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~isPartOf:"International journal of wine business research : IJWBR"
~isPartOf:"The journal of consumer marketing"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
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Consumer behaviour
Online-Marketing
Marketing
35
Konsumentenverhalten
18
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15
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15
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14
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14
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11
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9
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International journal of wine business research : IJWBR
The journal of consumer marketing
SpringerLink / Bücher
41
Journal of business research : JBR
36
Springer eBook Collection
21
Journal of Islamic marketing : JIMA
19
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
18
Management science : journal of the Institute for Operations Research and the Management Sciences
16
Journal of macromarketing : examining the interactions among markets, marketing, and society
14
Gabler Edition Wissenschaft
13
International journal of islamic marketing and branding
13
Marketing theory
13
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
12
Journal of marketing management : MM
12
International journal of internet marketing and advertising : IJIMA
11
Premier reference source
11
Business horizons
10
Journal of Islamic marketing
10
Cogent business & management
9
European journal of marketing : EJM
9
Journal of retailing and consumer services
9
Psychology & marketing
9
Asia Pacific journal of marketing and logistics
8
Journal of marketing education : JME
8
Journal of marketing research : JMR
8
Journal of promotion management : innovations in planning and applied research
8
Marketing intelligence & planning
8
Springer eBook Collection / Business and Economics
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
International journal of technology marketing : IJTMkt
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of modelling in management
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Lehrbuch
7
The connected customer : the changing nature of consumer and business markets
7
Edward Elgar E-Book Archive
6
Journal of fashion marketing and management
6
Journal of historical research in marketing
6
Journal of internet commerce
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Journal of marketing
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ECONIS (ZBW)
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1
Social media : communication strategies, engagement and future research directions
Dolan, Rebecca
;
Conduit, Jodie
;
Fahy, John
;
Goodman, Steve
- In:
International journal of wine business research : IJWBR
29
(
2017
)
1
,
pp. 2-19
Persistent link: https://www.econbiz.de/10011704087
Saved in:
2
Activating values to stimulate organic food purchases : can advertisements increase pro-environmental intentions?
Bullock, Graham
;
Johnson, Christopher
;
Southwell, Brian
- In:
The journal of consumer marketing
34
(
2017
)
5
,
pp. 427-441
Persistent link: https://www.econbiz.de/10011783130
Saved in:
3
The relationship between involvement, destination emotions and place attachment in the Porto wine cellars
Santos, Vasco
;
Ramos, Paulo
;
Almeida, Nuno
- In:
International journal of wine business research : IJWBR
29
(
2017
)
4
,
pp. 401-415
Persistent link: https://www.econbiz.de/10011814604
Saved in:
4
Wine tourist valuation of information sources : the role of prior travel
Byrd, Erick T.
;
Farber Canziani, Bonnie
;
Boles, James S.
; …
- In:
International journal of wine business research : IJWBR
29
(
2017
)
4
,
pp. 416-433
Persistent link: https://www.econbiz.de/10011814612
Saved in:
5
Queueing management and improving customer experience : empirical evidence regarding enjoyable queues
Liang, Chih-Chin
- In:
The journal of consumer marketing
33
(
2016
)
4
,
pp. 257-268
Persistent link: https://www.econbiz.de/10011523211
Saved in:
6
Millennials as luxury wine buyers in the United States?
Higgins, Lindsey
;
Wolf, Marianne McGarry
- In:
International journal of wine business research : IJWBR
28
(
2016
)
3
,
pp. 190-205
Persistent link: https://www.econbiz.de/10011563733
Saved in:
7
Consumers' luxury value perception in the Brazilian premium beer market
Thomé, Karim Marini
;
Pinho, Guilherme da Mata
; …
- In:
International journal of wine business research : IJWBR
28
(
2016
)
4
,
pp. 369-386
Persistent link: https://www.econbiz.de/10011641665
Saved in:
8
Exploring wine knowledge, aesthetics and ephemerality : clustering consumers
Hall, Daniel
- In:
International journal of wine business research : IJWBR
28
(
2016
)
2
,
pp. 134-153
Persistent link: https://www.econbiz.de/10011590141
Saved in:
9
Using an aesthetics and ontology framework to investigate consumers' attitudes toward luxury wine brands as a product category : evidence from two countries
Stiehler, Beate E.
;
Caruana, Albert
;
Vella, Joseph
- In:
International journal of wine business research : IJWBR
28
(
2016
)
2
,
pp. 154-169
Persistent link: https://www.econbiz.de/10011590147
Saved in:
10
How aspects of a wine's place affect consumers' authenticity perceptions and purchase intentions : the role of country of origin and technical terroir
Moulard, Julie
;
Babin, Barry J.
;
Griffin, Mitch
- In:
International journal of wine business research : IJWBR
27
(
2015
)
1
,
pp. 61-78
Persistent link: https://www.econbiz.de/10011300158
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