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~isPartOf:"International journal of contemporary hospitality management"
~subject:"Hotel industry"
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Hotel industry
Kundenbindungsprogramm
7
Loyalty program
7
Hotellerie
6
Beziehungsmarketing
5
Relationship marketing
5
Consumer behaviour
4
Konsumentenverhalten
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Brand management
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Hotel loyalty programs
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Internet marketing
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Online-Marketing
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Active loyalty
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Behavioral loyaltiy
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Benefits
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Big Data
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Big data
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Brand
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Brand loyalty
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Brand relationship quality
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CRM
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Clustering
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Commitment
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Customer loyalty
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Customer relationship management
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Customer retention
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Customer satisfaction
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Customer value
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Daily deals
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Data Mining
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Data mining
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Caetano, Joana
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Dinca, Alexandra
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Hu, Clark
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Im, Holly Hyunjung
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King, Ceridwyn
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Lo, Ada S.
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Magno, Francesca
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Rita, Paulo
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Tiago, Maria Teresa Borges
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International journal of contemporary hospitality management
International journal of hospitality management
7
Journal of travel and tourism marketing
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of hospitality marketing & management
2
The Cornell hospitality quarterly
2
Tourism management : research, policies, practice
2
Administrative Sciences : open access journal
1
Berichte aus der Steuerlehre
1
Handbuch Hospitality Management : Managementkonzepte, Wettbewerbskontext, Unternehmenspraxis
1
International journal of business innovation and research
1
Journal of business research : JBR
1
Journal of organizational computing and electronic commerce
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of revenue and pricing management
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
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Tourism and hospitality management
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ECONIS (ZBW)
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1
The theory-practice research gains from big data : evidence from hospitality loyalty programs
Rita, Paulo
;
Tiago, Maria Teresa Borges
;
Caetano, Joana
- In:
International journal of contemporary hospitality management
35
(
2023
)
12
,
pp. 4486-4501
Persistent link: https://www.econbiz.de/10014430130
Saved in:
2
Building brand relationship quality among hotel loyalty program members
Lo, Ada S.
;
Im, Holly Hyunjung
;
Chen, Yong
;
Qu, Hailin
- In:
International journal of contemporary hospitality management
29
(
2017
)
1
,
pp. 458-488
Persistent link: https://www.econbiz.de/10011611273
Saved in:
3
Back to the future : progress and trends in hotel loyalty marketing
Tanford, Sarah
;
Shoemaker, Stowe
;
Dinca, Alexandra
- In:
International journal of contemporary hospitality management
28
(
2016
)
9
,
pp. 1937-1967
Persistent link: https://www.econbiz.de/10011624195
Saved in:
4
The perceived effectiveness of social couponing campaigns for hotels in Italy
Cassia, Fabio
;
Magno, Francesca
;
Ugolini, Marta
- In:
International journal of contemporary hospitality management
27
(
2015
)
7
,
pp. 1598-1617
Persistent link: https://www.econbiz.de/10011476123
Saved in:
5
Hotel loyalty programs : how valuable is valuable enough? : Lijia (Karen) Xie and Chih-Chien Chen
Xie, Lijia Karen
;
Chen, Chih-chien
- In:
International journal of contemporary hospitality management
26
(
2014
)
1
,
pp. 107-129
Persistent link: https://www.econbiz.de/10010249707
Saved in:
6
Where is the love? : investigating multiple membership and hotel customer loyalty
Xiong, Lina
;
King, Ceridwyn
;
Hu, Clark
- In:
International journal of contemporary hospitality management
26
(
2014
)
4
,
pp. 572-592
Persistent link: https://www.econbiz.de/10010387389
Saved in:
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