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~isPartOf:"Journal of business research : JBR"
~subject:"Öffentlichkeitsarbeit"
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Search: subject_exact:"Public relations"
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Öffentlichkeitsarbeit
Public relations
77
Corporate Social Responsibility
32
Corporate social responsibility
32
Consumer behaviour
21
Konsumentenverhalten
21
Corporate reputation
19
Firmenimage
19
Communication
17
Social Web
16
Social web
16
Kommunikation
15
Stakeholder
14
Brand management
13
Markenführung
13
Corporate culture
12
Unternehmenskultur
12
Corporate disclosure
11
Reputation
11
Unternehmenspublizität
11
Crisis management
10
Internet marketing
10
Krisenmanagement
10
Online-Marketing
10
Social media
10
Brand image
9
Markenimage
9
Crisis communication
8
Advertising effects
7
Beziehungsmarketing
7
CSR communication
7
Marketing management
7
Marketingmanagement
7
Relationship marketing
7
Sponsoring
7
Sponsorship
7
Werbewirkung
7
Brand architecture
6
Corporate identity
6
Markenarchitektur
6
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Undetermined
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77
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77
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77
Conference paper
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Konferenzbeitrag
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English
77
Author
All
Melewar, T. C.
4
Claeys, An-Sofie
3
Foroudi, Pantea
3
Andersen, Sophie Esmann
2
Balmer, John M.T.
2
Crisafulli, Benedetta
2
Grohs, Reinhard
2
Gupta, Suraksha
2
Hudders, Liselot
2
Kitchen, Philip J.
2
Morsing, Mette
2
Podnar, Klement
2
Quamina, La Toya
2
Reisinger, Heribert
2
Shaalan, Ahmed
2
Singh, Jaywant
2
Tourky, Marwa
2
Abbas Mardani
1
Ageeva, Elena
1
Altinigne, Nesenur
1
Aluchna, Maria
1
Amabile, Sara
1
Andreu, Luisa
1
Azer, Jaylan
1
Barkemeyer, Ralf
1
Barnes, Liz
1
Bartikowski, Boris
1
Battisti, Enrico
1
Belei, Nina
1
Berens, Guido A. J. M.
1
Berry, Christopher
1
Blanch, Javier
1
Blasco-Arcas, Lorena
1
Blazquez Cano, Marta
1
Bosek-Rak, Dominika
1
Bove, Liliana L.
1
Brühl, Rolf
1
Buzeta, Cristian
1
Cano-Rodríguez, Manuel
1
Casado-Díaz, Ana B.
1
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Published in...
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Journal of business research : JBR
Corporate communications : an international journal
191
Journal of communication management : an international journal
143
SpringerLink / Bücher
106
Journal of business ethics : JOBE
87
The accounting review : a publication of the American Accounting Association
59
Public Relations : ein Handbuch
52
Corporate social responsibility and environmental management
44
Journal of accounting & economics
44
Corporate reputation review : an international journal
42
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
41
Handbuch Unternehmenskommunikation
40
International journal of business communication : IJBC ; a publication of the Association of Business Communication
38
The global public relations handbook : theory, research, and practice
38
Journal of communication management
36
Research
36
Journal of promotion management : JPM
33
Routledge new directions in public relations and communication research
33
Springer eBook Collection
33
Journal of marketing communications
32
Europäische Hochschulschriften / 5
31
Exploring public relations
30
Management communication quarterly : an international journal
29
Journal of accounting and public policy
28
Business strategy and the environment
27
PR-Praxis
27
Studien zu Theorie und Praxis der Public Relations
27
Organisationskommunikation
25
Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
25
International journal of business communication : IJBC : a publication of the Association for Business Communication
24
Accounting, auditing & accountability journal
23
New media and public relations
23
Public Relations
23
The handbook of crisis communication
23
Accounting forum : advancing the interdisciplinary and global connection of accounting research
22
European journal of marketing : EJM
20
Journal of business strategy
20
Nonprofit-PR
20
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
19
Journal of public relations research : a quarterly publication of the Public Relations Division of the Association for Education in Journalism and Mass Communication
19
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ECONIS (ZBW)
77
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1
How verbal and non-verbal cues in a CEO apology for a corporate crisis affect a firm's social disapproval
Li, Yi-Na
;
Li, Yan
;
Chen, Haipeng
;
Wei, Jiuchang
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014383066
Saved in:
2
Managerial responses to online communication : the role of mimicry in affecting third-party observers' purchase intentions
Darani, Milad Mohammadi
;
Mirahmad, Hooman
;
Raoofpanah, Iman
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014380313
Saved in:
3
Corporate social responsibility in family firms : can corporate communication affect CSR performance?
Battisti, Enrico
;
Nirino, Niccolò
;
Leonidou, Erasmia
; …
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014301879
Saved in:
4
Pictures of a crisis : destination marketing organizations' Instagram communication before and during a global health crisis
Mele, Emanuele
;
Filieri, Raffaele
;
De Carlo, Manuela
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303709
Saved in:
5
The impact of company-generated posts with crisis-related content on online engagement behavior
Kleer, Nicola
;
Kunz, Reinhard
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304134
Saved in:
6
Communicating intent : effects of employer-controlled tipping strategy disclosures on tip amount and firm evaluations
Berry, Christopher
;
Hoffman, K. Douglas
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014293945
Saved in:
7
Corporate sustainability disclosure and media visibility : mixed method evidence from the tourism sector
Gonçalves, Tiago Cruz
;
Gaio, Cristina
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013492789
Saved in:
8
The effect of emotional positivity of brand-generated social media messages on consumer attention and information sharing
Oliveira, João S.
;
Ifie, Kemefasu
;
Sykora, Martin
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 49-61
Persistent link: https://www.econbiz.de/10013040651
Saved in:
9
Unlocking the potential of CSR : an explanatory model to determine the strategic character of CSR activities
Mochales, Gerardo
;
Blanch, Javier
- In:
Journal of business research : JBR
140
(
2022
),
pp. 310-323
Persistent link: https://www.econbiz.de/10013040719
Saved in:
10
Do institutional investors encourage firm to social disclosure? : the stakeholder salience perspective
Aluchna, Maria
;
Roszkowska-Menkes, Maria
;
Kaminski, Bogumil
- In:
Journal of business research : JBR
142
(
2022
),
pp. 674-682
Persistent link: https://www.econbiz.de/10013168449
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