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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of marketing management : MM"
~subject:"Betriebliche Finanzwirtschaft"
~subject:"Dienstleistungsmarketing"
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Search: subject_exact:"Service-Dominant Logic"
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Betriebliche Finanzwirtschaft
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Service-Dominant Logic
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Service-dominant logic
16
Betriebliche Wertschöpfung
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Value creation
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Customer integration
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Marketing theory
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Marketingtheorie
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Resource-based view
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Ressourcenorientierter Ansatz
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Customer value
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co-creation
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1970-1979
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Enz, Matias G.
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of marketing management : MM
Journal of the Academy of Marketing Science
9
The journal of services marketing
5
Marketing theory
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of quality and service sciences
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Managing consumer services : factory or theater?
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Public management review
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The service industries journal
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of contemporary hospitality management
2
Journal of business research : JBR
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Journal of service management
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Tourism management : research, policies, practice
2
A Research Agenda for Service Marketing
1
AMS review : official publication of the Academy of Marketing Science
1
Business Development and Economic Governance in Southeastern Europe : 13th International Conference on the Economies of the Balkan and Eastern European Countries (EBEEC), Pafos, Cyprus, 2021
1
Electronic commerce research
1
European journal of marketing : EJM
1
Exploring services science : first international conference, IESS 2010, Geneva, Switzerland, February 17 - 19, 2010 ; revised papers
1
Global perspectives on service science: Japan
1
Handbook of developments in consumer behaviour
1
Handbook of research on retailer-consumer relationship development
1
Information systems and e-business management : ISeB
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International Journal of Physical Distribution & Logistics Management: Volume 44, Issue 1 / 2
1
International journal of electronic business
1
International journal of event and festival management
1
International journal of hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail & distribution management
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International journal of services and operations management
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Inventi impact: service sector
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Journal of business venturing
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Journal of business-to-business marketing
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Journal of financial services marketing : JFSM
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of macromarketing
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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1
Service-dominant logic 2025
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
1
,
pp. 46-67
Persistent link: https://www.econbiz.de/10011671917
Saved in:
2
Co-production and self-service : the application of Service-Dominant Logic
Hilton, Toni
;
Hughes, Tim
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 861-881
Persistent link: https://www.econbiz.de/10009790970
Saved in:
3
Managing and measuring value co-creation in business-to-business relationships
Lambert, Douglas M.
;
Enz, Matias G.
- In:
Journal of marketing management : MM
28
(
2012
)
13/14
,
pp. 1588-1625
Persistent link: https://www.econbiz.de/10009697976
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