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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~type_genre:"Article in journal"
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Search: subject_exact:"ECM (Enterprise content management)"
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content marketing
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International journal of internet marketing and advertising : IJIMA
HMD : Praxis der Wirtschaftsinformatik
9
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Information systems and e-business management : ISeB
5
Journal of management information systems : JMIS
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Wirtschaftsinformatik & Management : Zeitschrift für Business-IT
5
Wissensmanagement : das Magazin für Digitalisierung, Vernetzung und Collaboration
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
JMM : the international journal on media management
4
Journal of media business studies
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
Information systems management
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Information systems research : ISR
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International journal of business information systems : IJBIS
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International journal of product development : IJPD
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Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
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Decision support systems : DSS ; the international journal
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Electronic commerce research
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International journal of electronic marketing and retailing : IJEMR
2
Journal of business economics and management
2
Journal of information & knowledge management : JIKM
2
Journal of marketing
2
Journal of marketing management : MM
2
Journal of marketing research
2
Journal of retailing and consumer services
2
Journal of science and technology policy management : JSTPC
2
Knowledge and process management : the journal of corporate transformation ; the official journal of the Institute of Business Process Re-engineering
2
Management decision : MD
2
Analele Universităţii Dunărea de Jos Galaţi / 1
1
Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
1
Business horizons
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Business process management journal
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Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
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Colombo business journal : international journal of theory & practice
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Controlling & Management review / Sonderheft : ZfCM : Zeitschrift für Controlling & Management
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Electronic commerce research and applications
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ECONIS (ZBW)
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1
Content marketing towards customer value creation
Repovienė, Rūta
;
Pažėraitė, Aušra
- In:
International journal of internet marketing and …
18
(
2023
)
2/3
,
pp. 263-285
Persistent link: https://www.econbiz.de/10014318342
Saved in:
2
Tracking content marketing performance using web analytics : tools, metrics, and data privacy implications
Maintz, Julia
;
Zaumseil, Fabienne
- In:
International journal of internet marketing and …
13
(
2019
)
2
,
pp. 170-182
Persistent link: https://www.econbiz.de/10012105487
Saved in:
3
The relevance of images in user-generated content : a mixed method study of when, and why, major brands retweet
Somerfield, Kardi
;
Mortimer, Kathleen
;
Evans, Geraint
- In:
International journal of internet marketing and …
12
(
2018
)
4
,
pp. 340-357
Persistent link: https://www.econbiz.de/10012139705
Saved in:
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