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~isPartOf:"Journal of business research : JBR"
~subject:"Marketingtheorie"
~subject:"Relationship marketing"
~subject:"Service innovation"
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Search: subject_exact:"Service-Dominant Logic"
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Marketingtheorie
Relationship marketing
Service innovation
Service-dominant logic
37
Service-Dominant Logic
32
Betriebliche Wertschöpfung
21
Value creation
21
Customer integration
18
Kundenintegration
18
Value co-creation
16
Marketing theory
10
Beziehungsmarketing
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Ressourcenorientierter Ansatz
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Service dominant logic
4
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Andreini, Daniela
2
Dahl, Andrew J.
2
Pedeliento, Giuseppe
2
Peltier, James
2
Solerio, Chiara
2
Vargo, Stephen L.
2
Zarantonello, Lia
2
Akaka, Melissa Archpru
1
Akter, Shahriar
1
Andreu, Luisa
1
Babu, Mujahid Mohiuddin
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Cervera, Amparo
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Festa, Giuseppe
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Gaganpreet Singh
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Gustafsson, Anders
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Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
20
Marketing theory
17
The journal of services marketing
10
Journal of service management
9
Journal of the Academy of Marketing Science
9
The service industries journal
9
European journal of marketing : EJM
8
AMS review : official publication of the Academy of Marketing Science
7
Journal of marketing management : MM
7
International journal of hospitality management
6
Journal of macromarketing
6
Review of marketing research
6
Service business
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The journal of business & industrial marketing
6
Tourism management : research, policies, practice
6
Public management review
5
Australasian marketing journal
4
Die Betriebswirtschaft : DBW
4
European Sport management quarterly : ESMQ
4
International journal of contemporary hospitality management
4
International journal of physical distribution & logistics management : IJPD & LM
4
Journal of business-to-business marketing
4
Journal of service research : JSR
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
Journal of business market management : JBM
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of service research
3
Journal of service theory and practice : JSTP
3
Managing service quality : MSQ ; an international journal
3
The Routledge handbook of service research insights and ideas
3
The TQM journal : the international review of organizational improvement
3
Verslas : teorija ir praktika : Vilniaus Gedimino Technikos Universiteto mokslo žurnalas
3
Cogent business & management
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Electronic markets : EM ; the international journal of electronic commerce and business media
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European business review : EBR ; the official journal of the International Management Centres, Europe
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Handbook of research on customer engagement
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International journal of production economics
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International journal of retail & distribution management
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International journal of services and operations management
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ECONIS (ZBW)
13
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1
Value co-creation on a shared healthcare platform : impact on service innovation, perceived value and patient welfare
Akter, Shahriar
;
Babu, Mujahid Mohiuddin
;
Hossain, Md Afnan
- In:
Journal of business research : JBR
140
(
2022
),
pp. 95-106
Persistent link: https://www.econbiz.de/10013040704
Saved in:
2
Servitization experience measurement and the effect of servitization experience on brand resonance and customer retention
Jang, Kyeong Kook
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
130
(
2021
),
pp. 384-397
Persistent link: https://www.econbiz.de/10012544840
Saved in:
3
Enhancing brand equity of branded mobile apps via motivations : a service-dominant logic perspective
Tran, Trang P.
;
Mai, Enping
;
Taylor, Erik C.
- In:
Journal of business research : JBR
125
(
2021
),
pp. 239-251
Persistent link: https://www.econbiz.de/10012494089
Saved in:
4
Digital health information seeking in an omni-channel environment : a shared decision-making and service-dominant logic perspective
Dahl, Andrew J.
;
Milne, George R.
;
Peltier, James
- In:
Journal of business research : JBR
125
(
2021
),
pp. 840-850
Persistent link: https://www.econbiz.de/10012494185
Saved in:
5
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
6
Rethinking the process of diffusion in innovation : a service-ecosystems and institutional perspective
Vargo, Stephen L.
;
Akaka, Melissa Archpru
;
Wieland, Heiko
- In:
Journal of business research : JBR
116
(
2020
),
pp. 526-534
Persistent link: https://www.econbiz.de/10012257653
Saved in:
7
Digital information flows across a B2C/C2C continuum and technological innovations in service ecosystems : a service-dominant logic perspective
Peltier, James
;
Dahl, Andrew J.
;
Swan, Eric L.
- In:
Journal of business research : JBR
121
(
2020
),
pp. 724-734
Persistent link: https://www.econbiz.de/10012417390
Saved in:
8
Reprint of "A renaissance of brand experience: advancing the concept through a multi-perspective analysis"
Andreini, Daniela
;
Pedeliento, Giuseppe
;
Zarantonello, Lia
- In:
Journal of business research : JBR
96
(
2019
),
pp. 355-365
Persistent link: https://www.econbiz.de/10011981073
Saved in:
9
The service-dominant logic perspective for enhancing the e-commerce of wine : a test/application on the Italian wine sector
Festa, Giuseppe
;
Cuomo, Maria Teresa
;
Metallo, Gerardino
- In:
Journal of business research : JBR
101
(
2019
),
pp. 477-484
Persistent link: https://www.econbiz.de/10012103430
Saved in:
10
A renaissance of brand experience : advancing the concept through a multi-perspective analysis
Andreini, Daniela
;
Pedeliento, Giuseppe
;
Zarantonello, Lia
- In:
Journal of business research : JBR
91
(
2018
),
pp. 123-133
Persistent link: https://www.econbiz.de/10011902852
Saved in:
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