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~isPartOf:"Journal of international food & agribusiness marketing : JIFAM"
~isPartOf:"Journal of marketing research : JMR"
~subject:"Beziehungsmarketing"
~subject:"Experiment"
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Search: subject_exact:"Consumer behavior"
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Beziehungsmarketing
Experiment
Consumer behaviour
432
Konsumentenverhalten
432
Market research
63
Marktforschung
63
Advertising effects
40
Präferenztheorie
40
Theory of preferences
40
Werbewirkung
40
Brand management
35
Markenführung
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Brand image
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Markenimage
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Willingness to pay
28
Zahlungsbereitschaftsanalyse
28
Emotion
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Theorie
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Theory
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Food
25
Lebensmittel
25
Internet marketing
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Online-Marketing
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Perception
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Wahrnehmung
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Cognition
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Kognition
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Relationship marketing
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Advertising
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Werbung
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Decision
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Decision under uncertainty
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Entscheidung
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Entscheidung unter Unsicherheit
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USA
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United States
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Brand
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Markenartikel
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Personality psychology
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Persönlichkeitspsychologie
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Kumar, V.
3
Dahl, Darren W.
2
Hoeffler, Steve
2
Jong, Martijn G. de
2
Larson, Jeffrey S.
2
LeBoeuf, Robyn A.
2
Toubia, Olivier
2
Yang, Liu
2
Zhao, Min
2
Aksoy, Lerzan
1
Ali, Adnan
1
Ali, Afzaal
1
Anderson, Eric T.
1
Ascarza, Eva
1
Barnes-Mauthe, Michele
1
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Bettman, James R.
1
Bilgin, Baler
1
Billeter, Darron M.
1
Bitner, Mary Jo
1
Bodapati, Anand V.
1
Bohling, Timothy
1
Bolton, Ruth N.
1
Bone, Sterling A.
1
Bourgault, Normand
1
Bradlow, Eric T.
1
Braun, Michael
1
Brenner, Lyle A.
1
Broniarczyk, Susan M.
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Bucklin, Randolph E.
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Cacciolatti, Luca A.
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Canavari, Maurizio
1
Castellini, Alessandra
1
Cavanaugh, Lisa A.
1
Ceschi, Silvia
1
Chandon, Elise
1
Chattopadhyay, Amitava
1
Chen, Yuxin
1
Clarkson, Joshua J.
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Journal of international food & agribusiness marketing : JIFAM
Journal of marketing research : JMR
Journal of retailing and consumer services
498
Journal of business research : JBR
414
International journal of hospitality management
187
The journal of services marketing
118
Psychology & marketing
115
The journal of product & brand management
106
Journal of the Academy of Marketing Science
83
Journal of retailing
81
Journal of travel and tourism marketing
80
The journal of brand management : an international journal
80
Journal of hospitality marketing & management
77
Cogent business & management
73
Asia Pacific journal of marketing and logistics
72
International journal of contemporary hospitality management
71
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
66
Journal of consumer research : JCR ; an interdisciplinary bimonthly
66
Tourism management : research, policies, practice
66
Journal of economic behavior & organization : JEBO
65
The service industries journal
65
Management science : journal of the Institute for Operations Research and the Management Sciences
63
Journal of marketing
62
Journal of strategic marketing
62
European journal of marketing : EJM
61
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
59
Industrial marketing management : the international journal for industrial and high-tech firms
57
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
57
Journal of service management
56
Marketing intelligence & planning
56
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
55
Journal of service research : JSR
55
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
54
The international review of retail, distribution and consumer research
53
Services marketing quarterly
52
International journal of retail & distribution management
51
Journal of behavioral and experimental economics
51
International journal of consumer studies
47
International journal of internet marketing and advertising : IJIMA
47
Marketing letters : a journal of research in marketing
46
International journal of retail and distribution management
45
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ECONIS (ZBW)
62
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1
Anti-waste labeling and consumer willingness to pay
Del Giudice, Teresa
;
La Barbera, Francesco
;
Vecchio, …
- In:
Journal of international food & agribusiness marketing …
28
(
2016
)
2
,
pp. 149-163
Persistent link: https://www.econbiz.de/10011536130
Saved in:
2
What if you stop and think about it? : nutrition logos and product selection behavior
Onozaka, Yuko
;
Melbye, Elisabeth Lind
;
Hansen, Håvard
- In:
Journal of international food & agribusiness marketing …
26
(
2014
)
2
,
pp. 140-153
Persistent link: https://www.econbiz.de/10010358886
Saved in:
3
The asymmetric impact of context on advantaged versus disadvantaged options
Evangelidis, Ioannis
;
Levav, Jonathan
;
Simonson, Itamar
- In:
Journal of marketing research : JMR
55
(
2018
)
2
,
pp. 239-253
Persistent link: https://www.econbiz.de/10011845004
Saved in:
4
(I’m) happy to help (you) : the impact of personal pronoun use in customer-firm interactions
Packard, Grant
;
Moore, Sarah G.
;
McFerran, Brent
- In:
Journal of marketing research : JMR
55
(
2018
)
4
,
pp. 541-555
Persistent link: https://www.econbiz.de/10011912731
Saved in:
5
Consumer's preference and willingness to pay for apple attributes : a choice experiment in large retail outlets in Bologna (Italy)
Ceschi, Silvia
;
Canavari, Maurizio
;
Castellini, Alessandra
- In:
Journal of international food & agribusiness marketing …
30
(
2018
)
4
,
pp. 305-322
Persistent link: https://www.econbiz.de/10011965918
Saved in:
6
Attention, information processing, and choice in incentive-aligned choice experiments
Yang, Liu
;
Toubia, Olivier
;
Jong, Martijn G. de
- In:
Journal of marketing research : JMR
55
(
2018
)
6
,
pp. 783-800
Persistent link: https://www.econbiz.de/10011971206
Saved in:
7
The effect of recycling versus trashing on consumption : theory and experimental evidence
Sun, Monic
;
Trudel, Remi
- In:
Journal of marketing research : JMR
54
(
2017
)
2
,
pp. 293-305
Persistent link: https://www.econbiz.de/10011697373
Saved in:
8
Beyond the target customer : social effects of customer relationship management campaigns
Ascarza, Eva
;
Ebbes, Peter
;
Netzer, Oded
;
Danielson, Matthew
- In:
Journal of marketing research : JMR
54
(
2017
)
3
,
pp. 347-363
Persistent link: https://www.econbiz.de/10011697412
Saved in:
9
TV channel search and commercial breaks
Yao, Song
;
Wang, Wenbo
;
Chen, Yuxin
- In:
Journal of marketing research : JMR
54
(
2017
)
5
,
pp. 671-686
Persistent link: https://www.econbiz.de/10011762818
Saved in:
10
Shaping halal into a brand? : factors affecting consumers’ halal brand purchase intention
Ali, Afzaal
;
Ali, Adnan
;
Sherwani, Mehkar
- In:
Journal of international food & agribusiness marketing …
29
(
2017
)
3
,
pp. 234-259
Persistent link: https://www.econbiz.de/10011800183
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