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~isPartOf:"International journal of business information systems : IJBIS"
~isPartOf:"Journal of business communication : JBC"
~isPartOf:"Marketing letters : a journal of research in marketing"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
E-Mail
10
E-mail
10
Consumer behaviour
3
Internal communication
3
Interne Kommunikation
3
Cognition
2
Communication
2
Data protection
2
Datenschutz
2
Distribution channel
2
Internet marketing
2
Kognition
2
Kommunikation
2
Online-Marketing
2
Personality psychology
2
Persönlichkeitspsychologie
2
Vertriebsweg
2
Advertising
1
Advertising effects
1
Auction
1
Auktion
1
Betriebsklima
1
Broadcast
1
Business model
1
CMC
1
Catalog
1
Codetermination
1
Cognitive control
1
Computer network
1
Computernetz
1
Cross-media
1
Digital preservation
1
Direct marketing
1
Direktmarketing
1
Elektronische Archivierung
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Email
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Fernsehen
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Geschäftsmodell
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Information management
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Kim, Hye Young
1
Kim, Sahangsoon
1
Lee, Jong-Ho
1
Lee, Sung Won
1
Shavitt, Sharon
1
Song, Ji Hee
1
Sukumaran, Alagirisamy Kamatchi Subbiah
1
Thorbjørnsen, Helge
1
White, Tiffany Barnett
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Zahay, Debra L.
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International journal of business information systems : IJBIS
Journal of business communication : JBC
Marketing letters : a journal of research in marketing
Journal of retailing and consumer services
3
European journal of marketing : EJM
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
Journal of marketing communications
2
Journal of promotion management : JPM
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
1
Cogent business & management
1
Der Markt : international journal of marketing
1
Dialogmarketing Perspektiven 2018/2019 : Tagungsband 13. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
1
ERIM Report Series Reference
1
ERIM report series research in management
1
Group decision and negotiation
1
Information communication technologies and emerging business strategies
1
Innovative Wirtschaftskommunikation : interdisziplinäre Problemlösungen für die Wirtschaft
1
International journal of applied business and economic research
1
International journal of economic research
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of enterprise information systems : an official publication of the Information Resources Management Association
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of internet commerce
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of vacation marketing
1
Les cahiers de recherche / HEC Paris
1
Manufacturing & service operations management : M & SOM
1
Paradigm : the journal of Institute of Management Technology
1
Studien des Büros für Technikfolgen-Abschätzung beim Deutschen Bundestag
1
Working papers / Federal Reserve Bank of Chicago
1
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ECONIS (ZBW)
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The role of cognitive absorption in the experienced users' behaviour towards e-mail advertisements
Sukumaran, Alagirisamy Kamatchi Subbiah
- In:
International journal of business information systems : …
39
(
2022
)
1
,
pp. 116-132
Persistent link: https://www.econbiz.de/10012887873
Saved in:
2
Effects of personalized e-mail messages on privacy risk : moderating roles of control and intimacy
Song, Ji Hee
;
Kim, Hye Young
;
Kim, Sahangsoon
;
Lee, Sung Won
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
1
,
pp. 89-101
Persistent link: https://www.econbiz.de/10011444027
Saved in:
3
Getting too personal : reactance to highly personalized email solicitations
White, Tiffany Barnett
;
Zahay, Debra L.
;
Thorbjørnsen, …
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
1
,
pp. 39-50
Persistent link: https://www.econbiz.de/10003666100
Saved in:
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