//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing education : JME"
~subject:"Online-Marketing"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Betriebswirtschaftslehre"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Online-Marketing
Betriebswirtschaftsstudium
139
Graduate business education
139
Curriculum
78
Lehrplan
78
Students
70
Studierende
70
Marketing
47
E-Learning
28
E-learning
28
Graduate economics education
27
Wirtschaftsstudium
27
Learning
24
Lernen
24
marketing education issues
22
learning approaches and issues
20
undergraduate education
20
Business and economics education
19
Wirtschaftspädagogik
19
marketing education
18
experiential learning techniques
16
innovative teaching methods
15
Marketing theory
14
Marketingtheorie
14
course content
14
level/type of education
14
Learning method
13
Lernmethode
13
USA
12
United States
12
skills/traits development in marketing education
11
Economics department
10
Wirtschaftshochschule
10
methodology
10
Didactics
9
Didaktik
9
Führungskräfteentwicklung
9
Higher education institution
9
Hochschule
9
Internet marketing
9
Leadership development
9
more ...
less ...
Online availability
All
Undetermined
6
Free
1
Type of publication
All
Article
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
9
Aufsatz in Zeitschrift
9
Language
All
English
9
Author
All
Cowley, Scott
2
Munoz, Caroline
2
Canhoto, Ana Isabel Domingos
1
Crittenden, Victoria Lynn
1
Crittenden, William F.
1
Humphrey, William F. <Jr.>
1
Kemp, April
1
Kurtzke, Simone
1
Langan, Ryan
1
McDougal, Elizabeth Randon
1
Murphy, Jamie
1
Nguyen, Carlin
1
Rohm, Andrew J.
1
Saint Clair, Julian
1
Setkute, Justina
1
Stefl, Matthew
1
Syrdal, Holly
1
Wood, Natalie T.
1
Wu, Lan
1
You, Jung S.
1
more ...
less ...
Published in...
All
Journal of marketing education : JME
Journal of education for business
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Nonprofit management & leadership
2
Advances in accounting education : teaching and curriculum innovations
1
Cases on innovations in educational marketing : transnational and technological strategies
1
Cogent business & management
1
Developing digital marketing : relationship perspectives
1
E-marketing ; Vol. 3
1
Finance research letters
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of business case studies
1
Journal of strategic marketing
1
Journal of teaching in international business
1
Journal of the Academy of Business Education : JABE
1
Omega : the international journal of management science
1
Phantom ex machina : digital disruption's role in business model transformation
1
The Palgrave handbook of learning and teaching international business and management
1
more ...
less ...
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Analytics capability in marketing education : a practice-informed model
Kurtzke, Simone
;
Setkute, Justina
- In:
Journal of marketing education : JME
43
(
2021
)
3
,
pp. 298-316
Persistent link: https://www.econbiz.de/10012662594
Saved in:
2
Synchronous or asynchronous course : business students' perspectives on an optimized modality of online teaching and learning
Wu, Lan
;
You, Jung S.
- In:
Journal of marketing education : JME
44
(
2022
)
2
,
pp. 265-284
Persistent link: https://www.econbiz.de/10013473724
Saved in:
3
Industry certifications in digital marketing and media education : an examination of perceptions and use among educators
Cowley, Scott
;
Humphrey, William F. <Jr.>
;
Munoz, Caroline
- In:
Journal of marketing education : JME
43
(
2021
)
2
,
pp. 189-203
Persistent link: https://www.econbiz.de/10012592911
Saved in:
4
The state of digital marketing in academia : an examination of marketing curriculum's response to digital disruption
Langan, Ryan
;
Cowley, Scott
;
Nguyen, Carlin
- In:
Journal of marketing education : JME
41
(
2019
)
1
,
pp. 32-46
Persistent link: https://www.econbiz.de/10012008108
Saved in:
5
Time for a marketing curriculum overhaul : developing a digital-first approach
Rohm, Andrew J.
;
Stefl, Matthew
;
Saint Clair, Julian
- In:
Journal of marketing education : JME
41
(
2019
)
1
,
pp. 47-59
Persistent link: https://www.econbiz.de/10012008110
Saved in:
6
The matchmaking activity : an experiential learning exercise on influencer marketing for the digital marketing classroom
Kemp, April
;
McDougal, Elizabeth Randon
;
Syrdal, Holly
- In:
Journal of marketing education : JME
41
(
2019
)
2
,
pp. 141-153
Persistent link: https://www.econbiz.de/10012113902
Saved in:
7
Learning from simulation design to develop better experiential learning intitiatives : an integrative approach
Canhoto, Ana Isabel Domingos
;
Murphy, Jamie
- In:
Journal of marketing education : JME
38
(
2016
)
2
,
pp. 98-106
Persistent link: https://www.econbiz.de/10011537310
Saved in:
8
Update status : the state of social media marketing curriculum
Munoz, Caroline
;
Wood, Natalie T.
- In:
Journal of marketing education : JME
37
(
2015
)
2
,
pp. 88-103
Persistent link: https://www.econbiz.de/10011336518
Saved in:
9
Digital and social media marketing in business education : implications for the marketing curriculum
Crittenden, Victoria Lynn
;
Crittenden, William F.
- In:
Journal of marketing education : JME
37
(
2015
)
2
,
pp. 71-75
Persistent link: https://www.econbiz.de/10011336521
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->