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~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction"
~subject:"Einzelhandel"
~subject:"Markenführung"
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Einzelhandel
Markenführung
Beziehungsmarketing
126
Relationship marketing
126
Consumer behaviour
57
Konsumentenverhalten
57
Customer satisfaction
29
Kundenzufriedenheit
29
relationship marketing
24
Dienstleistungsqualität
21
Service quality
21
Lieferantenmanagement
20
Supplier relationship management
20
Brand management
18
Retail trade
15
Fashion
14
Mode
14
Social Web
13
Social web
13
Confidence
12
Vertrauen
12
Brand
10
Brand image
10
Markenartikel
10
Markenimage
10
USA
10
United States
10
E-commerce
9
Electronic Commerce
9
Emotion
9
Internet marketing
8
Online-Marketing
8
Brand loyalty
7
Marketing management
7
Marketingmanagement
7
customer retention
7
satisfaction
7
trust
7
Bank
6
Customer value
6
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31
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English
31
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Gil Saura, Irene
3
Kim, Jieun
2
Lindsey-Mullikin, Joan
2
Arroyo-Cañada, Francisco-Javier
1
Bala, Renu
1
Bayraktar, Azra
1
Biswas, Soumendu
1
Blut, Markus
1
Bradshaw, Amanda S.
1
Chahal, Hardeep
1
Chen, Yi-Mu
1
Choi, Dooyoung
1
Cretul, Matthew
1
Doyle, Jim
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Esmaeilpour, Fariba
1
Faßnacht, Martin
1
Fitzsimmons, Jason R.
1
Gallarza-Granizo, Martina G.
1
Garg, Ruchi
1
Geissinger, Andrea
1
Goel, Suhsma
1
Grewal, Dhruv
1
Hair, Neil
1
Hartleb, Vivian
1
Hsu, Li-Chun
1
Huang, Tseng-Lung
1
Johnson, Kim K. P.
1
Kang, Ju-Young M.
1
Kataria, Aarti
1
Kearns, Ryan
1
Kim, Hye-yŏng
1
Kim, Jae-eun
1
Klose, Sonja
1
Krishnan, Ram
1
Laurell, Christofer
1
Lee, Ji Young
1
Moeller, Sabine
1
Molina-Prados, Aida
1
Mollá Descals, Alejandro
1
Mortimer, Gary
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Published in...
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Journal of fashion marketing and management
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
Journal of retailing and consumer services
251
Journal of business research : JBR
172
The journal of product & brand management
100
The journal of brand management : an international journal
90
Journal of retailing
51
The international review of retail, distribution and consumer research
47
International journal of hospitality management
43
Journal of strategic marketing
39
Marketing intelligence & planning
39
International journal of retail & distribution management
38
Cogent business & management
35
International journal of retail and distribution management
35
Industrial marketing management : the international journal for industrial and high-tech firms
33
Psychology & marketing
33
SpringerLink / Bücher
32
Asia Pacific journal of marketing and logistics
31
European journal of marketing : EJM
28
International journal of internet marketing and advertising : IJIMA
28
Journal of promotion management : innovations in planning and applied research
28
The journal of services marketing
27
Journal of the Academy of Marketing Science
23
International journal of contemporary hospitality management
21
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
21
International journal of electronic marketing and retailing : IJEMR
20
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
20
Journal of hospitality marketing & management
20
Journal of marketing
20
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
20
Journal of travel and tourism marketing
20
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
19
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
18
The journal of consumer marketing
18
Journal of marketing communications
17
Journal of service management
17
Journal of internet commerce
16
Business horizons
15
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
15
Journal of marketing management : JMM ; journal of the Academy of Marketing
15
The journal of business & industrial marketing
15
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ECONIS (ZBW)
31
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1
An integrative model for online community citizenship behavior of luxury fashion brands on Instagram
Hsu, Li-Chun
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 357-378
Persistent link: https://www.econbiz.de/10014495536
Saved in:
2
You can't shop with us : how US-based, value- and mid-market online clothing retailers position their plus-size female clothing sections
Shelton, Summer Suzanne
;
Bradshaw, Amanda S.
;
Cretul, …
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 1009-1026
Persistent link: https://www.econbiz.de/10014430535
Saved in:
3
Examining the drivers of deviant service adaption in fashion retailing : the role of tenure
Mortimer, Gary
;
Wang, Shasha
- In:
Journal of fashion marketing and management
26
(
2022
)
2
,
pp. 221-246
Persistent link: https://www.econbiz.de/10013162349
Saved in:
4
The effect of brand personality congruence, brand attachment and brand love on loyalty among HENRY's in the luxury branding sector
Shetty, Khyati
;
Fitzsimmons, Jason R.
- In:
Journal of fashion marketing and management
26
(
2022
)
1
,
pp. 21-35
Persistent link: https://www.econbiz.de/10012797973
Saved in:
5
The role of customer brand engagement in the use of Instagram as a "shop window" for fashion-industry social commerce
Molina-Prados, Aida
;
Muñoz-Leiva, Francisco
; …
- In:
Journal of fashion marketing and management
26
(
2022
)
3
,
pp. 495-515
Persistent link: https://www.econbiz.de/10013384541
Saved in:
6
Building brand loyalty in e-commerce of fashion lingerie
Sanchez Torres, Javier A.
;
Arroyo-Cañada, Francisco-Javier
- In:
Journal of fashion marketing and management
21
(
2017
)
1
,
pp. 103-114
Persistent link: https://www.econbiz.de/10011703068
Saved in:
7
Online customer relationship marketing tactics through social media and perceived customer retention orientation of the green retailer
Kang, Ju-Young M.
;
Kim, Jieun
- In:
Journal of fashion marketing and management
21
(
2017
)
3
,
pp. 298-316
Persistent link: https://www.econbiz.de/10011773339
Saved in:
8
Role of customer retention equity in creating and developing brand value
Chahal, Hardeep
;
Bala, Renu
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
2
,
pp. 119-142
Persistent link: https://www.econbiz.de/10011820571
Saved in:
9
What are the building blocks of customer brand loyalty in department stores? : a multi-level mediation analysis
Nikhashemi, S. R.
;
Naser Valaei
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
4
,
pp. 302-327
Persistent link: https://www.econbiz.de/10011820616
Saved in:
10
Customers’ attribution of blame in chain store settings : the perspectives of relationship orientation
Chen, Yi-Mu
;
Huang, Tseng-Lung
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
3
,
pp. 220-238
Persistent link: https://www.econbiz.de/10011383851
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