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~isPartOf:"International journal of business information systems : IJBIS"
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Beziehungsmarketing
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Customer data
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Kundendaten
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Relationship marketing
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Client-Server-Architektur
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Client-server architecture
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Consumer behaviour
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Customer analysis
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Nour, Mohamed A.
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Smith, Alan D.
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International journal of business information systems : IJBIS
NBER working paper series
7
DICE Discussion Paper
6
DICE discussion paper
5
Harvard business review : HBR
4
Journal of economics & management strategy : JEMS
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Business horizons
3
Electronic markets : the international journal on networked business
3
Journal of advertising research
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Psychology & marketing
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The Routledge companion to digital consumption
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Advances in knowledge acquisition, transfer, and management (AKATM) book series
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Apps management and e-commerce transactions in real-time
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Artificial intelligence in marketing
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E-marketing ; Vol. 1
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IWI-Diskussionsbeiträge
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of business ethics : JOBE
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Journal of competition law & economics
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of management information systems : JMIS
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Journal of marketing
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Management science in hospitality and tourism : theory, practice, and applications
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NBER Working Paper
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Pervasive advertising
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Schriftenreihe Studien zur Wirtschaftsinformatik
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Série scientifique / CIRANO, Centre Interuniversitaire de Recherche en Analyse des Organisations
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Working paper / National Bureau of Economic Research, Inc.
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Age of access? - Grundfragen der Informationsgesellschaft
1
American economic journal
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Arbeitspapiere des Lehrstuhls für Innovation, Neue Medien und Marketing, Institut für Betriebswirtschaftslehre, Universität Kiel
1
Benchmarking : an international journal ; BIJ
1
Big data and innovation in tourism, travel, and hospitality : managerial approaches, techniques, and applications
1
Chapman & Hall/CRCthe R series (CRC press)
1
Consumer information systems and relationship management : design, implementation, and use
1
Customer relationship management and the social and semantic web : enabling cliens conexus
1
Danube : law and economics review
1
Developing successful global strategies for marketing luxury brands
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An integrative framework for customer relationship management : towards a systems view
Nour, Mohamed A.
- In:
International journal of business information systems : …
9
(
2012
)
1
,
pp. 26-50
Persistent link: https://www.econbiz.de/10009487404
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2
Retail managers' perpectives on the effectiveness of corporate e-personalisation initatives
Smith, Alan D.
- In:
International journal of business information systems : …
8
(
2011
)
3
,
pp. 211-246
Persistent link: https://www.econbiz.de/10009312592
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