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~isPartOf:"Journal of international consumer marketing"
~subject:"purchase intention"
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purchase intention
Consumer behaviour
312
Konsumentenverhalten
312
Brand image
70
Markenimage
70
Brand management
56
Markenführung
56
Cultural identity
47
Kulturelle Identität
47
Designation of origin
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China
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National culture
33
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Comparison
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Vergleich
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India
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Indien
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Online retailing
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Online-Handel
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International marketing
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Internationales Marketing
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Luxury goods
22
Luxusgüter
22
Advertising effects
21
Werbewirkung
21
Social Web
20
Social web
20
Advertising
19
Beziehungsmarketing
19
Internet marketing
19
Online-Marketing
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Relationship marketing
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Werbung
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Rules of origin
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South Korea
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Abolhasani, Morteza
1
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1
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Anand, Sandip
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Basil, Michael
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Ekici, Nezahat
1
Erdogan, Bayram Zafer
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Golrokhi, Zahra
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Jirotmontree, Atthaphol
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Salehzadeh, Reza
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Sandes, Fabio Shimabukuro
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Shahriari, Elmira
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Sohail, M. Sadiq
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Taşçıoğlu, Mertcan
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Torres, Ivonne M.
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Journal of international consumer marketing
Cogent business & management
27
International journal of internet marketing and advertising : IJIMA
15
Journal of promotion management : innovations in planning and applied research
15
Journal of marketing communications
13
International journal of technology marketing : IJTMkt
12
The international review of retail, distribution and consumer research
11
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
Global business review
8
International journal of business and globalisation : IJBG
8
International journal of electronic marketing and retailing : IJEMR
8
Journal of global marketing
7
Journal of promotion management : JPM
7
Psychology & marketing
7
International journal of business excellence
6
International journal of business innovation and research : IJBIR
6
International journal of consumer studies
6
Journal for global business advancement : JGBA
6
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
6
Journal of global fashion marketing : JGfM
6
Business strategy and the environment
5
International journal of electronic business : IJEB
5
International journal of management practice : IJMP
5
Journal of internet commerce
5
Journal of strategic marketing
5
Marketing i menedžment innovacij : m&mi
5
Pakistan journal of commerce and social sciences
5
International journal of advertising : the review of marketing communications
4
International journal of business and emerging markets : IJBEM
4
Journal of food products marketing
4
Journal of marketing and consumer behaviour in emerging markets
4
Journal of transnational management : the official journal of the International Management Development Association
4
Market : review for marketing theory and practice
4
Sport marketing quarterly : preferred journal of the Sport Marketing Association
4
The service industries journal
4
International journal of Islamic marketing and branding
3
International journal of economics and business research : IJEBR
3
International journal of economics and finance
3
International journal of electronic business
3
International journal of innovation and technology management
3
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ECONIS (ZBW)
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1
Eat to the beat : musical incongruity resolution in restaurant advertising
Abolhasani, Morteza
;
Golrokhi, Zahra
- In:
Journal of international consumer marketing
34
(
2022
)
5
,
pp. 567-591
Persistent link: https://www.econbiz.de/10013465902
Saved in:
2
Effects of ad music attitude on ad attitude, brand attitude, and purchase intention
Raja, Md Washim
;
Anand, Sandip
;
Allan, David
- In:
Journal of international consumer marketing
35
(
2023
)
5
,
pp. 486-501
Persistent link: https://www.econbiz.de/10014422420
Saved in:
3
Effects of luxury perceptions on purchase intention of high-tech products
Ho, Sean Chih-Hsiang
;
Yeh, Ying-Jung Yvonne
;
Lin, Tom M. Y.
- In:
Journal of international consumer marketing
34
(
2022
)
2
,
pp. 168-183
Persistent link: https://www.econbiz.de/10013167319
Saved in:
4
Antecedents of private-label brand purchase intention : an experimental analysis
İpek, İlayda
;
Yılmaz, Çengiz
- In:
Journal of international consumer marketing
34
(
2022
)
4
,
pp. 435-449
Persistent link: https://www.econbiz.de/10013361582
Saved in:
5
Does the use of foreign languages in different types of products lead to different consumer perception?
Yener, Dursun
;
Taşçıoğlu, Mertcan
- In:
Journal of international consumer marketing
33
(
2021
)
4
,
pp. 386-398
Persistent link: https://www.econbiz.de/10012607774
Saved in:
6
The influence of social media marketing on consumers' purchase decision : investigating the effects of local and nonlocal brands
Hasan, Mehedi
;
Sohail, M. Sadiq
- In:
Journal of international consumer marketing
33
(
2021
)
3
,
pp. 350-367
Persistent link: https://www.econbiz.de/10012515195
Saved in:
7
The impact of perceived usefulness of online reviews, trust and perceived risk on online purchase intention in emerging markets : a Mexican perspective
Ventre, Ivan
;
Kolbe, Diana
- In:
Journal of international consumer marketing
32
(
2020
)
4
,
pp. 287-299
Persistent link: https://www.econbiz.de/10012259388
Saved in:
8
The third-person perception of sex appeals in hedonic and utilitarian product ads
Ekici, Nezahat
;
Erdogan, Bayram Zafer
;
Basil, Michael
- In:
Journal of international consumer marketing
32
(
2020
)
4
,
pp. 336-351
Persistent link: https://www.econbiz.de/10012259397
Saved in:
9
Values driving organic food purchase intention : a comparative analysis between a developing Eastern country (Iran) and a developed Western country (US)
Shahriari, Elmira
;
Torres, Ivonne M.
;
Zúñiga, Miguel …
- In:
Journal of international consumer marketing
31
(
2019
)
4
,
pp. 317-329
Persistent link: https://www.econbiz.de/10012200739
Saved in:
10
The impact of trust propensity on consumers' cause-related marketing purchase intentions and the moderating role of culture and gender
Heidarian, Elham
- In:
Journal of international consumer marketing
31
(
2019
)
4
,
pp. 345-362
Persistent link: https://www.econbiz.de/10012200787
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