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~isPartOf:"Journal of business research : JBR"
~subject:"Pricing strategy"
~subject:"Theory"
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Pricing strategy
Theory
Consumer behaviour
9
Konsumentenverhalten
9
Rabatt
9
Rebate
9
Preismanagement
6
Discounting
5
Diskontierung
5
Low-cost strategy
5
Niedrigpreisstrategie
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Sales promotion
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Theorie
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Verkaufsförderung
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Discount
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Einzelhandel
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Preisdifferenzierung
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Price discrimination
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Price promotions
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Pricing
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Prospect Theory
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Prospect theory
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Retail trade
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Social discount rate
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Soziale Diskontrate
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Add-on fees
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Attribution theory
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Bass diffusion model
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Beziehungsmarketing
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Börsenkurs
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Charges
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Complaint management
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Consumer preference
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Cost perceptions
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Customer satisfaction
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Attari, Amin
1
Baskin, Ernest
1
Biswas, Abhijit
1
Burman, Bidisha
1
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1
Cheng, Andong
1
Esteva, Eduardo
1
González, Eva M.
1
Grewal, Dhruv
1
Guha, Abhijit
1
Keller, Alisa
1
Makienko, Igor
1
Roggeveen, Anne L.
1
Singh, Surendra N.
1
Srivastava, Joydeep
1
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1
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1
Verma, Swati
1
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1
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Journal of business research : JBR
International journal of production economics
22
European journal of operational research : EJOR
16
International journal of industrial organization
13
Journal of retailing and consumer services
12
Journal of retailing
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Transportation research / E : an international journal
7
International journal of production research
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of revenue and pricing management
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
NBER Working Paper
6
NBER working paper series
6
The American economic review
6
The journal of product & brand management
6
Working paper / National Bureau of Economic Research, Inc.
6
Discussion paper / Centre for Economic Policy Research
5
Review of industrial organization : RIO
5
Economics letters
4
Production and operations management : an international journal of the Production and Operations Management Society
4
The Harvard John M. Olin discussion paper series
4
The Rand journal of economics
4
CESifo working papers
3
Computers & operations research : and their applications to problems of world concern ; an international journal
3
Discussion paper / Tinbergen Institute
3
Discussion papers / CEPR
3
Information systems research : ISR
3
International journal of the economics of business
3
Journal of behavioral decision making
3
Journal of competition law & economics
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Journal of industrial engineering international
3
Journal of marketing
3
Journal of the Operational Research Society : OR
3
Manufacturing & service operations management : M & SOM
3
Marketing letters : a journal of research in marketing
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Marketing science
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OR spectrum : quantitative approaches in management
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Operational research : an international journal
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ECONIS (ZBW)
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1
Can a price discount backfire? : effects of the juxtaposition of add-on fees and price discounts on consumer evaluations
Burman, Bidisha
;
Verma, Swati
;
Guha, Abhijit
; …
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014547383
Saved in:
2
Taking a chance for a discount : an investigation into consumers' choice of probabilistic vs. sure price promotions
Attari, Amin
;
Chatterjee, Promothesh
;
Singh, Surendra N.
- In:
Journal of business research : JBR
143
(
2022
),
pp. 366-374
Persistent link: https://www.econbiz.de/10013194546
Saved in:
3
How displaying price discounts can mitigate negative customer reactions to dynamic pricing
Keller, Alisa
;
Vogelsang, Mila
;
Totzek, Dirk
- In:
Journal of business research : JBR
148
(
2022
),
pp. 277-291
Persistent link: https://www.econbiz.de/10013325480
Saved in:
4
Disproportionate redemption discounting : mental accounting of discounted credit
Cheng, Andong
;
Baskin, Ernest
- In:
Journal of business research : JBR
128
(
2021
),
pp. 156-163
Persistent link: https://www.econbiz.de/10012494449
Saved in:
5
Amount off versus percentage off : when does it matter?
González, Eva M.
;
Esteva, Eduardo
;
Roggeveen, Anne L.
; …
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1022-1027
Persistent link: https://www.econbiz.de/10011440072
Saved in:
6
When and how should retailers rationalize the size and duration of price discounts?
Weathers, Danny
;
Swain, Scott D.
;
Makienko, Igor
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2610-2618
Persistent link: https://www.econbiz.de/10011399623
Saved in:
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