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~isPartOf:"The global public relations handbook : theory, research, and practice"
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Journal of business strategy
Nonprofit-PR
The global public relations handbook : theory, research, and practice
Corporate communications : an international journal
191
Journal of communication management : an international journal
143
SpringerLink / Bücher
106
Journal of business ethics : JOBE
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Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
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Handbuch Unternehmenskommunikation
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International journal of business communication : IJBC ; a publication of the Association of Business Communication
38
Journal of communication management
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Research
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Routledge new directions in public relations and communication research
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Springer eBook Collection
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Journal of marketing communications
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Europäische Hochschulschriften / 5
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Exploring public relations
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Management communication quarterly : an international journal
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Journal of accounting and public policy
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Business strategy and the environment
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PR-Praxis
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Studien zu Theorie und Praxis der Public Relations
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Organisationskommunikation
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Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
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International journal of business communication : IJBC : a publication of the Association for Business Communication
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Accounting, auditing & accountability journal
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New media and public relations
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Public Relations
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The handbook of crisis communication
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Accounting forum : advancing the interdisciplinary and global connection of accounting research
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European journal of marketing : EJM
20
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
19
Journal of public relations research : a quarterly publication of the Public Relations Division of the Association for Education in Journalism and Mass Communication
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ECONIS (ZBW)
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1
Managing brand identity strategy : how professional football wins the game
Blumrodt, Jens
;
Huang-Horowitz, Nell C.
- In:
Journal of business strategy
38
(
2017
)
6
,
pp. 31-37
Persistent link: https://www.econbiz.de/10011757467
Saved in:
2
Stakeholder dialogue : strategic tool or wasted words?
Guibert, Laetitia
;
Roloff, Julia
- In:
Journal of business strategy
38
(
2017
)
5
,
pp. 3-11
Persistent link: https://www.econbiz.de/10011814462
Saved in:
3
Reputation on the line : the Starbucks cases
Hutt, Roger W.
- In:
Journal of business strategy
37
(
2016
)
1
,
pp. 19-26
Persistent link: https://www.econbiz.de/10011518284
Saved in:
4
Middle market companies : reaching stakeholders through strategic communication
Hutt, Roger W.
- In:
Journal of business strategy
36
(
2015
)
5
,
pp. 25-33
Persistent link: https://www.econbiz.de/10011504049
Saved in:
5
The Tour de France : corporate sponsorships and doping accusations
Blumrodt, Jens
;
Kitchen, Philip J.
- In:
Journal of business strategy
36
(
2015
)
2
,
pp. 41-48
Persistent link: https://www.econbiz.de/10011309569
Saved in:
6
The CEO branding mix
Fetscherin, Marc
- In:
Journal of business strategy
36
(
2015
)
6
,
pp. 22-28
Persistent link: https://www.econbiz.de/10011594972
Saved in:
7
The new face of corporate patriotism : does being "local" matter to stakeholders?
Puncheva-Michelotti, Petya
;
Michelotti, Marco
- In:
Journal of business strategy
35
(
2014
)
4
,
pp. 3-10
Persistent link: https://www.econbiz.de/10010417452
Saved in:
8
Paying attention and getting attentio : two sides of the communication coin
Martin, Dick
- In:
Journal of business strategy
35
(
2014
)
1
,
pp. 56-58
Persistent link: https://www.econbiz.de/10010245957
Saved in:
9
Taming the amygdala : new tools for crisis management
Hirsch, Peter B.
- In:
Journal of business strategy
35
(
2014
)
1
,
pp. 52-55
Persistent link: https://www.econbiz.de/10010245958
Saved in:
10
Never apologize and never explain
Hirsch, Peter B.
- In:
Journal of business strategy
35
(
2014
)
2
,
pp. 49-52
Persistent link: https://www.econbiz.de/10010385659
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