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~isPartOf:"International journal of hospitality management"
~isPartOf:"Social Web im Tourismus : Strategien - Konzepte - Einsatzfelder"
~subject:"Beziehungsmarketing"
~subject:"Tourismus"
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Social Web
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Social web
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International journal of hospitality management
Social Web im Tourismus : Strategien - Konzepte - Einsatzfelder
Journal of business research : JBR
92
Journal of retailing and consumer services
67
Tourism management : research, policies, practice
52
International journal of internet marketing and advertising : IJIMA
36
Industrial marketing management : the international journal for industrial and high-tech firms
35
Journal of travel and tourism marketing
32
The journal of product & brand management
32
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
28
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
27
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
26
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
26
Tourism management perspectives : TMP
26
Journal of strategic marketing
22
Technological forecasting & social change : an international journal
21
Journal of hospitality marketing & management
20
The journal of brand management : an international journal
20
Business horizons
19
Journal of promotion management : innovations in planning and applied research
18
Marketing intelligence & planning
18
International journal of business information systems : IJBIS
17
International journal of electronic marketing and retailing : IJEMR
17
Journal of internet commerce
17
SpringerLink / Bücher
17
Journal of vacation marketing : an international journal
16
The journal of services marketing
16
International journal of contemporary hospitality management
15
Journal of marketing communications
15
Journal of service management
15
Journal of marketing
14
Asia Pacific journal of marketing and logistics
13
Cogent business & management
13
International journal of e-business research : an official publication of the Information Resources Management Association
13
International journal of electronic customer relationship management : IJECRM
13
Journal of the Academy of Marketing Science
13
Journal of electronic commerce research : JECR
12
Journal of marketing management : JMM ; journal of the Academy of Marketing
12
International journal of technology marketing : IJTMkt
11
Psychology & marketing
11
The journal of business & industrial marketing
11
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ECONIS (ZBW)
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1
Let me engage you : peer engagement behaviour on peer-to-peer platforms
Marvi, Reza
;
Foroudi, Pantea
;
Fakhreddin, Farbod
- In:
International journal of hospitality management
115
(
2023
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014487582
Saved in:
2
Developing creative service ideas through hotel customer engagement for open innovation : focused on empowerment and motivation processes
Shin, Hakseung
;
Perdue, Richard R.
- In:
International journal of hospitality management
100
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013266279
Saved in:
3
Social media and empowerment in hospitality and tourism decision-making : a study among UK Muslim women
Khan, Imran Maqbool
;
Sahadev, Sunil
;
Rashid, Tahir
; …
- In:
International journal of hospitality management
101
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013271323
Saved in:
4
Gamification in tourism and hospitality review platforms : how to R.A.M.P. up users’ motivation to create content
Bravo, Rafael
;
Catalán, Sara
;
Pina, José M.
- In:
International journal of hospitality management
99
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013327971
Saved in:
5
Enhancing customer trust in peer-to-peer accommodation : a "soft" strategy via social presence
Ye, Shun
;
Ying, Tianyu
;
Zhou, Lingqiang
;
Wang, Tianyi
- In:
International journal of hospitality management
79
(
2019
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012012769
Saved in:
6
The missing link : creating value with Social Media use in hotels
Garrido-Moreno, Aurora
;
García-Morales, Víctor J.
; …
- In:
International journal of hospitality management
75
(
2018
),
pp. 94-104
Persistent link: https://www.econbiz.de/10011944968
Saved in:
7
Factors affecting willingness to participate in consumer generated advertisement
Shulga, Lenna V.
;
Busser, James A.
;
Bai, Billy
- In:
International journal of hospitality management
74
(
2018
),
pp. 214-223
Persistent link: https://www.econbiz.de/10011924667
Saved in:
8
Goodwill intended for whom? Examining factors influencing conspicuous prosocial behavior on social media
Choi, Jihee
;
Seo, Soobin
- In:
International journal of hospitality management
60
(
2017
),
pp. 23-32
Persistent link: https://www.econbiz.de/10011640219
Saved in:
9
Friendship on social networking sites : improving relationships between hotel brands and consumers
Su, Na
;
Mariadoss, Babu John
;
Reynolds, Dennis
- In:
International journal of hospitality management
51
(
2015
),
pp. 76-86
Persistent link: https://www.econbiz.de/10011413949
Saved in:
10
Enhancing consumer-brand relationships on restaurant Facebook fan pages : maximizing consumer benefits and increasing active participation
Kang, Juhee
;
Tang, Liang
;
Fiore, Ann Marie
- In:
International journal of hospitality management
36
(
2014
),
pp. 145-155
Persistent link: https://www.econbiz.de/10010239303
Saved in:
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