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~isPartOf:"Journal of business ethics : JOBE"
~subject:"Advertising"
~subject:"Personality psychology"
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Search: subject_exact:"Consumer preferences"
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Advertising
Personality psychology
Consumer behaviour
259
Konsumentenverhalten
259
Ethics
98
Ethik
96
Business ethics
77
Unternehmensethik
77
Corporate Social Responsibility
75
Corporate social responsibility
75
Brand image
30
Markenimage
30
Economic ethics
28
Wirtschaftsethik
28
Environmental consciousness
26
Umweltbewusstsein
26
Beziehungsmarketing
24
Relationship marketing
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Consumer ethics
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16
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Fair trade
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Persönlichkeitspsychologie
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Sustainability
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Werbung
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Sustainable product
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Öko-Produkt
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Ethical consumption
12
Nachhaltige Entwicklung
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30
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Antonetti, Paolo
2
Chowdhury, Rafi M. M. I.
2
Maklan, Stan
2
Nepomuceno, Marcelo Vinhal
2
Akhtar, Pervaiz
1
Albert, Lumina
1
Allan, David
1
Aquino, Karl
1
Barrot, Christian
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Becker, Jan U.
1
Birgelen, Marcel van
1
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1
Boush, David M.
1
Chand, Masud
1
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1
Chang, Chun-Tuan
1
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1
Cheng, Zhao-Hong
1
Colmekcioglu, Nazan
1
Ellis, Nick
1
Esteban, Elsa González
1
Feenstra, Ramón A.
1
Fernando, Mario
1
Gangadharbatla, Harsha
1
Ghorbani, Majid
1
Goretzki, Niko
1
Griessmair, Michele
1
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1
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1
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1
Hyman, Michael R.
1
Jang, Sungha
1
Kim, Ho
1
Kim, Hyewon
1
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1
King, Robert A.
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Journal of business ethics : JOBE
Journal of business research : JBR
198
International journal of advertising : the review of marketing communications
115
Journal of marketing communications
104
Journal of retailing and consumer services
97
Psychology & marketing
85
International journal of advertising : the quarterly review of marketing communications
73
Journal of consumer research : JCR ; an interdisciplinary bimonthly
73
Journal of advertising research
63
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
61
Journal of promotion management : innovations in planning and applied research
51
Journal of promotion management : JPM
47
European journal of marketing : EJM
43
International journal of hospitality management
41
International journal of internet marketing and advertising : IJIMA
40
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
38
International journal of consumer studies
37
Journal of advertising : official publication of the American Academy of Advertising
36
Journal of advertising
35
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
35
Asia Pacific journal of marketing and logistics
34
The journal of consumer marketing
34
Journal of marketing research : JMR
33
Journal of international consumer marketing
32
Marketing letters : a journal of research in marketing
32
The journal of product & brand management
31
The journal of brand management : an international journal
30
Young consumers : insight and ideas for responsible marketers
28
Health marketing quarterly
27
Journal of current issues and research in advertising : JCIRA
24
Journal of consumer behaviour : an international research review
23
Journal of fashion marketing and management
23
Journal of marketing
23
Journal of marketing management : MM
23
Journal of sport management : the official journal of the North American Society of Sport Management
23
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
22
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
22
Management science : journal of the Institute for Operations Research and the Management Sciences
22
European journal of marketing
21
Journal of consumer marketing
21
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ECONIS (ZBW)
30
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1
Perceived ethical leadership affects customer purchasing intentions beyond ethical marketing in advertising due to moral identity self-congruence concerns
Quaquebeke, Niels van
;
Becker, Jan U.
;
Goretzki, Niko
; …
- In:
Journal of business ethics : JOBE
156
(
2019
)
2
,
pp. 357-376
Persistent link: https://www.econbiz.de/10012017531
Saved in:
2
How and when retailers' sustainability efforts translate into positive consumer responses : the interplay between personal and social factors
Hofenk, Dianne
;
Birgelen, Marcel van
;
Bloemer, Johanna M.
; …
- In:
Journal of business ethics : JOBE
156
(
2019
)
2
,
pp. 473-492
Persistent link: https://www.econbiz.de/10012017549
Saved in:
3
Exploring perceptions of advertising ethics : an informant-derived approach
Shabbir, Haseeb Ahmed
;
Maalouf, Hala
;
Griessmair, Michele
; …
- In:
Journal of business ethics : JOBE
159
(
2019
)
3
,
pp. 727-744
Persistent link: https://www.econbiz.de/10012108974
Saved in:
4
Is child advertising inherently unfair?
Rowthorn, David
- In:
Journal of business ethics : JOBE
158
(
2019
)
3
,
pp. 603-615
Persistent link: https://www.econbiz.de/10012058486
Saved in:
5
"It’s us, you know, there’s a feeling of community" : exploring notions of community in a consumer co-operative
Wells, Victoria
;
Ellis, Nick
;
Slack, Richard
;
Moufahim, Mona
- In:
Journal of business ethics : JOBE
158
(
2019
)
3
,
pp. 617-635
Persistent link: https://www.econbiz.de/10012058500
Saved in:
6
Does deceptive marketing pay? : the evolution of consumer sentiment surrounding a pseudo-product-harm crisis
Song, Reo
;
Kim, Ho
;
Lee, Gene Moo
;
Jang, Sungha
- In:
Journal of business ethics : JOBE
158
(
2019
)
3
,
pp. 743-761
Persistent link: https://www.econbiz.de/10012058546
Saved in:
7
The self-deceived consumer : women’s emotional and attitudinal reactions to the airbrushed thin ideal in the absence versus presence of disclaimers
Borau, Sylvie
;
Nepomuceno, Marcelo Vinhal
- In:
Journal of business ethics : JOBE
154
(
2019
)
2
,
pp. 325-340
Persistent link: https://www.econbiz.de/10011988975
Saved in:
8
Autocontrol : a critical study of achievements and challenges in the pursuit of ethical advertising through an advertising self-regulation system
Feenstra, Ramón A.
;
Esteban, Elsa González
- In:
Journal of business ethics : JOBE
154
(
2019
)
2
,
pp. 341-354
Persistent link: https://www.econbiz.de/10011988983
Saved in:
9
Identity bias in negative word of mouth following irresponsible corporate behavior : a research model and moderating effects
Antonetti, Paolo
;
Maklan, Stan
- In:
Journal of business ethics : JOBE
149
(
2018
)
4
,
pp. 1005-1023
Persistent link: https://www.econbiz.de/10011867329
Saved in:
10
Are ethical consumers happy? : effects of ethical consumers' motivations based on empathy versus self-orientation on their happiness
Hwang, Kumju
;
Kim, Hyewon
- In:
Journal of business ethics : JOBE
151
(
2018
)
2
,
pp. 579-598
Persistent link: https://www.econbiz.de/10011910918
Saved in:
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