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~isPartOf:"Journal of marketing education : JME"
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Search: subject:"Betriebswirtschaftslehre"
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Betriebswirtschaftsstudium
149
Graduate business education
149
Curriculum
85
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85
Students
74
Studierende
74
Marketing
52
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Crittenden, Victoria Lynn
5
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Journal of marketing education : JME
SpringerLink / Bücher
489
Journal of education for business
318
NBER working paper series
293
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288
European journal of operational research : EJOR
255
NBER Working Paper
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Europäische Hochschulschriften / 5
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199
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International journal of production research
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International journal of production economics
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Journal of the Academy of Business Education : JABE
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Journal of financial economics
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Small business economics : an entrepreneurship journal
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Journal of business economics : JBE
107
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Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
103
Journal of business ethics : JOBE
102
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97
Journal of management education : the official publication of the Organizational Behavior Teaching Society
97
CESifo working papers
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Gabler Edition Wissenschaft
94
International review of financial analysis
93
The journal of finance : the journal of the American Finance Association
92
Academy of Management learning & education : AMLE
90
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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ECONIS (ZBW)
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31
The undergraduate marketing research course : two decades of change
Bridges, Eileen
- In:
Journal of marketing education : JME
43
(
2021
)
3
,
pp. 285-297
Persistent link: https://www.econbiz.de/10012662592
Saved in:
32
Linking practitioner dilemmas and research metrics across an integrated marketing curriculum
Flight, Richard L.
- In:
Journal of marketing education : JME
43
(
2021
)
3
,
pp. 317-332
Persistent link: https://www.econbiz.de/10012662596
Saved in:
33
Student interest in client-sponsored projects : the quest for engagement in marketing research courses
Yuksel, Mujde
;
Smith, Andrew N.
;
Smith, Robert S.
; …
- In:
Journal of marketing education : JME
43
(
2021
)
3
,
pp. 354-370
Persistent link: https://www.econbiz.de/10012662598
Saved in:
34
Teaching the online marketing research course for MBA students
Peterson, Mark
- In:
Journal of marketing education : JME
43
(
2021
)
3
,
pp. 371-385
Persistent link: https://www.econbiz.de/10012662600
Saved in:
35
Sales education in the United States : perspectives on curriculum and teaching practices
Spiller, Lisa D.
;
Kim, Dae-Hee
;
Aitken, Troy
- In:
Journal of marketing education : JME
42
(
2020
)
3
,
pp. 217-232
Persistent link: https://www.econbiz.de/10012391632
Saved in:
36
The path to sales center leadership : key differences between academic and practitioner leaders
Chaker, Nawar N.
;
Dixon, Andrea L.
;
Hill, Katerina E.
- In:
Journal of marketing education : JME
42
(
2020
)
3
,
pp. 233-242
Persistent link: https://www.econbiz.de/10012391637
Saved in:
37
Sales student preconceptions and a novel approach to sales curriculum mapping : insights, implications, and application for sales educators
Hammond, Robert W.
- In:
Journal of marketing education : JME
42
(
2020
)
3
,
pp. 304-323
Persistent link: https://www.econbiz.de/10012391646
Saved in:
38
Why business schools need radical innovations : drivers and development trajectories
Schlegelmilch, Bodo B.
- In:
Journal of marketing education : JME
42
(
2020
)
2
,
pp. 93-107
Persistent link: https://www.econbiz.de/10012265697
Saved in:
39
Planning and implementing a graduate online team-taught marketing course
Rajamma, Rajasree K.
;
Sciandra, Michael R.
- In:
Journal of marketing education : JME
42
(
2020
)
2
,
pp. 108-122
Persistent link: https://www.econbiz.de/10012265713
Saved in:
40
Tolerance for cheating from the classroom to the boardroom : a study of underlying personal and cultural drivers
Brodowsky, Glen H.
;
Tarr, Emily
;
Ho, Foo Nin
; …
- In:
Journal of marketing education : JME
42
(
2020
)
1
,
pp. 23-36
Persistent link: https://www.econbiz.de/10012216681
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