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Journal of advertising research
Journal of retailing and consumer services
Ifo Schnelldienst
83
Working paper / National Bureau of Economic Research, Inc.
40
Betriebs-Berater : BB
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NBER working paper series
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ifo Schnelldienst
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International journal of forecasting
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International journal of production economics
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ifo Dresden berichtet
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Industrial marketing management : the international journal for industrial and high-tech firms
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Institut für Mittelstandsforschung Bonn - Arbeitspapiere
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Springer eBook Collection
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The journal of industrial economics
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The journal of media economics
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European journal of marketing : EJM
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Journal of financial and quantitative analysis : JFQA
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Journal of marketing education : JME
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Journal of personal selling & sales management
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Production and operations management : the flagship research journal of the Production and Operations Management Society
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ECONIS (ZBW)
15
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1
Thermal comfort and retail sales : a big data analysis of extreme temperature's impact on brick-and-mortar stores
Yoo, Jonghyun
;
Eom, Jiyong
;
Zhou, Yuyu
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014462369
Saved in:
2
How did COVID-19 change what people buy : evidence from a supermarket chain
Zuokas, Danas
;
Gul, Evren
;
Lim, Alvin
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013366299
Saved in:
3
The impact of daily weather on retail sales : an empirical study in brick-and-mortar stores
Badorf, Florian
;
Hoberg, Kai
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012132232
Saved in:
4
Exploring the influence of online reviews and motivating factors on sales : a meta-analytic study and the moderating role of product category
Li, Kunlin
;
Chen, Yuhan
;
Zhang, Liyi
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012268995
Saved in:
5
A data-driven framework for predicting weather impact on high-volume low-margin retail products
Verstraete, Gylian
;
Aghezzaf, El-Houssaine
;
Desmet, Bram
- In:
Journal of retailing and consumer services
48
(
2019
),
pp. 169-177
Persistent link: https://www.econbiz.de/10012001296
Saved in:
6
Assessing the sales effectiveness of differently located endcaps in a supermarket
Tan, Pei Jie
;
Corsi, Armando
;
Cohen, Justin
;
Sharp, Anne
; …
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 200-208
Persistent link: https://www.econbiz.de/10011883199
Saved in:
7
Do price promotions help or hurt premium-product brands? : the impact of different price-promotion types on sales and brand perception
Zoellner, Felix
;
Schaefers, Tobias
- In:
Journal of advertising research
55
(
2015
)
3
,
pp. 270-283
Persistent link: https://www.econbiz.de/10011397055
Saved in:
8
Will I hit my year-end numbers? : a brand-performance forecasting model ; the case for benchmarking sales and advertising spending
Carter, Robert E.
- In:
Journal of advertising research
54
(
2014
)
4
,
pp. 398-406
Persistent link: https://www.econbiz.de/10010481192
Saved in:
9
A model for predicting advertising quality as a key to driving sales growth : how television advertising quality affected McDonald's sales growth over six years
Young, Charles
;
Page, Adam
- In:
Journal of advertising research
54
(
2014
)
4
,
pp. 393-397
Persistent link: https://www.econbiz.de/10010481194
Saved in:
10
What distinguishes passive recipients from active decliners of sales flyers?
Jensen, Birger Boutrup
;
Orquin, Jacob
;
Bech-Larsen, Tino
- In:
Journal of retailing and consumer services
21
(
2014
)
1
,
pp. 1-8
Persistent link: https://www.econbiz.de/10010233554
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