//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Journal of retailing"
~subject:"Brand image"
~subject:"Consumer preferences"
~subject:"Perception"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Product Design"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Consumer preferences
Perception
Product design
22
Produktgestaltung
22
Consumer behaviour
17
Konsumentenverhalten
17
Aesthetics
7
Ästhetik
7
Markenimage
6
Brand management
5
Markenführung
5
Brand
3
Markenartikel
3
Packaging
3
Theorie
3
Theory
3
USA
3
United States
3
Verpackung
3
Wahrnehmung
3
aesthetics
3
product design
3
Eating habit
2
Ernährungsverhalten
2
Marketing management
2
Marketingmanagement
2
Preismanagement
2
Price discrimination
2
Pricing strategy
2
Psychology of advertising
2
Schweden
2
Sweden
2
Werbepsychologie
2
color
2
visual design
2
Advertising effects
1
Cognition
1
Concept of man
1
Construal level theory
1
Constructivism
1
more ...
less ...
Online availability
All
Undetermined
6
Type of publication
All
Article
8
Type of publication (narrower categories)
All
Article in journal
8
Aufsatz in Zeitschrift
8
Language
All
English
8
Author
All
Aydınoğlu, Nilüfer Z.
1
Chattopadhyay, Amitava
1
Chung, Hwan
1
Cian, Luca
1
Deng, Xiaoyan
1
Fajardo, Tatiana M.
1
Galli, Maria
1
Garcia, Stephen M.
1
Gorn, Gerald J.
1
Ishii, Hiroaki
1
Jiang, Yuwei
1
Krishna, Aradhna
1
Lee, Eunkyu
1
Malkewitz, Keven
1
Nelson, Noelle M.
1
Orth, Ulrich R.
1
Park, Jaewoo
1
Rahinel, Ryan
1
Schwarz, Norbert
1
Togawa, Taku
1
Tsiros, Michael
1
Weaver, Kimberlee
1
Zhang, Jiao
1
more ...
less ...
Published in...
All
Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of retailing
Product experience
24
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
15
Psychology & marketing
10
The journal of brand management : an international journal
9
International journal of product development : IJPD
8
Journal of business research : JBR
6
Journal of retailing and consumer services
6
The journal of product & brand management
6
Beiträge zum Produkt-Marketing
3
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
Journal of marketing
3
Journal of marketing communications
3
Journal of marketing research
3
Personality, design and marketing : matching design to customer personal preferences
3
European journal of marketing : EJM
2
Forschungs-/Entwicklungs-/Innovations-Management
2
International journal of consumer studies
2
International journal of retail & distribution management
2
Journal of Indian business research
2
Journal of consumer behaviour : an international research review
2
Schriftenreihe Studien zum Konsumentenverhalten
2
SpringerLink / Bücher
2
Trademarks, brands, and competitiveness
2
AMS review : official publication of the Academy of Marketing Science
1
Advances in International Marketing Ser.
1
Advances in international marketing
1
Agricultural and resource economics review : ARER
1
Audio-Branding : Entwicklung, Anwendung, Wirkung akustischer Identitäten in Werbung, Medien und Gesellschaft
1
Beiträge zur Sensorik im Marketing
1
Business horizons
1
Columbia Business School Research Paper
1
Das Diktat der Markenführung : 11 Thesen zur nachhaltigen Markenführung und -implementierung ; mit einem umfassenden Fallbeispiel der Loewe AG
1
Discussion papers / CEPR
1
Emerald insight
1
European journal of innovation management : EJIM
1
European journal of international management : EJIM
1
Gabler-Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
1
Games and economic behavior
1
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A packaging visual-gustatory correspondence effect : using visual packaging design to influence flavor perception and healthy eating decisions
Togawa, Taku
;
Park, Jaewoo
;
Ishii, Hiroaki
;
Deng, Xiaoyan
- In:
Journal of retailing
95
(
2019
)
4
,
pp. 204-218
Persistent link: https://www.econbiz.de/10012154092
Saved in:
2
Sensory aspects of package design
Krishna, Aradhna
;
Cian, Luca
;
Aydınoğlu, Nilüfer Z.
- In:
Journal of retailing
93
(
2017
)
1
,
pp. 43-54
Persistent link: https://www.econbiz.de/10011704683
Saved in:
3
Store brand quality and retailer's product line design
Chung, Hwan
;
Lee, Eunkyu
- In:
Journal of retailing
93
(
2017
)
4
,
pp. 527-540
Persistent link: https://www.econbiz.de/10011790717
Saved in:
4
When brand logos describe the environment : design instability and the utility of safety-oriented products
Rahinel, Ryan
;
Nelson, Noelle M.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
3
,
pp. 478-496
Persistent link: https://www.econbiz.de/10011584263
Saved in:
5
The contingent nature of the symbolic associations of visual design elements : the case of brand logo frames
Fajardo, Tatiana M.
;
Zhang, Jiao
;
Tsiros, Michael
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
4
,
pp. 549-566
Persistent link: https://www.econbiz.de/10011734548
Saved in:
6
Does your company have the right logo? : how and why circular- and angular-logo shapes influence brand attribute judgments
Jiang, Yuwei
;
Gorn, Gerald J.
;
Galli, Maria
; …
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 709-726
Persistent link: https://www.econbiz.de/10011435747
Saved in:
7
The accuracy of design-based judgments : a constructivist approach
Orth, Ulrich R.
;
Malkewitz, Keven
- In:
Journal of retailing
88
(
2012
)
3
,
pp. 421-436
Persistent link: https://www.econbiz.de/10009622980
Saved in:
8
The Presenter's Paradox
Weaver, Kimberlee
;
Garcia, Stephen M.
;
Schwarz, Norbert
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
3
,
pp. 445-460
Persistent link: https://www.econbiz.de/10009658080
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->