//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of entrepreneurship and small business"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Psychology & marketing"
~isPartOf:"The journal of product & brand management"
~subject:"Social Web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Differentielle Psychologie"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Social Web
Personality psychology
167
Persönlichkeitspsychologie
167
Consumer behaviour
85
Konsumentenverhalten
85
Brand image
36
Markenimage
36
Business start-up
35
Unternehmensgründung
35
Brand management
33
Markenführung
33
Entrepreneurship
24
Entrepreneurship approach
24
Brand
20
Markenartikel
20
Entrepreneurs
18
Unternehmer
18
Beziehungsmarketing
13
Emotion
13
Relationship marketing
13
Social web
13
Personality trait
11
Persönlichkeitsmerkmal
11
Internet marketing
8
Motivation
8
Online-Marketing
8
USA
8
United States
8
Cognition
7
Frauen
7
Gender
7
Geschlecht
7
KMU
7
Kognition
7
SME
7
Viral marketing
7
Virales Marketing
7
Women
7
entrepreneurship
7
identity
7
more ...
less ...
Online availability
All
Undetermined
10
Type of publication
All
Article
13
Type of publication (narrower categories)
All
Article in journal
13
Aufsatz in Zeitschrift
13
Language
All
English
13
Author
All
Pagani, Margherita
2
Barbarossa, Camilla
1
Bargoni, Augusto
1
Battistoni, Elisa
1
Bauer, Brittney C.
1
Bodur, H. Onur
1
Brexendorf, Tim Oliver
1
Buhalis, Dimitrios
1
Bélisle, Jean-François
1
Caemmerer, Barbara
1
Chakraborty, Debarun
1
Colladon, Andrea Fronzetti
1
Duarte, Maria Margarida
1
Faßnacht, Martin
1
Giachino, Chiara
1
Gloor, Peter A.
1
Goldsmith, Ronald E.
1
Grippa, Francesca
1
Gutuleac, Rada
1
Harju, Anu A.
1
Hofacker, Charles F.
1
Houvinen, Annamari
1
Keeling, Kathleen A.
1
Khorana, Sangeeta
1
LaBella, Agostino
1
Lynn, Theo
1
Marbach, Julia
1
Miranda, Sandra de Oliveira
1
Mousavi, Sahar
1
Muzellec, Laurent
1
Nunan, Daniel
1
Pastore, Alberto
1
Polisetty, Aruna
1
Raquel, Cristiana
1
Roper, Stuart
1
Simon, Carina
1
Sowmya G
1
Turley, Darach
1
Vernuccio, Maria
1
Štreimikienė, Dalia
1
more ...
less ...
Published in...
All
International journal of entrepreneurship and small business
Journal of marketing management : MM
Psychology & marketing
The journal of product & brand management
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
8
Journal of retailing and consumer services
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of business research : JBR
5
Journal of marketing communications
5
Journal of travel and tourism marketing
5
Technological forecasting & social change : an international journal
5
International journal of internet marketing and advertising : IJIMA
4
Journal of internet commerce
4
International journal of advertising : the review of marketing communications
3
International journal of electronic commerce : IJEC
3
International journal of hospitality management
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of management information systems : JMIS
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Journal of sport management : the official journal of the North American Society of Sport Management
3
Management information systems : mis quarterly
3
Organization : the interdisciplinary journal of organization, theory and society
3
The journal of brand management : an international journal
3
Asia Pacific journal of marketing and logistics
2
European journal of marketing : EJM
2
IEEE transactions on engineering management : EM
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Information systems research : ISR
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of human resource management
2
Journal of Tourism, Heritage & Services Marketing : JTHSM
2
Journal of consumer behaviour : an international research review
2
Journal of fashion marketing and management
2
Journal of marketing theory and practice
2
Journal of promotion management : JPM
2
Journal of promotion management : innovations in planning and applied research
2
Journal of service management
2
Qualitative market research : an international journal
2
Service business
2
Young consumers : insight and ideas for responsible marketers
2
more ...
less ...
Source
All
ECONIS (ZBW)
13
Showing
1
-
10
of
13
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Is this really me? : investigating brand personality self-congruity on consumer behavior in video-based social media
Bargoni, Augusto
;
Giachino, Chiara
;
Gutuleac, Rada
; …
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 1115-1132
Persistent link: https://www.econbiz.de/10014530974
Saved in:
2
Use of metaverse in socializing : application of the big five personality traits framework
Sowmya G
;
Chakraborty, Debarun
;
Polisetty, Aruna
; …
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 2132-2150
Persistent link: https://www.econbiz.de/10014338491
Saved in:
3
Strong versus weak consumer-brand relationships : matching psychological sense of brand community and type of advertising appeal
Bauer, Brittney C.
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 791-810
Persistent link: https://www.econbiz.de/10014290861
Saved in:
4
How perfectionism reduces positive word-of-mouth : the mediating role of perceived social risk
Miranda, Sandra de Oliveira
;
Duarte, Maria Margarida
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 255-270
Persistent link: https://www.econbiz.de/10012796094
Saved in:
5
What makes you popular : beauty, personality or intelligence?
Colladon, Andrea Fronzetti
;
Grippa, Francesca
; …
- In:
International journal of entrepreneurship and small business
35
(
2018
)
2
,
pp. 162-186
Persistent link: https://www.econbiz.de/10011979791
Saved in:
6
Social network sites : early adopters' personality and influence
Lynn, Theo
;
Muzellec, Laurent
;
Caemmerer, Barbara
; …
- In:
The journal of product & brand management
26
(
2017
)
1
,
pp. 42-51
Persistent link: https://www.econbiz.de/10011666444
Saved in:
7
Interpreting social identity in online brand communities : considering posters and lurkers
Mousavi, Sahar
;
Roper, Stuart
;
Keeling, Kathleen A.
- In:
Psychology & marketing
34
(
2017
)
4
,
pp. 376-393
Persistent link: https://www.econbiz.de/10011673959
Saved in:
8
Who are you and what do you value? : investigating the role of personality traits and customer-perceived value in online customer engagement
Marbach, Julia
;
Raquel, Cristiana
;
Nunan, Daniel
- In:
Journal of marketing management : MM
32
(
2016
)
5/6
,
pp. 502-525
Persistent link: https://www.econbiz.de/10011483111
Saved in:
9
The impact of external social and internal personal forces on consumers' brand community engagement on Facebook
Simon, Carina
;
Brexendorf, Tim Oliver
;
Faßnacht, Martin
- In:
The journal of product & brand management
25
(
2016
)
5
,
pp. 409-423
Persistent link: https://www.econbiz.de/10011620585
Saved in:
10
Antecedents of brand love in online network-based communities : a social identity perspective
Vernuccio, Maria
;
Pagani, Margherita
;
Barbarossa, Camilla
; …
- In:
The journal of product & brand management
24
(
2015
)
7
,
pp. 706-719
Persistent link: https://www.econbiz.de/10011416930
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->