//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of technology marketing : IJTMkt"
~isPartOf:"Psychology & marketing"
~subject:"Electronic Commerce"
~subject:"Online-Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Digitalisierung" OR "Wettbewerb" OR "Internet" OR "Marktmacht" OR "Regulierung" OR "Wettbewerbspolitik" OR "Wettbewerbsrecht"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Electronic Commerce
Online-Marketing
Consumer behaviour
166
Konsumentenverhalten
166
Social Web
140
Social web
140
Internet marketing
113
Online retailing
63
Online-Handel
63
E-commerce
48
Viral marketing
46
Virales Marketing
46
Beziehungsmarketing
40
Relationship marketing
40
social media
31
Advertising effects
30
Werbewirkung
30
Brand management
28
Markenführung
28
Advertising
26
Werbung
26
Brand image
23
Customer satisfaction
23
Kundenzufriedenheit
23
Markenimage
23
USA
20
United States
20
Innovation adoption
19
Innovationsakzeptanz
19
Internet
19
Innovation management
18
Innovationsmanagement
18
Virtual reality
16
Virtuelle Realität
16
Website
16
Confidence
15
Customer integration
15
Kundenintegration
15
Vertrauen
15
Einzelhandel
14
more ...
less ...
Online availability
All
Undetermined
68
Free
9
Type of publication
All
Article
145
Book / Working Paper
6
Type of publication (narrower categories)
All
Article in journal
151
Aufsatz in Zeitschrift
151
Collection of articles of several authors
5
Sammelwerk
5
Aufsatzsammlung
1
Case study
1
Fallstudie
1
more ...
less ...
Language
All
English
151
Author
All
Gonc̦alves, Helena Martins
3
Andreopoulou, Zacharoula
2
Anlamlier, Eda
2
Choi, Yung Kyun
2
Christou, Evangelos
2
Gravili, Silvia
2
Khoshtaria, Tornike
2
Khrouf, Lilia
2
Koliouska, Christiana
2
Komodromos, Marcos
2
Maghraoui, Souad
2
Matin, Arian
2
Melanthiou, Yioula
2
Miles, Morgan P.
2
Papaioannou, Eugenia
2
Park, Min Sook
2
Rey-Martí, Andrea
2
Roig-Tierno, Norat
2
Taylor, Charles Raymond
2
Tsekouropoulos, Georgios
2
Abedin, Babak
1
Aboulnasr, Khaled
1
Achlada, Chara
1
Acikgoz, Fulya
1
Agnihotri, Arpita
1
Algharabat, Raed S.
1
Alguezaui, Salma
1
Alturas, Bráulio
1
Alves, Helena
1
Amirkhanpour, Monaliz
1
Ananda S
1
Anderson, Phil
1
Antoniadis, Ioannis
1
Appan, Radha
1
Argila-Irurita, Ana
1
Arroyo-Cañada, Francisco-Javier
1
Ashley, Christy
1
Atalay, A. Selin
1
Athanasopoulou, Pinelopi
1
Auschaitrakul, Sumitra
1
more ...
less ...
Published in...
All
International journal of technology marketing : IJTMkt
Psychology & marketing
Journal of business research : JBR
419
Journal of retailing and consumer services
343
SpringerLink / Bücher
333
Electronic commerce research
224
International journal of internet marketing and advertising : IJIMA
217
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
170
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
159
Springer eBook Collection
159
Journal of internet commerce
158
Information systems research : ISR
156
Management science : journal of the Institute for Operations Research and the Management Sciences
154
Industrial marketing management : the international journal for industrial and high-tech firms
147
Technological forecasting & social change : an international journal
135
International journal of business information systems : IJBIS
130
Information systems and e-business management : ISeB
128
International journal of electronic marketing and retailing : IJEMR
125
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
123
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
122
International journal of e-business research : an official publication of the Information Resources Management Association
121
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
119
Journal of advertising research
115
Journal of marketing communications
114
International journal of hospitality management
106
Journal of electronic commerce research : JECR
106
International journal of advertising : the review of marketing communications
105
International journal of electronic business
105
Premier reference source
103
European journal of operational research : EJOR
100
International journal of electronic commerce : IJEC
99
Tourism management : research, policies, practice
98
Electronic commerce research and applications
96
International journal of production economics
92
Journal of management information systems : JMIS
89
Electronic markets : the international journal on networked business
88
Cogent business & management
85
Business horizons
82
NBER working paper series
80
Journal of promotion management : innovations in planning and applied research
79
Electronic markets : EM ; the international journal of electronic commerce and business media
76
more ...
