//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Tourism analysis : an interdisciplinary tourism & hospitality journal"
~source:"econis"
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Segmentierung von Märkten"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Market segmentation
32
Marktsegmentierung
32
Tourism
11
Tourismus
11
Consumer behaviour
10
Holiday behaviour
10
Urlaubsverhalten
10
Tourism marketing
7
Tourismusmarketing
7
Segmentation
6
Personality psychology
5
Persönlichkeitspsychologie
5
Target group
5
Zielgruppe
5
Tourism industry
4
Tourismuswirtschaft
4
Ecotourism
3
USA
3
United States
3
Ökotourismus
3
2008
2
Australia
2
Australien
2
Big event
2
China
2
Cluster analysis
2
Clusteranalyse
2
Cross-cultural relations
2
Cultural identity
2
Customer segmentation
2
Data quality
2
Datenqualität
2
France
2
Frankreich
2
Großveranstaltung
2
Interkulturelle Beziehungen
2
International tourism
2
Internationaler Tourismus
2
Kulturelle Identität
2
more ...
less ...
Online availability
All
Undetermined
6
Type of publication
All
Article
10
Type of publication (narrower categories)
All
Article in journal
9
Aufsatz in Zeitschrift
9
Conference paper
1
Konferenzbeitrag
1
Language
All
English
10
Author
All
Demangeot, Catherine
2
Kipnis, Eva
2
Alvarez, Cecilia M. O.
1
Breivik, Jørgen
1
Broderick, Amanda J.
1
Dickson, Peter R.
1
Farley, John U.
1
Floh, Arne
1
Galalae, Cristina
1
Hunter, Gary K.
1
Ko, Eunju
1
Koller, Monika
1
Larsen, Nils Magne
1
Lee, Jooyeon
1
Lehmann, Donald R.
1
Lutz, Christoph
1
Namin, Aidin
1
Newlands, Gemma
1
Orquin, Jacob Lund
1
Petrescu, Maria
1
Pullig, Chris
1
Richard, Marie-Odile
1
Rusch, Thomas
1
Stone, Matthew J.
1
Sung, Heewon
1
Taylor, Charles Robert
1
Valdimar Sigurdsson
1
Wagner, Udo
1
Winer, Russell S.
1
Zauner, Alexander
1
more ...
less ...
Published in...
All
Journal of business research : JBR
Tourism analysis : an interdisciplinary tourism & hospitality journal
Journal of retailing and consumer services
26
Marketing intelligence & planning
10
The international review of retail, distribution and consumer research
10
International journal of retail & distribution management
9
Journal of food products marketing
7
Journal of targeting, measurement and analysis for marketing
7
International journal of hospitality management
6
International journal of wine business research
6
International journal of wine business research : IJWBR
6
Journal of travel and tourism marketing
6
Young consumers : insight and ideas for responsible marketers
6
Asia Pacific journal of marketing and logistics
5
European journal of marketing : EJM
5
European journal of operational research : EJOR
5
Food policy : economics planning and politics of food and agriculture
5
Gabler Edition Wissenschaft
5
International journal of consumer studies
5
International journal of contemporary hospitality management
5
Journal of customer behaviour
5
Journal of hospitality marketing & management
5
Journal of international consumer marketing
5
The journal of consumer marketing
5
Europäische Hochschulschriften / 5
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Psychology & marketing
4
Technological forecasting & social change : an international journal
4
The IUP journal of marketing management : IJMM
4
Tourism management : research, policies, practice
4
Australasian marketing journal
3
Central European business review : CEBR
3
Electronic commerce research
3
International journal of event and festival management
3
International journal of production research
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International journal of sport management and marketing : IJSMM
3
International marketing review
3
Journal of air transport management
3
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
3
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
10
of
10
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Beer traveler, wine traveler, or both? : comparing beer tourist and wine tourist segments
Stone, Matthew J.
- In:
Tourism analysis : an interdisciplinary tourism & …
28
(
2023
)
4
,
pp. 657-665
Persistent link: https://www.econbiz.de/10014506933
Saved in:
2
Technology within cultures : segmenting the wired consumers in Canada, France, and the USA
Petrescu, Maria
;
Namin, Aidin
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014304139
Saved in:
3
The heterogeneity of shoppers’ supermarket behaviors based on the use of carrying equipment
Larsen, Nils Magne
;
Valdimar Sigurdsson
;
Breivik, Jørgen
; …
- In:
Journal of business research : JBR
108
(
2020
),
pp. 390-400
Persistent link: https://www.econbiz.de/10012175404
Saved in:
4
Reassessing positive dispositions for the consumption of products and services with different cultural meanings : a motivational perspective
Galalae, Cristina
;
Kipnis, Eva
;
Demangeot, Catherine
- In:
Journal of business research : JBR
115
(
2020
),
pp. 160-173
Persistent link: https://www.econbiz.de/10012271059
Saved in:
5
Consumer Multicultural Identity Affiliation : reassessing identity segmentation in multicultural markets
Kipnis, Eva
;
Demangeot, Catherine
;
Pullig, Chris
; …
- In:
Journal of business research : JBR
98
(
2019
),
pp. 126-141
Persistent link: https://www.econbiz.de/10012007222
Saved in:
6
Consumer segmentation within the sharing economy : the case of Airbnb
Lutz, Christoph
;
Newlands, Gemma
- In:
Journal of business research : JBR
88
(
2018
),
pp. 187-196
Persistent link: https://www.econbiz.de/10011869699
Saved in:
7
The four faces of the Hispanic consumer : an acculturation-based segmentation
Alvarez, Cecilia M. O.
;
Dickson, Peter R.
;
Hunter, Gary K.
- In:
Journal of business research : JBR
67
(
2014
)
2
,
pp. 108-115
Persistent link: https://www.econbiz.de/10010237663
Saved in:
8
Customer segmentation using unobserved heterogeneity in the perceived-value-loyalty-intentions link
Floh, Arne
;
Zauner, Alexander
;
Koller, Monika
;
Rusch, Thomas
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 974-982
Persistent link: https://www.econbiz.de/10010364065
Saved in:
9
Global marketing segmentation usefulness in the sportswear industry
Ko, Eunju
;
Taylor, Charles Robert
;
Sung, Heewon
;
Lee, …
- In:
Journal of business research : JBR
65
(
2012
)
11
,
pp. 1565-1575
Persistent link: https://www.econbiz.de/10009681927
Saved in:
10
Stability of membership in market segments indentified with a disaggregate consumption model
Farley, John U.
;
Lehmann, Donald R.
;
Winer, Russell S.
- In:
Journal of business research : JBR
15
(
1987
)
4
,
pp. 313-328
Persistent link: https://www.econbiz.de/10003545007
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->