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~isPartOf:"International journal of technology marketing : IJTMkt"
~isPartOf:"Journal of customer behaviour"
~person:"Vrontis, Demetris"
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Consumer behaviour
2
Konsumentenverhalten
2
Marketing
2
Marketing management
2
Marketingmanagement
2
Advertising
1
Attachment
1
Ball game
1
Ballsport
1
Basketball
1
Beziehungsmarketing
1
Biotechnologie-Industrie
1
Biotechnology industry
1
Brand
1
Brand image
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Brand management
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Club
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Commitment
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Comsumer
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Customer satisfaction
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Direct marketing
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Direktmarketing
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Employee retention
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Fans
1
Football
1
Fußball
1
Innovation management
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Innovationsmanagement
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Integrated marketing communications
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Internet marketing
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Italien
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Italy
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Kundenzufriedenheit
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Loyalty
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Vrontis, Demetris
Brem, Alexander
8
Melanthiou, Yioula
6
Brown, Stephen
4
Thrassou, Alkis
4
Palmer, Adrian
3
Tsekouropoulos, Georgios
3
Voigt, Kai-Ingo
3
Al Khasawneh, Mohammad Hamdi
2
Athanasopoulou, Pinelopi
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Berthon, Pierre R.
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Brady, Mairead
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Cheng, Julian Ming Sung
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Fotiadis, Thomas
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2
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2
Hurmelinna-Laukkanen, Pia
2
Joshi, Richa
2
Katsonis, Nikolaos
2
Khoshtaria, Tornike
2
Komodromos, Marcos
2
Kooli, Kaouther
2
Kuo, David Chien-liang
2
Lehtimäki, Tuula
2
Leminen, Seppo
2
Levesque, Nataly
2
Longo, Maria Cristina
2
Matin, Arian
2
Menon, Balakrishnan
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Millemann, Jan Andre
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Minor, Michael
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Oyedele, Adesegun
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Papaioannou, Eugenia
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Papasolomou, Ioanna
2
Parida, Vinit
2
Pitt, Leyland F.
2
Podmetina, Daria
2
Puumalainen, Kaisu
2
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International journal of technology marketing : IJTMkt
Journal of customer behaviour
Journal of business research : JBR
19
Journal for global business advancement : JGBA
13
Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business
11
International marketing review
10
Journal of transnational management : the official journal of the International Management Development Association
7
World review of entrepreneurship, management and sustainable development
7
Global business & economics review
6
Journal for international business and entrepreneurship development
5
Management decision
5
Technological forecasting & social change : an international journal
5
International journal of organizational analysis
4
Palgrave studies in cross-disciplinary business research, in asscociation with Euromed Academy of Business
4
Springer eBook Collection
4
The annals of business research
4
Competitiveness review : CR
3
Cross cultural management : an international journal
3
International journal of managerial and financial accounting : IJMFA
3
Journal for international business and entrepreneurship development : JIBED
3
Journal of intellectual capital
3
Journal of international management
3
The journal of brand management : an international journal
3
Business models for strategic innovation : cross-functional perspectives
2
Economic research
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Innovative business practices : prevailing a turbulent era
2
International journal of globalisation and small business : IJGSB
2
International journal of human resource management
2
International journal of internet marketing and advertising : IJIMA
2
International studies of management and organization
2
Journal of Asia Business Studies
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of promotion management : JPM
2
Marketing intelligence & planning
2
Palgrave Intersections of Business and the Sciences, in association with Gnosis Mediterranean Institute for Management Science
2
Qualitative market research : an international journal
2
The journal of product & brand management
2
Thunderbird international business review
2
Accounting, auditing & accountability journal
1
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ECONIS (ZBW)
4
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1
Fans' brand commitment to basketball teams : establishing the validity and reliability of a new multidimensional scale
Shuv-Ami, Avichai
;
Thrassou, Alkis
;
Vrontis, Demetris
- In:
Journal of customer behaviour
14
(
2015
)
4
,
pp. 311-329
Persistent link: https://www.econbiz.de/10011551003
Saved in:
2
Financing innovation : venture capital investments in biotechnology firms
Rossi, Matteo
;
Thrassou, Alkis
;
Vrontis, Demetris
- In:
International journal of technology marketing : IJTMkt
6
(
2011/12
)
4
,
pp. 355-377
Persistent link: https://www.econbiz.de/10009546054
Saved in:
3
Marketing public relations : a consumer-focused strategic perspective
Papasolomou, Ioanna
;
Thrassou, Alkis
;
Vrontis, Demetris
; …
- In:
Journal of customer behaviour
13
(
2014
)
1
,
pp. 5-24
Persistent link: https://www.econbiz.de/10010384234
Saved in:
4
Mobile marketing : a contemporary strategic perspective
Amirkhanpour, Monaliz
;
Vrontis, Demetris
;
Thrassou, Alkis
- In:
International journal of technology marketing : IJTMkt
9
(
2014
)
3
,
pp. 252-269
Persistent link: https://www.econbiz.de/10010490512
Saved in:
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