
Management information systems : mis quarterly
4
Virtual worlds and e-commerce : technologies and applications for building customer relationships
4
Electronic commerce research
3
Electronic markets : the international journal on networked business
3
Information systems research : ISR
3
International journal of electronic commerce : IJEC
3
Journal of consumer behaviour : an international research review
3
Journal of management information systems : JMIS
3
Young consumers : insight and ideas for responsible marketers
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
2
Arbeitspapier / HHL, Leipzig Graduate School of Management
2
CESifo working papers
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Data documentation / DIW
2
European Sport management quarterly : ESMQ
2
German Council for Social and Economic Data (RatSWD) Research Notes
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Glücksspielforschung
2
Information communication technologies and emerging business strategies
2
International journal of e-business research : an official publication of the Information Resources Management Association
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of networking and virtual organisations : IJNVO
2
International journal of retail & distribution management
2
International journal of sport management and marketing : IJSMM
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Journal of electronic commerce research : JECR
2
Journal of internet commerce
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Journal of marketing management : MM
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Journal of media business studies
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Journal of promotion management : innovations in planning and applied research
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Kyklos : international review for social sciences
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Production and manufacturing system management : coordination approaches and multi-site planning
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Psychology & marketing
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RatSWD research notes
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The international journal of business science & applied management : IJBSAM
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ECONIS (ZBW)
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1
The role of social network sites on the relationship between game users and developers : an evolutionary game analysis of virtual goods
Chen, Hao
;
Chen, Hai-Tao
- In:
Information technology and management
22
(
2021
)
2
,
pp. 67-81
Persistent link: https://www.econbiz.de/10012544956
Saved in:
2
Is sociability or interactivity more effective for enhancing performance? : findings from a massively multiplayer online role-playing game
Wang, Dianwen
;
Yang, Zhilin
;
Ding, Zhihua
- In:
Journal of interactive marketing : a quarterly …
48
(
2019
),
pp. 106-119
Persistent link: https://www.econbiz.de/10012129487
Saved in:
3
The boundaries of gamification for engaging customers : effects of losing a contest in online co-creation communities
Leclercq, Thomas
;
Hammedi, Wafa
;
Poncin, Ingrid
- In:
Journal of interactive marketing : a quarterly …
44
(
2018
),
pp. 82-101
Persistent link: https://www.econbiz.de/10011949555
Saved in:
4
Nested network effects in online free games with accessory selling
Wu, Chi-cheng
;
Chen, Ying-Ju
;
Cho, Yung-jan
- In:
Journal of interactive marketing : a quarterly …
27
(
2013
)
3
,
pp. 158-171
Persistent link: https://www.econbiz.de/10010128382
Saved in:
5
Value creation in the video game industry : industry economics, consumer benefits, and research opportunities
Marchand, André
;
Hennig-Thurau, Thorsten
- In:
Journal of interactive marketing : a quarterly …
27
(
2013
)
3
,
pp. 141-157
Persistent link: https://www.econbiz.de/10010128383
Saved in:
6
Energizing business transactions in virtual worlds : an empirical study of consumers’ purchasing behaviors
Cheon, Eunyoung
- In:
Information technology and management
14
(
2013
)
4
,
pp. 315-330
Persistent link: https://www.econbiz.de/10010231117
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