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~isPartOf:"Journal of business ethics : JOBE"
~subject:"China"
~subject:"Markenimage"
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China
Markenimage
Corporate Social Responsibility
78
Corporate social responsibility
78
Consumer behaviour
67
Konsumentenverhalten
67
Business ethics
66
Unternehmensethik
66
Beziehungsmarketing
54
Relationship marketing
54
Ethics
48
Ethik
48
Marketing
35
Marketing management
35
Marketingmanagement
35
Lieferantenmanagement
31
Supplier relationship management
31
USA
31
United States
31
Brand management
23
Markenführung
23
Brand image
21
Corporate reputation
18
Firmenimage
18
Firm performance
16
Unternehmenserfolg
16
Economic ethics
15
Environmental consciousness
15
Umweltbewusstsein
15
Wirtschaftsethik
15
Cause-Related Marketing
14
Cause-related marketing
14
Confidence
14
Vertrauen
14
Internet marketing
13
Lieferkette
13
Online-Marketing
13
Social Web
13
Social web
13
Supply chain
13
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34
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34
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English
34
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Iglesias, Oriol
4
Singh, Jatinder Jit
4
Markovic, Stefan
3
Sierra, Vicenta
3
Pai, Da Chang
2
Acikdilli, Gaye
1
Anker, Thomas Boysen
1
Batista-Foguet, Joan Manel
1
Bodur, H. Onur
1
Booth, Simon A.
1
Buche, Mari W.
1
Butt, Muhammad Mohsin
1
Chen, Yang
1
Chiu, Chih-Jen
1
Chiu, Chih-jen
1
Choukroune, Lei͏̈la
1
Cinelli, Melissa
1
Conduit, Jodie
1
Cooper, Brian
1
Dalman, M. Deniz
1
Egels-Zandén, Niklas
1
Elgaaied-Gambier, Leila
1
Fon Sim Ong
1
Fryxell, Gerald
1
Grohmann, Bianca
1
Guo, Rui
1
Hur, Won-moo
1
Jahdi, Khosro S.
1
Jiang, Bin
1
Jin, Jiafei
1
Johnson, Claire
1
Kamin, Tanja
1
Kappel, Klemens
1
Karande, Kiran
1
Kashmiri, Saim
1
Kellaris, James J.
1
Kim, Hanna
1
Kok Wei Khong
1
Krystallis, Athanasios
1
Kucuk, S. Umit
1
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Journal of business ethics : JOBE
Journal of business research : JBR
443
The journal of brand management : an international journal
303
The journal of product & brand management
291
Journal of retailing and consumer services
211
Journal of travel and tourism marketing
120
Asia Pacific journal of marketing and logistics
116
Industrial marketing management : the international journal for industrial and high-tech firms
113
Tourism management : research, policies, practice
113
European journal of marketing : EJM
94
SpringerLink / Bücher
90
Psychology & marketing
88
International journal of hospitality management
81
Journal of marketing communications
79
Marketing intelligence & planning
78
Journal of global marketing
77
Journal of international consumer marketing
75
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
70
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
70
Journal of strategic marketing
62
International marketing review
57
Tourism management perspectives : TMP
57
Marketing letters : a journal of research in marketing
55
Cogent business & management
54
Journal of the Academy of Marketing Science
53
The journal of consumer marketing
53
Journal of marketing management : MM
52
International journal of internet marketing and advertising : IJIMA
51
Journal of marketing
50
Journal of international marketing
49
Journal of promotion management : innovations in planning and applied research
48
International journal of consumer studies
47
The IUP journal of brand management : IJBRM
45
Journal of promotion management : JPM
42
International journal of contemporary hospitality management
41
Tourism analysis : an interdisciplinary tourism & hospitality journal
41
Journal of marketing management : JMM ; journal of the Academy of Marketing
40
International journal of sports marketing & sponsorship
39
Journal of Islamic marketing
39
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
39
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
38
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ECONIS (ZBW)
34
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1
Corporate social responsibility and brand advocacy in business-to-business market : the mediated moderating effect of attribution
Pai, Da Chang
;
Lai, Chi-Shiun
;
Chiu, Chih-Jen
;
Yang, …
- In:
Journal of business ethics : JOBE
126
(
2015
)
4
,
pp. 685-696
Persistent link: https://www.econbiz.de/10010481709
Saved in:
2
How does the perceived ethicality of corporate services brands influence loyalty and positive word-of-mouth? : analyzing the roles of empathy, affective commitment, and perceived q...
Markovic, Stefan
;
Iglesias, Oriol
;
Singh, Jatinder Jit
; …
- In:
Journal of business ethics : JOBE
148
(
2018
)
4
,
pp. 721-740
Persistent link: https://www.econbiz.de/10011844265
Saved in:
3
Linking market orientation and environmental performance : the influence of environmental strategy, employee’s environmental involvement, and environmental product quality
Chen, Yang
;
Tang, Guiyao
;
Jin, Jiafei
;
Li, Ji
;
Paillé, …
- In:
Journal of business ethics : JOBE
127
(
2015
)
2
,
pp. 479-500
Persistent link: https://www.econbiz.de/10010493858
Saved in:
4
Export intensity and MNE customers' environmental requirements : effects on local Chinese suppliers' environment strategies
Wu, Jie
;
Ma, Zhenzhong
- In:
Journal of business ethics : JOBE
135
(
2016
)
2
,
pp. 327-339
Persistent link: https://www.econbiz.de/10011498516
Saved in:
5
The differential influence of identification on ethical judgment : the role of brand love
Dalman, M. Deniz
;
Buche, Mari W.
;
Min, Junhong
- In:
Journal of business ethics : JOBE
158
(
2019
)
3
,
pp. 875-891
Persistent link: https://www.econbiz.de/10012058596
Saved in:
6
Do customer perceptions of corporate services brand ethicality improve brand equity? : considering the roles of brand heritage, brand image, and recognition benefits
Iglesias, Oriol
;
Markovic, Stefan
;
Singh, Jatinder Jit
; …
- In:
Journal of business ethics : JOBE
154
(
2019
)
2
,
pp. 441-459
Persistent link: https://www.econbiz.de/10011989031
Saved in:
7
The impact of corporate volunteering on CSR image : a consumer perspective
Plewa, Carolin
;
Conduit, Jodie
;
Quester, Pascale G.
; …
- In:
Journal of business ethics : JOBE
127
(
2015
)
3
,
pp. 643-659
Persistent link: https://www.econbiz.de/10010503918
Saved in:
8
Health branding ethics
Anker, Thomas Boysen
;
Sandøe, Peter
;
Kamin, Tanja
; …
- In:
Journal of business ethics : JOBE
104
(
2011
)
1
,
pp. 33-45
Persistent link: https://www.econbiz.de/10009387331
Saved in:
9
Interactive role of consumer discrimination and branding against counterfeiting : a study of multinational managers' perception of global brands in China
Sonmez, Mahmut
;
Yang, Deli
;
Fryxell, Gerald
- In:
Journal of business ethics : JOBE
115
(
2013
)
1
,
pp. 195-211
Persistent link: https://www.econbiz.de/10009785868
Saved in:
10
Does ethical image build equity in corporate services brands? : the influence of customer perceived ethicality on affect, perceived quality, and equity
Sierra, Vicenta
;
Iglesias, Oriol
;
Markovic, Stefan
; …
- In:
Journal of business ethics : JOBE
144
(
2017
)
3
,
pp. 661-676
Persistent link: https://www.econbiz.de/10011757529
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