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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Technological forecasting & social change : an international journal"
~language:"eng"
~language:"pol"
~subject:"Innovationsmanagement"
~subject:"Markenimage"
~type:"article"
~type_genre:"Article in journal"
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Innovationsmanagement
Markenimage
Consumer behaviour
2,226
Konsumentenverhalten
2,225
Innovation
2,057
Innovation management
1,178
Technological change
1,125
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Firm performance
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Diamantopoulos, Adamantios
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Messeni Petruzzelli, Antonio
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Valette-Florence, Pierre
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Brem, Alexander
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Chen, Jin
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Daim, Tugrul U.
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Merchant, Altaf
5
Michel, Géraldine
5
Moon, Hakil
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5
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Journal of business research : JBR
Technological forecasting & social change : an international journal
International journal of innovation management
552
Research policy : policy, management and economic studies of science, technology and innovation
430
International journal of technology management : IJTM
429
Technology analysis & strategic management
417
Technovation : the international journal of technological innovation, entrepreneurship and technology management
413
Journal of open innovation : technology, market, and complexity
387
The journal of brand management : an international journal
343
Industrial marketing management : the international journal for industrial and high-tech firms
335
The journal of product & brand management
312
Journal of retailing and consumer services
265
IEEE transactions on engineering management : EM
263
International journal of innovation and technology management
218
The journal of product innovation management : an international publication of the Product Development & Management Association
210
Innovation: organization & management : IOM
196
Research technology management : RTM
177
Journal of engineering and technology management : JET-M
173
R & D management
170
Creativity and innovation management
161
Industry and innovation
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International journal of business innovation and research
156
European journal of innovation management
144
Psychology & marketing
138
The journal of technology transfer
129
Cogent business & management
127
The journal of business & industrial marketing
127
Industrial and corporate change
126
International journal of hospitality management
123
Tourism management : research, policies, practice
122
European journal of marketing : EJM
120
Asia Pacific journal of marketing and logistics
114
Economics of innovation and new technology
111
Journal of knowledge management
111
The service industries journal
111
International journal of innovation management : IJIM
109
International journal of entrepreneurship and innovation management
106
European journal of innovation management : EJIM
103
International journal of production economics
103
Journal of travel and tourism marketing
102
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ECONIS (ZBW)
1,673
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1
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10
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1
Activist brand perception : conceptualization, scale development and validation
Saracevic, Selma
;
Schlegelmilch, Bodo B.
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014556454
Saved in:
2
Alliance management capability and SMEs' international expansion : the role of innovation pathways
Al-Tabbaa, Omar
;
Zahoor, Nadia
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014536193
Saved in:
3
The authentic virtual influencer : authenticity manifestations in the metaverse
Koles, Bernadett
;
Audrezet, Alice
;
Moulard, Julie Guidry
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014534995
Saved in:
4
Beyond information availability : specifying the dimensions of consumer perceived brand transparency
Sansome, Kate
;
Wilkie, Dean C. H.
;
Conduit, Jodie
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014535967
Saved in:
5
Brand stereotypes : on the relationships with gendered brand personality and agentic and communal values in fostering Consumer–Brand identification
Delgado-Ballester, Elena
;
Fernandez-Sabiote, Estela
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014550957
Saved in:
6
Can salespersons help firms overcome brand image crisis? : role of facial appearance
Agnihotri, Arpita
;
Bhattacharya, Saurabh
;
Vrontis, Demetris
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014550374
Saved in:
7
Connecting the dots between brand equity and brand loyalty for retailers : the mediating roles of brand attitudes and word-of-mouth communication
Troiville, Julien
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014551996
Saved in:
8
Developing brand identity and sales strategy in the digital era : moderating role of consumer belief in brand
Shams, S. M. Riad
;
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014555890
Saved in:
9
Ecosystem orchestration practices for industrial firms : a qualitative meta-analysis, framework development and research agenda
Lei, Shen
;
Shi, Qingyue
;
Parida, Vinit
;
Jovanovic, Marin
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014547909
Saved in:
10
Effects of alliance portfolio breadth and depth on exploratory and exploitative innovation : evidence from Indian high-tech sectors
Shukla, Dhirendra Mani
;
Mital, Amita
;
Qureshi, Israr
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014555888
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