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~isPartOf:"Journal of financial services marketing : JFSM"
~subject:"Beziehungsmarketing"
~subject:"Brand image"
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Beziehungsmarketing
Brand image
Relationship marketing
70
Consumer behaviour
41
Konsumentenverhalten
41
Financial services
37
Finanzdienstleistung
37
Personal banking
30
Privatkundengeschäft
30
Customer satisfaction
22
Kundenzufriedenheit
22
Bank
21
Dienstleistungsqualität
18
Service quality
18
Confidence
17
Vertrauen
17
Bank marketing
15
Bankmarketing
15
Electronic Banking
13
Electronic banking
13
USA
13
United States
13
Brand management
11
Markenführung
11
Corporate Social Responsibility
9
Corporate social responsibility
9
Großbritannien
9
United Kingdom
9
Markenimage
7
Portfolio selection
7
Portfolio-Management
7
Anlageverhalten
6
Behavioural finance
6
Corporate reputation
6
Firmenimage
6
Marketing management
6
Marketingmanagement
6
Salespeople
6
Verkaufspersonal
6
financial services
6
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25
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72
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1
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73
Aufsatz in Zeitschrift
73
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1
Collection of articles of several authors
1
Fallstudie
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Sammelwerk
1
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English
73
Author
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Harrison, Tina
3
Murthi, B. P. S.
3
Rajaobelina, Lova
3
Bergeron, Jasmin
2
Brun, Isabelle
2
Caruana, Albert
2
Durkin, Mark
2
Maas, Peter
2
Pitt, Leyland F.
2
Rehman, Mohsin Abdur
2
Ricard, Line
2
Samad, Sarminah
2
Shams, Ghazal
2
Steffes, Erin M.
2
Abu-Salim, Taghreed
1
Al-Wugayan, Adel A. A.
1
Alhazmi, Basem Masoud
1
Ali, Nada
1
Alnawas, Ibrahim
1
Altarifi, Shadi
1
Ansell, Jake
1
Arcand, Manon
1
Aspara, Jaakko
1
Atorough, Peter
1
Baqer, Samar M.
1
Barari, Mojtaba
1
Blery, Evangelia
1
Boateng, Sheena Lovia
1
Bosch, Johan
1
Brennan, Ross
1
Breur, Tom
1
Bäckström, Lars
1
Campbell, Colin
1
Chen, Hui-ju
1
Chinje, Nathalie Beatrice
1
Chircop, Saviour
1
Clark, Victoria
1
Clark-Murphy, Marilyn
1
Coltman, Tim
1
Cripps, Helen
1
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Published in...
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Journal of financial services marketing : JFSM
Journal of business research : JBR
908
Journal of retailing and consumer services
694
Industrial marketing management : the international journal for industrial and high-tech firms
434
The journal of brand management : an international journal
322
The journal of product & brand management
319
International journal of hospitality management
313
SpringerLink / Bücher
302
The journal of services marketing
234
The journal of business & industrial marketing
203
The service industries journal
203
Journal of strategic marketing
200
Journal of the Academy of Marketing Science
197
Tourism management : research, policies, practice
178
Journal of travel and tourism marketing
177
Asia Pacific journal of marketing and logistics
162
Journal of marketing
162
European journal of marketing : EJM
159
Psychology & marketing
155
Marketing intelligence & planning
148
International journal of electronic customer relationship management : IJECRM
142
International journal of contemporary hospitality management
135
Journal of hospitality marketing & management
132
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
128
Cogent business & management
125
Journal of service research : JSR
118
Journal of marketing management : MM
116
Journal of retailing
115
Gabler Edition Wissenschaft
113
Journal of service management
107
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
102
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
101
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
98
Journal of marketing communications
98
Services marketing quarterly
98
Marketing letters : a journal of research in marketing
96
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
92
International journal of internet marketing and advertising : IJIMA
90
International journal of retail & distribution management
89
The international journal of bank marketing : IJBM
89
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
89
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ECONIS (ZBW)
73
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73
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1
The impact of the magnitude of service failure and complaint handling on satisfaction and brand credibility in the banking industry
Shams, Ghazal
;
Rehman, Mohsin Abdur
;
Samad, Sarminah
; …
- In:
Journal of financial services marketing : JFSM
25
(
2020
)
1/2
,
pp. 25-34
Persistent link: https://www.econbiz.de/10012298251
Saved in:
2
Developing cross-selling capability in key corporate bank relationships : the case of a Nordic Bank
Salo, Jari
;
Cripps, Helen
;
Wendelin, Robert
- In:
Journal of financial services marketing : JFSM
25
(
2020
)
3/4
,
pp. 45-52
Persistent link: https://www.econbiz.de/10012382180
Saved in:
3
Exploring customer's mobile banking experiences and expectations among generations X, Y and Z
Shams, Ghazal
;
Rehman, Mohsin Abdur
;
Samad, Sarminah
; …
- In:
Journal of financial services marketing : JFSM
25
(
2020
)
1/2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10012298246
Saved in:
4
Effects of perceived cost, service quality, and customer satisfaction on health insurance service continuance
Abu-Salim, Taghreed
;
Onyia, Okey Peter
;
Harrison, Tina
; …
- In:
Journal of financial services marketing : JFSM
22
(
2017
)
4
,
pp. 173-186
Persistent link: https://www.econbiz.de/10011815909
Saved in:
5
Corporate greed : its effect on customer satisfaction, corporate social responsibility and corporate reputation among bank customers
Caruana, Albert
;
Vella, Joseph
;
Konietzny, Jirka
; …
- In:
Journal of financial services marketing : JFSM
23
(
2018
)
3/4
,
pp. 226-233
Persistent link: https://www.econbiz.de/10011975366
Saved in:
6
The impact of brand experience, service quality and perceived value on word of mouth of retail bank customers : investigating the mediating effect of loyalty
Mukerjee, Kaushik
- In:
Journal of financial services marketing : JFSM
23
(
2018
)
1
,
pp. 12-24
Persistent link: https://www.econbiz.de/10011888476
Saved in:
7
Elements of a talent strategy for effective relationship building : a study among bank sales and service providers
Vella, Josepha
;
Caruana, Albert
;
Pitt, Leyland F.
- In:
Journal of financial services marketing : JFSM
19
(
2014
)
2
,
pp. 118-131
Persistent link: https://www.econbiz.de/10010497774
Saved in:
8
The effect of promotional interest rates on customer borrowing and payment behavior in the credit card industry
Murthi, B. P. S.
;
Girju, Marina
;
Steffes, Erin
- In:
Journal of financial services marketing : JFSM
24
(
2019
)
1/2
,
pp. 11-20
Persistent link: https://www.econbiz.de/10012059997
Saved in:
9
Religiosity and customer trust in financial services marketing relationships
Alhazmi, Basem Masoud
- In:
Journal of financial services marketing : JFSM
24
(
2019
)
1/2
,
pp. 31-43
Persistent link: https://www.econbiz.de/10012060004
Saved in:
10
Trust in cross-cultural b2b financial service relationships : the role of shared values
Houjeir, Roudaina
;
Brennan, Ross
- In:
Journal of financial services marketing : JFSM
21
(
2016
)
2
,
pp. 90-102
Persistent link: https://www.econbiz.de/10011537492
Saved in:
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