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~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of marketing management : JMM ; journal of the Academy of Marketing"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Psychology & marketing"
~subject:"Consumer behaviour"
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Search: subject_exact:"Elderly people"
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Consumer behaviour
Elderly people
27
Ältere Menschen
27
Konsumentenverhalten
20
Frauen
6
Women
6
Großbritannien
5
United Kingdom
5
Advertising
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Fashion
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older consumers
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Psychology of advertising
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Wilson-Nash, Carolyn
2
Abdalla, Carla Caires
1
Amatulli, Cesare
1
Askegaard, Søren
1
Barnhart, Michelle
1
Cardoso, Flávia
1
Cotte, June
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Damhorst, Mary Lynn
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East, Robert
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Ford, Nicholas
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Gaus, Hansjoerg
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Grougiou, Vassiliki
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Guido, Gianluigi
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Guillemot, Samuel
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Hagman, Anne
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1
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1
Howarton, Renee
1
Huff, Aimee Dinnin
1
Jahn, Steffen
1
Kiessling, Tina
1
Kohlbacher, Florian
1
Kozar, Joy M.
1
Kwon, Wi-suk
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Lee, Brenna
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Lomax, Wendy
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Moschis, George P.
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Pavlopoulou, Ismini
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Schneider-Kamp, Anna
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Journal of fashion marketing and management
Journal of marketing management : JMM ; journal of the Academy of Marketing
Journal of marketing management : MM
Psychology & marketing
International journal of consumer studies
17
Journal of retailing and consumer services
12
Working paper / National Bureau of Economic Research, Inc.
10
Journal of business research : JBR
7
NBER Working Paper
7
NBER working paper series
7
The silver market phenomenon : marketing and innovation in the aging society
7
The aging consumer : perspectives from psychology and marketing
6
The journal of services marketing
6
International journal of hospitality management
5
The aging consumer : perspectives from psychology and economics
5
The international review of retail, distribution and consumer research
5
Health marketing quarterly
4
International journal of pharmaceutical and healthcare marketing : IJPHM
4
International journal of retail & distribution management
4
Jahrbuch Seniorenmarketing
4
Journal of consumer affairs : official publication of the American Council on Consumer Interests
4
Journal of consumer behaviour : an international research review
4
Journal of travel and tourism marketing
4
Marketing letters : a journal of research in marketing
4
Best Practice Modelle im 55plus Marketing : bewährte Konzepte für den Dialog mit Senioren
3
European journal of marketing
3
International journal of contemporary hospitality management
3
Journal of advertising research
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of financial services marketing : JFSM
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
MEA discussion papers
3
Marketing and consumer psychology series
3
SpringerLink / Bücher
3
Technological forecasting & social change : an international journal
3
The silver market phenomenon : business opportunities in an era of demographic change
3
Working papers / Institute of Economic Research SAS
3
55plus Marketing : Zukunftsmarkt Senioren
2
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
2
After sixty : marketing to baby boomers reaching their big transition years
2
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ECONIS (ZBW)
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1
Nostalgia and negotiation : the electronic word-of-mouth and social well-being of older consumers
Wilson-Nash, Carolyn
;
Pavlopoulou, Ismini
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 532-546
Persistent link: https://www.econbiz.de/10014467611
Saved in:
2
Locked-in : the dangers of health service captivity and cessation for older adults and their carers during COVID-19
Wilson-Nash, Carolyn
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
17/18
,
pp. 1958-1982
Persistent link: https://www.econbiz.de/10014234273
Saved in:
3
Reassembling the elderly consumption ensemble : retaining independence through smart assisted living technologies
Schneider-Kamp, Anna
;
Askegaard, Søren
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
17/18
,
pp. 2011-2034
Persistent link: https://www.econbiz.de/10014234279
Saved in:
4
(Mis)representations of older consumers in advertising : stigma and inadequacy in ageing societies
Rosenthal, Benjamin
;
Cardoso, Flávia
;
Abdalla, Carla Caires
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
5/6
,
pp. 569-593
Persistent link: https://www.econbiz.de/10012515284
Saved in:
5
Exploring the impact of packaging interactions on quality of life among older consumers
Ford, Nicholas
;
Trott, Paul
;
Simms, Chris
- In:
Journal of marketing management : MM
32
(
2016
)
3/4
,
pp. 275-312
Persistent link: https://www.econbiz.de/10011545626
Saved in:
6
Legacy writing and the consumption of biographic services
Guillemot, Samuel
;
Urien, Bertrand
- In:
Psychology & marketing
33
(
2016
)
11
,
pp. 971-981
Persistent link: https://www.econbiz.de/10011602986
Saved in:
7
The baby boomer market maven in the United Kingdom : an experienced diffuser of marketplace information
Sudbury-Riley, Lynn
- In:
Journal of marketing management : MM
32
(
2016
)
7/8
,
pp. 716-749
Persistent link: https://www.econbiz.de/10011577368
Saved in:
8
Like a member of the family : including and excluding paid caregivers in performances of family
Barnhart, Michelle
;
Huff, Aimee Dinnin
;
Cotte, June
- In:
Journal of marketing management : MM
30
(
2014
)
15/16
,
pp. 1680-1702
Persistent link: https://www.econbiz.de/10010466411
Saved in:
9
Hear nothing, do nothing : the role of word of mouth in the decision-making of older consumers
East, Robert
;
Uncles, Mark D.
;
Lomax, Wendy
- In:
Journal of marketing management : MM
30
(
2014
)
7/8
,
pp. 786-801
Persistent link: https://www.econbiz.de/10010375794
Saved in:
10
Context effects on older consumers' cognitive age : the role of hedonic versus utilitarian goals
Guido, Gianluigi
;
Amatulli, Cesare
;
Peluso, Alessandro M.
- In:
Psychology & marketing
31
(
2014
)
2
,
pp. 103-114
Persistent link: https://www.econbiz.de/10010253356
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