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~isPartOf:"Journal of marketing education : JME"
~subject:"marketing education issues"
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marketing education issues
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Brodowsky, Glen H.
1
Castro, Iana A.
1
Critten, Peter
1
Cummins, Shannon
1
Elbeck, Matthew A.
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Fullerton, Jami A.
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Grewal, Dhruv
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Journal of marketing education : JME
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ECONIS (ZBW)
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1
The impact of live cases on student skill development in marketing courses
Cummins, Shannon
;
Johnson, Jeff S.
- In:
Journal of marketing education : JME
45
(
2023
)
1
,
pp. 55-69
Persistent link: https://www.econbiz.de/10014246068
Saved in:
2
Tolerance for cheating from the classroom to the boardroom : a study of underlying personal and cultural drivers
Brodowsky, Glen H.
;
Tarr, Emily
;
Ho, Foo Nin
; …
- In:
Journal of marketing education : JME
42
(
2020
)
1
,
pp. 23-36
Persistent link: https://www.econbiz.de/10012216681
Saved in:
3
The evolution and future of retailing and retailing education
Grewal, Dhruv
;
Motyka, Scott
;
Levy, Michael
- In:
Journal of marketing education : JME
40
(
2018
)
1
,
pp. 85-93
Persistent link: https://www.econbiz.de/10011868434
Saved in:
4
Evidence items as signals of marketing competencies and workplace readiness : a practitioner perspective
Honea, Heather
;
Castro, Iana A.
;
Peter, Paula
- In:
Journal of marketing education : JME
39
(
2017
)
3
,
pp. 145-161
Persistent link: https://www.econbiz.de/10011791314
Saved in:
5
Integrating quality matters into hybrid course design : a principles of marketing case study
Young, Mark R.
- In:
Journal of marketing education : JME
36
(
2014
)
3
,
pp. 233-243
Persistent link: https://www.econbiz.de/10010459662
Saved in:
6
Enhancing the professional mindset of future sales professionals : key insights from a master in sales transformation
Marcos-Cuevas, Javier
;
Critten, Peter
;
Squire, Phil
; …
- In:
Journal of marketing education : JME
36
(
2014
)
2
,
pp. 144-155
Persistent link: https://www.econbiz.de/10010393242
Saved in:
7
Global benchmarking of marketing doctoral program faculty and institutions by subarea
Elbeck, Matthew A.
;
Schee, Brian A. Vander
- In:
Journal of marketing education : JME
36
(
2014
)
1
,
pp. 45-61
Persistent link: https://www.econbiz.de/10010345561
Saved in:
8
Social responsibility in advertising : a marketing communications student perspective
Kendrick, Alice
;
Fullerton, Jami A.
;
Kim, Yeo Jung
- In:
Journal of marketing education : JME
35
(
2013
)
2
,
pp. 141-154
Persistent link: https://www.econbiz.de/10010204790
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