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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~subject:"Relationship marketing"
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Search: subject:"Management"
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| 3 applied filters
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Subject
All
Relationship marketing
Consumer behaviour
902
Konsumentenverhalten
902
Beziehungsmarketing
702
Brand management
628
Markenführung
627
Innovation
620
Innovation management
542
Innovationsmanagement
541
Brand image
415
Markenimage
415
Firm performance
414
Unternehmenserfolg
414
Corporate social responsibility
343
Marketing management
342
Marketingmanagement
342
Corporate Social Responsibility
341
Strategic management
277
Strategisches Management
277
Social Web
268
Social web
268
Brand
266
Knowledge management
260
Lieferantenmanagement
260
Supplier relationship management
260
Markenartikel
259
Wissensmanagement
258
Knowledge transfer
217
Wissenstransfer
217
Customer satisfaction
216
Kundenzufriedenheit
216
Internet marketing
200
Online-Marketing
200
Managers
173
Führungskräfte
171
KMU
165
SME
165
Dienstleistungsqualität
164
Service quality
164
Organisatorischer Wandel
161
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701
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701
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7
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2
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2
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1
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English
704
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Ko, Eunju
8
Verhoef, Peter C.
8
Balaji, M. S.
7
Kim, Kyung Hoon
7
Roy, Sanjit
6
McLean, Graeme J.
5
Agnihotri, Raj
4
Akter, Shahriar
4
Babin, Barry J.
4
Chebat, Jean-Charles
4
Gupta, Suraksha
4
Noble, Stephanie M.
4
Sharma, Piyush
4
Veloutsou, Cleopatra
4
Wünderlich, Nancy V.
4
Aiello, Gaetano
3
Aksoy, Lerzan
3
Andreini, Daniela
3
Bacile, Todd J.
3
Bartikowski, Boris
3
Bijmolt, Tammo H. A.
3
Black, Iain
3
Brodie, Roderick J.
3
Cavusgil, Erin
3
Chan, Kimmy Wa
3
Chang, Woojung
3
Diamantopoulos, Adamantios
3
Donthu, Naveen
3
Filieri, Raffaele
3
Garrett, Tony C.
3
Grewal, Dhruv
3
Gupta, Shivam
3
Gustafsson, Anders
3
Harrigan, Paul
3
Hollebeek, Linda D.
3
Johnson, Lester W.
3
Kaltcheva, Velitchka D.
3
Keiningham, Timothy
3
Krafft, Manfred
3
Kukar-Kinney, Monika
3
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Published in...
All
Journal of business research : JBR
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
SpringerLink / Bücher
256
The journal of services marketing
225
The journal of business & industrial marketing
193
The service industries journal
184
Journal of the Academy of Marketing Science
165
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
Journal of hospitality marketing & management
114
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
Gabler Edition Wissenschaft
102
The journal of brand management : an international journal
101
Cogent business & management
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Psychology & marketing
99
Marketing intelligence & planning
98
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
704
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1
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704
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1
Stemming the tide of increasing retail returns : implications of targeted returns policies
Overstreet, Robert E.
;
Morgan, Tyler R.
;
Laczniak, …
- In:
Journal of business research : JBR
151
(
2022
),
pp. 551-562
Persistent link: https://www.econbiz.de/10013459907
Saved in:
2
Suppliers' loyalty to their sharing platform : the influence of multiple roles
Roßmannek, Oliver
;
David, Natalie
;
Schramm-Klein, Hanna
- In:
Journal of business research : JBR
143
(
2022
),
pp. 272-281
Persistent link: https://www.econbiz.de/10013194534
Saved in:
3
Why do frontline employees speak up on behalf of customers? : the influence of supervisors versus coworkers and the role of intrapersonal factors
Gazzoli, Gabriel
;
Shabazz, Siddeeq M.
;
Arnold, Todd J.
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013534229
Saved in:
4
Digitalizing customer journeys in B2B markets
Lundin, Lisa
;
Kindström, Daniel
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014229582
Saved in:
5
Entrepreneurial orientation and new product performance in SMEs : the mediating role of customer participation
Morgan, Todd
;
Anokhin, Sergey
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303799
Saved in:
6
Does customer participation moderate the effects of innovation on cost-based financial performance? : an examination of different forms of customer participation
Yuk, Hyeyeon
;
Garrett, Tony C.
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013534244
Saved in:
7
Mitigating immediate and lagged effects of customer mistreatment on service failure and sabotage : critical roles of service recovery behaviors
Wang, I-An
;
Chen, Pei-Chi
;
Chi, Nai-Wen
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013468630
Saved in:
8
Compensating for interpersonal relationships with brand relationships : a two-dimensional view
Jang, Eunyoung
;
Arens, Zachary G.
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014229199
Saved in:
9
Key account
management
in B2B marketing : a systematic literature review and research agenda
Sandesh, Sadasivan Pillai
;
Sreejesh, S.
;
Paul, Justin
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013534268
Saved in:
10
Marketing in the metaverse : conceptual understanding, framework, and research agenda
Barrera, Kevin Giang
;
Shah, Denish
- In:
Journal of business research : JBR
155
(
2023
)
1
,
pp. 1-
Persistent link: https://www.econbiz.de/10013490776
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