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~isPartOf:"International business review : the official journal of the European International Business Academy"
~isPartOf:"Tourism management : research, policies, practice"
~subject:"Customer equity drivers"
~subject:"Relationship marketing"
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Relationship marketing
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International business review : the official journal of the European International Business Academy
Tourism management : research, policies, practice
Journal of retailing and consumer services
20
Journal of business research : JBR
12
SpringerLink / Bücher
8
How to succeed in the digital age : strategies from 17 top managers
6
The service industries journal
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Cogent business & management
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International journal of contemporary hospitality management
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Edward Elgar E-Book Archive
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Services marketing quarterly
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Asia Pacific journal of marketing and logistics
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Australasian marketing journal
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Gabler Edition Wissenschaft
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of Asian finance, economics and business : JAFEB
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality marketing & management
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Journal of marketing analytics : JMA
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Journal of service theory and practice : JSTP
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Journal of the Academy of Marketing Science
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The journal of product & brand management
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Business horizons
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Computer-mediated marketing strategies : social media and online brand communities
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Erfolgsfaktor Marke : neue Strategien des Markenmanagements
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European journal of marketing
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Forschungsergebnisse der WU Wirtschaftsuniversität Wien
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Forschungsgruppe Konsum und Verhalten
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International journal of business excellence
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International journal of business information systems : IJBIS
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International journal of economic research
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International journal of management and economics
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International journal of services and operations management : IJSOM
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1
Informal interorganizational business relationships and customer loyalty : Comparing Guanxi, Yongo, and Wasta
Zhang, Man
;
Hartley, Janet L.
;
Al-Husan, Faten Baddar
; …
- In:
International business review : the official journal of …
30
(
2021
)
3
,
pp. 1-13
Persistent link: https://www.econbiz.de/10012506569
Saved in:
2
Plastic loyalty : investigating loyalty card programs for a Finnish hotel chain
Pesonen, Juho
;
Komppula, Raija
;
Murphy, Jamie
- In:
Tourism management : research, policies, practice
73
(
2019
),
pp. 115-122
Persistent link: https://www.econbiz.de/10012004907
Saved in:
3
Constructing a model of exhibition attachment : motivation, attachment, and loyalty
Yi, Xiaoli
;
Fu, Xiaoxiao
;
Jin, Wenmin
;
Okumus, Fevzi
- In:
Tourism management : research, policies, practice
65
(
2018
),
pp. 224-236
Persistent link: https://www.econbiz.de/10011775146
Saved in:
4
Repeated behaviour and destination loyalty
Meleddu, Marta
;
Paci, Raffaele
;
Pulina, Manuela
- In:
Tourism management : research, policies, practice
50
(
2015
),
pp. 159-171
Persistent link: https://www.econbiz.de/10011312620
Saved in:
5
Does the importance of value, brand and relationship equity for customer loyalty differ between Eastern and Western cultures?
Zhang, Sha
;
Doorn, Jenny van
;
Leeflang, Peter
- In:
International business review : the official journal of …
23
(
2014
)
1
,
pp. 284-292
Persistent link: https://www.econbiz.de/10010236470
Saved in:
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