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~isPartOf:"Journal of marketing communications"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Journal of business and psychology
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ECONIS (ZBW)
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1
Bayesian contextual choices under imperfect perception of attributes
He, Junnan
- In:
Management science : journal of the Institute for …
70
(
2024
)
3
,
pp. 1465-1482
Persistent link: https://www.econbiz.de/10014515045
Saved in:
2
It takes more than a good camera : which factors contribute to differences between face-to-face interviews and videoconference interviews regarding performance ratings and intervie...
Basch, Johannes M.
;
Melchers, Klaus G.
;
Kurz, Anja
; …
- In:
Journal of business and psychology
36
(
2021
)
5
,
pp. 921-940
Persistent link: https://www.econbiz.de/10012617759
Saved in:
3
The impact of personalization on viral behavior intentions on TikTok : the role of perceived creativity, authenticity, and need for uniqueness
Chu, Shu-Chuan
;
Deng, Tao
;
Mundel, Juan
- In:
Journal of marketing communications
30
(
2024
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10014529134
Saved in:
4
Design matters : cross-modal correspondences between vision and taste in food advertising
Lee, Jinha
;
Lim, Heejin
- In:
Journal of marketing communications
28
(
2022
)
2
,
pp. 132-151
Persistent link: https://www.econbiz.de/10012872749
Saved in:
5
Chasing diamonds and crowns : consumer limited attention and seller response
Zhong, Zemin
- In:
Management science : journal of the Institute for …
68
(
2022
)
6
,
pp. 4380-4397
Persistent link: https://www.econbiz.de/10013369069
Saved in:
6
Turning on dimensional prominence in decision making : experiments and a model
Arad, Ayala
;
Maltz, Amnon
- In:
Management science : journal of the Institute for …
68
(
2022
)
8
,
pp. 6075-6099
Persistent link: https://www.econbiz.de/10013371216
Saved in:
7
Does messaging matter? : investigating the influence of media headlines on perceptions and attitudes of the in-group and out-group
Havard, Cody T.
;
Ferrucci, Patrick
;
Ryan, Timothy D.
- In:
Journal of marketing communications
27
(
2021
)
1
,
pp. 20-30
Persistent link: https://www.econbiz.de/10012424755
Saved in:
8
Regulatory focus and choice : the impact of control perceptions on advertising effectiveness
Dodoo, Naa Amponsah
;
Wu, Linwan
- In:
Journal of marketing communications
27
(
2021
)
1
,
pp. 69-92
Persistent link: https://www.econbiz.de/10012424758
Saved in:
9
The effects of typefaces on ad effectiveness considering psychological perception and perceived communicator’s power
Kim, Soojin
;
Jung, A-Reum
;
Kim, Yoojung
- In:
Journal of marketing communications
27
(
2021
)
7
,
pp. 716-741
Persistent link: https://www.econbiz.de/10012653583
Saved in:
10
(The lack of) fluency and perceptions of decision making
Jain, Gaurav
;
Shrivastava, Sunaina
;
Nayakankuppam, Dhananjay
- In:
Journal of marketing communications
27
(
2021
)
6
,
pp. 670-684
Persistent link: https://www.econbiz.de/10012624677
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