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~isPartOf:"Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken"
~isPartOf:"Journal of marketing"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Technological forecasting & social change : an international journal"
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Customer integration
154
Kundenintegration
154
Consumer behaviour
78
Konsumentenverhalten
78
Beziehungsmarketing
72
Relationship marketing
72
Social Web
43
Social web
43
Betriebliche Wertschöpfung
42
Value creation
42
Dienstleistungsqualität
29
Innovation
29
Service quality
29
Customer satisfaction
28
Kundenzufriedenheit
28
Customer engagement
26
Innovation management
26
Innovationsmanagement
26
Value co-creation
24
Co-creation
19
Internet marketing
19
New product development
19
Online-Marketing
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Produktentwicklung
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Brand management
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Markenführung
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Hollebeek, Linda D.
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Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
Journal of marketing
Journal of retailing and consumer services
Technological forecasting & social change : an international journal
Journal of business research : JBR
159
Industrial marketing management : the international journal for industrial and high-tech firms
78
Journal of service management
49
The journal of services marketing
49
SpringerLink / Bücher
46
International journal of innovation management
45
The journal of product innovation management : an international publication of the Product Development & Management Association
45
Research policy : policy, management and economic studies of science, technology and innovation
35
The journal of business & industrial marketing
35
International journal of hospitality management
34
The service industries journal
32
Journal of marketing management : MM
30
Journal of strategic marketing
28
Public management review
26
Service business
26
Marketing theory
24
The journal of brand management : an international journal
24
Journal of service research : JSR
23
Journal of service theory and practice : JSTP
23
International journal of contemporary hospitality management
22
Kundenintegration : Forum Dienstleistungsmanagement
22
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
21
International journal of technology marketing : IJTMkt
21
Tourism management : research, policies, practice
21
International journal of technology management : IJTM
20
Marketing intelligence & planning
19
Journal of the Academy of Marketing Science
18
Administrative Sciences : open access journal
17
The journal of product & brand management
17
Creativity and innovation management
16
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
16
Revolutionizing innovation : users, communities, and open innovation
16
European journal of marketing
15
European management journal
15
International journal of product development : IJPD
15
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
15
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ECONIS (ZBW)
161
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1
Exploring the effects of value co-creation strategies in event services on attendees' citizenship behaviors : the roles of customer empowerment and psychological ownership
Zhang, Xingyi
;
Singh, Smita
;
Li, Jing
;
Shao, Xiaolong
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460864
Saved in:
2
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
3
Content marketing in the social media platform : examining the effect of content creation modes on the payoff of participants
Zhang, Xiaojing
;
Zhang, Yulin
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462164
Saved in:
4
Boosting customers' impulsive buying tendency in live-streaming commerce : the role of customer engagement and deal proneness
Luo, Xi
;
Hwa, Jacky Cheah Jun
;
Hollebeek, Linda D.
;
Lim …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014462186
Saved in:
5
Overcoming hospital resistance in an international innovation co-creation
Aerts, Ria
;
Pikkarainen, Minna
;
Xu, Yueqiang
; …
- In:
Technological forecasting & social change : an …
187
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014326678
Saved in:
6
Detecting and managing the mechanism of perceived meaningfulness of work and digital transformation in public sector health and social care services
Kuoppakangas, Päivikki
;
Stenvall, Jari
;
Kinder, Tony
; …
- In:
Technological forecasting & social change : an …
194
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014475034
Saved in:
7
Literature review on industrial digital platforms : a business model perspective and suggestions for future research
Madanaguli, Arun Thirumalesh
;
Parida, Vinit
;
Sjödin, …
- In:
Technological forecasting & social change : an …
194
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014475534
Saved in:
8
Being friendly and competent : service robots' proactive behavior facilitates customer value co-creation
Song, Jinzhu
;
Gao, Yanhuan
;
Huang, Youlin
;
Chen, Lihan
- In:
Technological forecasting & social change : an …
196
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014476984
Saved in:
9
Customer engagement outcomes in mobile applications : self-congruence as a moderator
Khan, Imran
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014372561
Saved in:
10
More gain, more give? : the impact of brand community value on users' value co-creation
Liao, Junyun
;
Pang, Jiecong
;
Dong, Xuebing
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364053
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