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~isPartOf:"Journal of internet commerce"
~person:"Ahuja, Vandana"
~person:"Anisi, David"
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Internet marketing
3
Online-Marketing
3
Consumer behaviour
2
Innovation adoption
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Innovationsakzeptanz
2
Konsumentenverhalten
2
Advertising effects
1
Brand management
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Brand trust
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Digital marketing
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Digital media
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Digitale Medien
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E-commerce
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Electronic Banking
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Electronic Commerce
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message acceptance
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mobile technology and Internet
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Ahuja, Vandana
Anisi, David
Lepkowska-White, Elzbieta
3
Aiken, K. Damon
2
Alavi, Shirin
2
Aslam, Wajeeha
2
Awan, Mahmood A.
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Baldus, Brian J.
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Farhat, Kashif
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Al-Khalaf, Eiman
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Alam, Ansari Sarwar
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Alarcón-del-Amo, María-del-Carmen
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Journal of internet commerce
International journal of management practice : IJMP
2
International journal of information technology and management : IJITM
1
International journal of internet marketing and advertising : IJIMA
1
International journal of logistics economics and globalisation
1
Journal of targeting, measurement and analysis for marketing
1
Metamorphosis : a journal of management research
1
Oxford higher education
1
Strategic e-commerce systems and tools for competing in the digital marketplace
1
The IUP journal of marketing management : IJMM
1
Transcultural marketing for incremental and radical innovation
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ECONIS (ZBW)
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The future scope of Netnography and Social Network Analysis in the field of marketing
Sharma, Radhika
;
Ahuja, Vandana
;
Alavi, Shirin
- In:
Journal of internet commerce
17
(
2018
)
1
,
pp. 26-45
Persistent link: https://www.econbiz.de/10011987405
Saved in:
2
The effects of digital media advertising content on message acceptance or rejection : brand trust as a moderating factor
Pintado, Teresa
;
Sanchez, Joaquin
;
Carcelén, Sonia
; …
- In:
Journal of internet commerce
16
(
2017
)
4
,
pp. 364-384
Persistent link: https://www.econbiz.de/10011804517
Saved in:
3
An empirical segmentation of users of mobile banking apps
Alavi, Shirin
;
Ahuja, Vandana
- In:
Journal of internet commerce
15
(
2016
)
4
,
pp. 390-407
Persistent link: https://www.econbiz.de/10011636562
Saved in:
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