//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing"
~subject:"Auction theory"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~subject:"Werbung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Suchmaschinentechnik"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Auction theory
Consumer behaviour
Online-Marketing
Werbung
Search engine
4
Suchmaschine
4
Internet marketing
2
Konsumentenverhalten
2
Market research
2
Marketing management
2
Marketingmanagement
2
Marktforschung
2
Advertising
1
Advertising effects
1
Auction
1
Auktion
1
Auktionstheorie
1
Brand
1
Conjoint analysis
1
Conjoint-Analyse
1
Digital goods
1
Digitale Dienste
1
Digitale Güter
1
Google trends
1
Markenartikel
1
Preisdifferenzierung
1
Preismanagement
1
Price discrimination
1
Pricing strategy
1
Search theory
1
Suchtheorie
1
TV advertising
1
VAR model
1
VAR-Modell
1
Web-based service
1
Werbewirkung
1
attribution
1
big data
1
brand search
1
conjoint analysis
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Du, Rex Yuxing
2
Chen, Jianqing
1
Damangir, Sina
1
Hu, Ye
1
Liu, De
1
Whinston, Andrew B.
1
Wilbur, Kenneth C.
1
Xu, Linli
1
more ...
less ...
Published in...
All
Journal of marketing
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
31
Management science : journal of the Institute for Operations Research and the Management Sciences
17
Information systems research : ISR
15
Internet and network economics : third international workshop, WINE 2007, San Diego, CA, USA, December 12-14, 2007 ; proceedings
15
International journal of electronic commerce : IJEC
11
CESifo working papers
9
Electronic commerce research and applications
9
International journal of internet marketing and advertising : IJIMA
9
Journal of marketing research : JMR
8
Discussion papers / CEPR
7
International journal of electronic business
7
International journal of industrial organization
7
Internet and network economics : 4th international workshop, WINE 2008, Shanghai, China, December 17-20, 2008 ; proceedings
7
Internet and network economics : 5th international workshop, WINE 2009, Rome, Italy, December 14-18, 2009 ; proceedings
7
Journal of business research : JBR
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Marketing science
6
Quantitative marketing and economics : QME
6
SpringerLink / Bücher
6
Electronic commerce research
5
European journal of operational research : EJOR
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of electronic commerce research : JECR
5
Journal of retailing
5
Leitfaden Online-Marketing ; [Bd. 1]
5
Working papers / Harvard Business School, Division of Research
5
essentials
5
CESifo Working Paper
4
Columbia Business School Research Paper
4
International journal of business information systems : IJBIS
4
Journal of management information systems : JMIS
4
Journal of marketing research
4
Management information systems : mis quarterly
4
NET Institute Working Paper
4
Working papers / TSE : WP
4
Business horizons
3
Decision support systems : DSS ; the international journal
3
Discussion paper / Centre for Economic Policy Research
3
Games and economic behavior
3
Information technology & tourism
3
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Immediate responses of online brand search and price search to TV ads
Du, Rex Yuxing
;
Xu, Linli
;
Wilbur, Kenneth C.
- In:
Journal of marketing
83
(
2019
)
4
,
pp. 81-100
Persistent link: https://www.econbiz.de/10012176072
Saved in:
2
Leveraging trends in online searches for product features in market response modeling
Du, Rex Yuxing
;
Hu, Ye
;
Damangir, Sina
- In:
Journal of marketing
79
(
2015
)
1
,
pp. 29-43
Persistent link: https://www.econbiz.de/10010502727
Saved in:
3
Auctioning keywords in online search
Chen, Jianqing
;
Liu, De
;
Whinston, Andrew B.
- In:
Journal of marketing
73
(
2009
)
4
,
pp. 125-141
Persistent link: https://www.econbiz.de/10003860872
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->