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~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of international food & agribusiness marketing : JIFAM"
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Search: subject_exact:"Consumer behavior"
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Consumer behaviour
401
Konsumentenverhalten
401
Brand image
75
Markenimage
75
Brand management
61
Markenführung
61
Designation of origin
49
Herkunftsbezeichnung
49
Cultural identity
47
Kulturelle Identität
47
China
45
USA
37
United States
37
National culture
33
Nationalkultur
33
Brand
32
Markenartikel
32
India
30
Indien
30
Comparison
28
Vergleich
28
Willingness to pay
28
Zahlungsbereitschaftsanalyse
28
Online retailing
25
Online-Handel
25
Advertising effects
23
Bio-Lebensmittel
23
Food
23
International marketing
23
Internationales Marketing
23
Lebensmittel
23
Organic food
23
Werbewirkung
23
consumer behavior
23
Beziehungsmarketing
22
Luxury goods
22
Luxusgüter
22
Relationship marketing
22
Advertising
21
Social Web
21
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228
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10
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Article
401
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402
Aufsatz in Zeitschrift
402
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1
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1
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English
402
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Khare, Arpita
7
Canavari, Maurizio
5
Phau, Ian
4
Torres, Ivonne M.
4
Xue, Fei
4
Zhang, Dan
4
Zúñiga, Miguel Ángel
4
Arora, Amit
3
Arora, Anshu
3
Chikweche, Tendai
3
Fazli-Salehi, Reza
3
Gavish, Yossi
3
Liu, Yu
3
Lopes, Evandro Luiz
3
Mad Nasir Shamsudin
3
Madadi, Rozbeh
3
Meng, Juan
3
Segev, Sigal
3
Sharma, Piyush
3
Shoham, Aviv
3
Allan, David
2
Anand, Sandip
2
Aschemann-Witzel, Jessica
2
Basfirinci, Cigdem
2
Birch, Dawn
2
Bruwer, Johan
2
Calantone, Roger J.
2
Campbell, Jeffrey
2
Castellini, Alessandra
2
Chandrasekara, Ruwangi
2
Clark, Ronald A.
2
Cude, Brenda J.
2
Devadoss, Stephen
2
Ertz, Myriam
2
Golnaz Rezai
2
Gupta, Shruti
2
Hansen, Håvard
2
Haytko, Diana L.
2
Hermans, Charles M.
2
Hornikx, Jos
2
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Published in...
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Journal of international consumer marketing
Journal of international food & agribusiness marketing : JIFAM
Journal of retailing and consumer services
1,931
Journal of business research : JBR
1,900
International journal of consumer studies
757
International journal of hospitality management
725
Psychology & marketing
654
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
499
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
European journal of marketing : EJM
347
The journal of brand management : an international journal
347
Journal of marketing research : JMR
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
295
Marketing letters : a journal of research in marketing
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Cogent business & management
285
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
SpringerLink / Bücher
281
Journal of marketing
279
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
274
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
262
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
254
Journal of hospitality marketing & management
243
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ECONIS (ZBW)
402
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31
Adapting Richins' (2004) short-form material values scales for Latin American application
Conejo, Francisco J.
;
Gamboa, Enrique A.
;
Young, Clifford E.
- In:
Journal of international consumer marketing
35
(
2023
)
2
,
pp. 166-179
Persistent link: https://www.econbiz.de/10014321464
Saved in:
32
Are podcast advertisements effective? : an emerging economy perspective
Bezbaruah, Subhalakshmi
;
Brahmbhatt, Kuldeep
- In:
Journal of international consumer marketing
35
(
2023
)
2
,
pp. 215-233
Persistent link: https://www.econbiz.de/10014321467
Saved in:
33
Adapting to the Instagram esthetic and exploring influencers of hedonic consumption
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014321470
Saved in:
34
Profile of the political consumer : an international comparative study
Schwalb Helguero, María M.
;
García-Arrizabalaga, Iñaki
; …
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 296-313
Persistent link: https://www.econbiz.de/10014321473
Saved in:
35
Will you support or oppose? : the impact of region-of-origin bias on oppositional loyalty
Abdelwahab, Dalia
;
San-Martín, Sonia
;
Jiménez, Nadia
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 314-332
Persistent link: https://www.econbiz.de/10014321484
Saved in:
36
Luxury or masstige : role of global and local identities, luxuriousness variances, price luxuriousness inferences, and consumer flexibility
Soni, Nitin
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 333-350
Persistent link: https://www.econbiz.de/10014321485
Saved in:
37
Xenocentrism, ethnocentrism, and global culture influence on consumer preference for global and local brands
Cucato, Jussara da S. T.
;
Bizarrias, Flávio Santino
; …
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 351-366
Persistent link: https://www.econbiz.de/10014321486
Saved in:
38
The impact of consumers' ethnic disidentification and cosmopolitanism on multicultural advertising
Fazli-Salehi, Reza
;
Torres, Ivonne M.
;
Madadi, Rozbeh
; …
- In:
Journal of international consumer marketing
35
(
2023
)
4
,
pp. 388-403
Persistent link: https://www.econbiz.de/10014321490
Saved in:
39
Contested Japanese-ness : examining the meaning of Japanese companies' country-of-origin in China as a product of communication
Li, Nan
- In:
Journal of international consumer marketing
35
(
2023
)
4
,
pp. 404-419
Persistent link: https://www.econbiz.de/10014321494
Saved in:
40
Consumer intention to buy plant-based meat alternatives : a cross-cultural analysis
Bakr, Yousra
;
Al-Bloushi, Hayat
;
Mostafa, Mohamed
- In:
Journal of international consumer marketing
35
(
2023
)
4
,
pp. 420-435
Persistent link: https://www.econbiz.de/10014321495
Saved in:
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