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~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~isPartOf:"Management international review : mir ; journal of international business"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
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Advertising effects
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Werbewirkung
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Werbung
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Dienstleistungsqualität
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Service quality
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Communication
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Baker, Melissa A.
1
Kim, Kawon Kathy
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Liu, Canmian
1
Mattila, Anna S.
1
Xie, Lishan
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Ye, Tian
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International journal of hospitality management
Journal of advertising : official publication of the American Academy of Advertising
Management international review : mir ; journal of international business
Journal of business research : JBR
10
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Journal of international consumer marketing
6
Journal of consumer research : JCR ; an interdisciplinary journal
4
Journal of marketing research
4
Marketing letters : a journal of research in marketing
4
Psychology & marketing
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The journal of brand management : an international journal
3
The journal of services marketing
3
Asia Pacific journal of marketing and logistics
2
International journal of advertising : the quarterly review of marketing communications
2
International marketing review
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of interactive marketing
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing
2
Journal of marketing research : JMR
2
Journal of retailing and consumer services
2
Management decision : MD
2
Romanian economic and business review
2
Sensory marketing : research on the sensuality of products
2
Tourism management : research, policies, practice
2
Analyzing the cultural diversity of consumers in the global marketplace
1
Brand management ; Vol. 1
1
China economic review : an international journal
1
Consumer psychology review
1
Discussion paper / Monash University, Department of Economics
1
ESMT Working Paper
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ESMT working paper
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Electronic markets : EM ; the international journal of electronic commerce and business media
1
EuroEconomica
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European journal of marketing
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HEC Paris research paper series
1
Handbook of research in international marketing
1
Higher School of Economics Research Paper
1
History of retailing and consumption
1
Industrial marketing management : the international journal for industrial and high-tech firms
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Formal versus casual : how do customers respond to service robots' uniforms? : the roles of service type and language style
Liu, Canmian
;
Xie, Lishan
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014439968
Saved in:
2
The impact of environmental messages on consumer responses to plant-based meat : does language style matter?
Ye, Tian
;
Mattila, Anna S.
- In:
International journal of hospitality management
107
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014227202
Saved in:
3
The role of language, appearance, and smile on perceptions of authenticity versus rapport
Baker, Melissa A.
;
Kim, Kawon Kathy
- In:
International journal of hospitality management
74
(
2018
),
pp. 171-179
Persistent link: https://www.econbiz.de/10011924646
Saved in:
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