less ...
Source
All
ECONIS (ZBW)
151
Showing
41
-
50
of
151
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
41
Temporary or permanent social media post? : the impact of product type
Anlamlier, Eda
;
Ulu, Sevincgul
- In:
Psychology & marketing
39
(
2022
)
9
,
pp. 1736-1746
Persistent link: https://www.econbiz.de/10013465110
Saved in:
42
The use and effectiveness of social media marketing on firm's performance and value creation on stakeholders : evidence from Greek B2B exporting firms
Kilipiri, Eleni
;
Markomichelakis, Dimitrios
; …
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
1/2
,
pp. 111-130
Persistent link: https://www.econbiz.de/10013258248
Saved in:
43
A picture says more than a thousand words : using consumer neuroscience to study instagram users' responses to influencer advertising
Pozharliev, Rumen
;
Rossi, Dario
;
De Angelis, Matteo
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1336-1349
Persistent link: https://www.econbiz.de/10013280100
Saved in:
44
Digital consumer-based branding among football clubs : determinants of brand loyalty and purchase intention towards green brand extensions offered through digital platforms
Matin, Arian
;
Khoshtaria, Tornike
;
Mercan, Metin
; …
- In:
International journal of technology marketing : IJTMkt
17
(
2023
)
4
,
pp. 378-408
Persistent link: https://www.econbiz.de/10014428116
Saved in:
45
Critical success factors of online music streaming services : a case study of applying the fuzzy cognitive maps method
Maftei, Vlad Adrian
;
Gerogiannis, Vassilis C.
; …
- In:
International journal of technology marketing : IJTMkt
11
(
2016
)
3
,
pp. 276-300
Persistent link: https://www.econbiz.de/10011628232
Saved in:
46
Consumer response towards personalised pricing strategies in online marketing
Victor, Vijay
;
Nathan, Robert Jeyakumar
;
Fekete-Farkas, …
- In:
International journal of technology marketing : IJTMkt
15
(
2021
)
2/3
,
pp. 223-265
Persistent link: https://www.econbiz.de/10012693530
Saved in:
47
Tourism destinations' online representation : a performance assessment
Spyridou, Anastasia E.
;
Christou, Evangelos
;
Shin, Donghee
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
4
,
pp. 318-331
Persistent link: https://www.econbiz.de/10013486067
Saved in:
48
Internet
adoption in the public sector : the case of Portuguese public institutions
Prego de Faria, Ana
;
Sampaio de Sá, Elisabete
; …
- In:
International journal of technology marketing : IJTMkt
5
(
2010
)
4
,
pp. 315-327
Persistent link: https://www.econbiz.de/10009154587
Saved in:
49
The impact of social media engagement on consumers' trust and purchase intention
Matin, Arian
;
Khoshtaria, Tornike
;
Tutberidze, Gocha
- In:
International journal of technology marketing : IJTMkt
14
(
2020
)
3
,
pp. 305-323
Persistent link: https://www.econbiz.de/10012534223
Saved in:
50
Communicating local products on the web : a comparison between Italian and English-language blogs
Scorrano, Paola
;
Fait, Monica
;
Posato, Pierfelice
; …
- In:
International journal of technology marketing : IJTMkt
10
(
2015
)
4
,
pp. 381-395
Persistent link: https://www.econbiz.de/10011478463
Saved in:
First
Prev
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->