Magatef, Sima; Al-Okaily, Manaf; Ashour, Laila; … - In: Journal of open innovation : technology, market, and … 9 (2023) 4, pp. 1-11
personal dimensions) on customer loyalty in the Jordanian telecommunication sector. The mediating role of perceived customer … significant and positive impact of the functional dimension on customer loyalty, while the personal dimension negatively affected …) quality, as it positively affected customer loyalty. Hence, CR quality is indirectly impacted the relationship between the …