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~isPartOf:"Psychology & marketing"
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Theorie
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651
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Journal of economic behavior & organization : JEBO
Psychology & marketing
Discussion paper / Centre for Economic Policy Research
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NBER working paper series
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Journal of business research : JBR
218
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195
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180
Europäische Hochschulschriften / 5
165
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129
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European journal of operational research : EJOR
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International journal of hospitality management
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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Technological forecasting & social change : an international journal
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Journal of international money and finance
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ECONIS (ZBW)
145
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1
How gamifying AI shapes customer motivation, engagement, and purchase behavior
Elmashhara, Maher Georges
;
De Cicco, Roberta
;
Silva, …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 134-150
Persistent link: https://www.econbiz.de/10014467479
Saved in:
2
Bleeding hearts and heartless believers : how political ideology impacts consumer grit and moral consumer choices
Pant, Logan
;
Kidwell, Blair
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 1036-1044
Persistent link: https://www.econbiz.de/10014530890
Saved in:
3
When to present an extended warranty : pre- vs. post-purchasing a product
Kim, Dongeun
;
Nayakankuppam, Dhananjay
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1821-1829
Persistent link: https://www.econbiz.de/10014338327
Saved in:
4
NFT luxury brand marketing in the metaverse : leveraging blockchain-certified NFTs to drive consumer behavior
Sung, Eunyoung
;
Kwon, Ohbyung
;
Sohn, Kwonsang
- In:
Psychology & marketing
40
(
2023
)
11
,
pp. 2306-2325
Persistent link: https://www.econbiz.de/10014432401
Saved in:
5
How celebrity status and gaze direction in ads drive visual attention to shape consumer decisions
D'Ambrogio, Simone
;
Werksman, Noah
;
Platt, Michael L.
; …
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 723-734
Persistent link: https://www.econbiz.de/10014290848
Saved in:
6
Scarcity improves economic valuations when cognitively salient
Isler, Ozan
;
Yilmaz, Onurcan
;
Dulleck, Uwe
- In:
Journal of economic behavior & organization : JEBO
209
(
2023
),
pp. 362-371
Persistent link: https://www.econbiz.de/10014423475
Saved in:
7
Gifting digital versus physical gift cards : how and why givers and recipients have different preferences for a gift card's mode of delivery
Reshadi, Farnoush
;
Givi, Julian
;
Das, Gopal
- In:
Psychology & marketing
40
(
2023
)
5
,
pp. 970-978
Persistent link: https://www.econbiz.de/10014290873
Saved in:
8
How sampling high- and low-quality products affects enjoyment
Stuppy, Anika
;
Van den Bergh, Bram
- In:
Psychology & marketing
39
(
2022
)
4
,
pp. 726-740
Persistent link: https://www.econbiz.de/10013165431
Saved in:
9
Mechanisms for the control of fiscal deficits
Grüner, Hans Peter
- In:
Journal of economic behavior & organization : JEBO
144
(
2017
),
pp. 133-152
Persistent link: https://www.econbiz.de/10011926898
Saved in:
10
Consumer ethics : a review and research agenda
Hassan, Syed Masroor
;
Rahman, Zillur
;
Paul, Justin
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 111-130
Persistent link: https://www.econbiz.de/10012796079
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