//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing communications"
~isPartOf:"The service industries journal"
~subject:"Konsumentenverhalten"
~subject:"Marketingmanagement"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Vertrauen"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Marketingmanagement
Confidence
62
Vertrauen
62
Consumer behaviour
29
Beziehungsmarketing
20
Relationship marketing
20
trust
19
Dienstleistungsqualität
11
Service quality
11
Internet marketing
10
Online-Marketing
10
Social Web
9
Social web
9
Customer satisfaction
8
Kundenzufriedenheit
8
Brand image
5
Brand management
5
Credibility
5
Employee retention
5
Glaubwürdigkeit
5
Markenführung
5
Markenimage
5
Mitarbeiterbindung
5
Corporate Social Responsibility
4
Corporate reputation
4
Corporate social responsibility
4
Electronic Banking
4
Electronic banking
4
Firmenimage
4
Online retailing
4
Online-Handel
4
Public relations
4
Trust
4
Viral marketing
4
Virales Marketing
4
brand trust
4
commitment
4
Öffentlichkeitsarbeit
4
Advertising effects
3
Customer service
3
more ...
less ...
Online availability
All
Undetermined
21
Type of publication
All
Article
31
Type of publication (narrower categories)
All
Article in journal
31
Aufsatz in Zeitschrift
31
Language
All
English
31
Author
All
Guinalíu, Miguel
2
Aimin, Wang
1
Akhtar, Muhammad Nadeem
1
Akhtar, Nadeem
1
Ali, Moazzam
1
Allred, Anthony
1
Amos, Clinton
1
Anisimova, Tatiana
1
Arimbi, Intan R.
1
Barua, Zapan
1
Beatson, Amanda
1
Boateng, Henry
1
Borden, Jonathan
1
Bögel, Paula Maria
1
Casalo, Luis V.
1
Casaló, Luis V.
1
Chen, Hsiangting Shatina
1
Chen, Mei-fang
1
Chiao, Yu-ching
1
Chiu, Ya-kang
1
Coelho, Pedro Simões
1
Collado Agudo, Jesús
1
Dai, You-De
1
DelVecchio, Devon
1
Flavián Blanco, Carlos
1
Flavián, Carlos
1
Gannon, Martin Joseph
1
Gilbreath, Bob
1
Gong, Xiuyuan
1
Guan, Jyh-liang
1
Gudergan, Siegfried
1
Gunadi, Willy
1
Hammick, Jinhyon Kwon
1
Herrero Crespo, Angel
1
Hinson, Robert
1
Hollebeek, Linda D.
1
Hongyi, Xu
1
Hsieh, Chia-Hung
1
Islam, Jamid Ul
1
Jai, Tun-Min
1
more ...
less ...
Published in...
All
Journal of marketing communications
The service industries journal
Journal of retailing and consumer services
105
Journal of business research : JBR
58
International journal of hospitality management
37
Journal of internet commerce
25
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
24
Psychology & marketing
24
Asia Pacific journal of marketing and logistics
23
Cogent business & management
21
International journal of consumer studies
21
International journal of electronic marketing and retailing : IJEMR
21
International journal of retail & distribution management
19
International journal of internet marketing and advertising : IJIMA
18
Journal of hospitality marketing & management
18
Journal of travel and tourism marketing
18
The journal of product & brand management
18
International journal of contemporary hospitality management
17
International journal of business information systems : IJBIS
15
International journal of e-business research : an official publication of the Information Resources Management Association
15
The international journal of bank marketing : IJBM
15
Journal of financial services marketing : JFSM
14
Journal of strategic marketing
14
Technological forecasting & social change : an international journal
14
Journal of Islamic marketing
13
Journal of international consumer marketing
13
Information systems and e-business management : ISeB
12
Journal of global marketing
12
Pakistan journal of commerce and social sciences
12
Service business
12
Tourism management : research, policies, practice
12
Food policy : economics planning and politics of food and agriculture
11
Journal of Asian finance, economics and business : JAFEB
11
Journal of business ethics : JOBE
11
Journal of international trade & commerce
11
Marketing intelligence & planning
11
Electronic commerce research
10
European journal of marketing : EJM
10
International journal of electronic business : IJEB
10
International journal of electronic commerce : IJEC
10
more ...
less ...
Source
All
ECONIS (ZBW)
31
Showing
1
-
10
of
31
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Marketing mobile payment to baby boomers during COVID-19 pandemic : the role of emotional appeal, advertising creativity and perceived value
Wisker, Zazli Lily
- In:
Journal of marketing communications
29
(
2023
)
6
,
pp. 535-557
Persistent link: https://www.econbiz.de/10014454794
Saved in:
2
Using social exchange perspective to explain customer voluntary performance behavior
Dai, You-De
;
Liu, Ying-Chan
;
Zhuang, Wen-Long
;
Wang, …
- In:
The service industries journal
43
(
2023
)
9/10
,
pp. 764-784
Persistent link: https://www.econbiz.de/10014321623
Saved in:
3
How legitimate are corporate social advocacy campaigns? : An examination of the role of legitimacy in stakeholder perceptions of CSA
Zhang, Xiaochen Angela
;
Borden, Jonathan
- In:
Journal of marketing communications
30
(
2024
)
1
,
pp. 123-147
Persistent link: https://www.econbiz.de/10014529286
Saved in:
4
Aristotle's modes of persuasion and valence effects on online review trustworthiness and usefulness
Amos, Clinton
;
Zhang, Lixuan
;
King, Skylar
;
Allred, Anthony
- In:
Journal of marketing communications
28
(
2022
)
4
,
pp. 360-391
Persistent link: https://www.econbiz.de/10013371030
Saved in:
5
Fostering consumer-brand relationships through social media brand communities
Santos, Zélia Raposo
;
Coelho, Pedro Simões
;
Rita, Paulo
- In:
Journal of marketing communications
28
(
2022
)
7
,
pp. 768-798
Persistent link: https://www.econbiz.de/10013493043
Saved in:
6
Trust fall : data breach perceptions from loyalty and non-loyalty customers
Chen, Hsiangting Shatina
;
Jai, Tun-Min
- In:
The service industries journal
41
(
2021
)
13/14
,
pp. 947-963
Persistent link: https://www.econbiz.de/10012695300
Saved in:
7
Gender differences in the antecedents of trust in mobile social networking services
Gong, Xiuyuan
;
Liu, Zhiying
;
Wu, Tailai
- In:
The service industries journal
41
(
2021
)
5/6
,
pp. 400-426
Persistent link: https://www.econbiz.de/10012498582
Saved in:
8
Visitors' perceived trust in sincere, authentic, and memorable heritage experiences
Taheri, Babak
;
Gannon, Martin Joseph
;
Kesgin, Muhammet
- In:
The service industries journal
40
(
2020
)
9/10
,
pp. 705-725
Persistent link: https://www.econbiz.de/10012260327
Saved in:
9
Acquiring travel-related information from mobile social networking services : what factors predict social networking services users' perceived value and trust in Malaysia?
Mohd Suki, Norazah
;
Norbayah Mohd Suki
- In:
Journal of marketing communications
26
(
2020
)
7
,
pp. 742-760
Persistent link: https://www.econbiz.de/10012314013
Saved in:
10
COVID-19 restrictions and consumers' psychological reactance toward offline shopping freedom restoration
Akhtar, Nadeem
;
Akhtar, Muhammad Nadeem
;
Usman, Muhammad
; …
- In:
The service industries journal
40
(
2020
)
13/14
,
pp. 891-913
Persistent link: https://www.econbiz.de/10012292977
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->