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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of business research : JBR"
~subject:"Competition"
~subject:"Handelsmarke"
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Competition
Handelsmarke
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of business research : JBR
European journal of operational research : EJOR
15
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
12
International journal of production economics
9
Production and operations management : the flagship research journal of the Production and Operations Management Society
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SpringerLink / Bücher
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Journal of retailing and consumer services
5
Omega : the international journal of management science
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Production and operations management : an international journal of the Production and Operations Management Society
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Transportation research / E : an international journal
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Management science : journal of the Institute for Operations Research and the Management Sciences
4
Marketing letters : a journal of research in marketing
4
IEEE transactions on engineering management : EM
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of production research
3
Journal of retailing
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Journal of marketing research : JMR
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Journal of the Operational Research Society
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Quantitative marketing and economics : QME
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Review of marketing science
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
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Advancing insights on brand management
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Aktuelle Probleme der Weltwirtschaftsordnung : Festgabe für Josef Molsberger zum 65. Geburtstag
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Applied Marketing Science /Angewandte Marketingforschung
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Applied economics letters
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Australasian marketing journal
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Creating value : winners in the new business environment
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ECONIS (ZBW)
9
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1
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9
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9
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1
How online grocery shopping drives private label food purchases
Verstraeten, Julie
;
Heeremans, Eva
;
Geuens, Maggie
; …
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014383069
Saved in:
2
Dynamic pricing strategies : uniform or discrimination for multi-channel retailing under platform-based supply chain competition
Li, Yimeng
;
Xiong, Yu
;
Zhou, Yu
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014380327
Saved in:
3
Private label management : a literature review
Wu, Lifang
;
Yang, Wei
;
Wu, Jessica
- In:
Journal of business research : JBR
125
(
2021
),
pp. 368-384
Persistent link: https://www.econbiz.de/10012494080
Saved in:
4
Manufacturer adoption of a unilateral pricing policy in a multi-channel setting to combat customer showrooming
Raj, S. P.
;
Rhee, Byong-Duk
;
Sivakumar, K.
- In:
Journal of business research : JBR
110
(
2020
),
pp. 104-118
Persistent link: https://www.econbiz.de/10012237826
Saved in:
5
Channel coordination with a manufacturer controlling the price and the effect of competition
Sacco, Armando
;
De Giovanni, Pietro
- In:
Journal of business research : JBR
96
(
2019
),
pp. 97-114
Persistent link: https://www.econbiz.de/10011980698
Saved in:
6
Advertising and price competition in a manufacturer-retailer channel
Chan, Tat
;
Narasimhan, Chakravarthi
;
Yoon, Yeujun
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
3
,
pp. 694-716
Persistent link: https://www.econbiz.de/10011758132
Saved in:
7
The battle for health and beauty : what drives supermarket and drugstore category-promotion lifts?
Lin, Arjen van
;
Gijsbrechts, Els
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
3
,
pp. 557-577
Persistent link: https://www.econbiz.de/10011596974
Saved in:
8
Does private-label production by national-brand manufacturers create discounter goodwill?
Ter Braak, Anne
;
Deleersnyder, Barbara
;
Geyskens, Inge
; …
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
4
,
pp. 343-357
Persistent link: https://www.econbiz.de/10010223396
Saved in:
9
Implementing online store for national brand competing against private label
Amrouche, Nawel
;
Yan, Ruiliang
- In:
Journal of business research : JBR
65
(
2012
)
3
,
pp. 325-332
Persistent link: https://www.econbiz.de/10009507203
Saved in:
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