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~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Managing consumer services : factory or theater?"
~subject:"Services marketing"
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Search: subject_exact:"Service-Dominant Logic"
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Services marketing
Service-Dominant Logic
20
Service-dominant logic
19
Customer integration
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Betriebliche Wertschöpfung
10
Value creation
10
Marketing theory
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co-creation
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1970-1979
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Dienstleistung
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Dienstleistungsmanagement
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Baglieri, Enzo
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Edvardsson, Bo
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Journal of marketing management : MM
Managing consumer services : factory or theater?
Journal of the Academy of Marketing Science
9
The journal of services marketing
5
Marketing theory
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
Public management review
3
The service industries journal
3
International journal of contemporary hospitality management
2
International journal of quality and service sciences
2
Journal of business research : JBR
2
Journal of service management
2
Tourism management : research, policies, practice
2
A Research Agenda for Service Marketing
1
AMS review : official publication of the Academy of Marketing Science
1
Business Development and Economic Governance in Southeastern Europe : 13th International Conference on the Economies of the Balkan and Eastern European Countries (EBEEC), Pafos, Cyprus, 2021
1
Electronic commerce research
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European journal of marketing : EJM
1
Exploring services science : first international conference, IESS 2010, Geneva, Switzerland, February 17 - 19, 2010 ; revised papers
1
Global perspectives on service science: Japan
1
Handbook of developments in consumer behaviour
1
Handbook of research on retailer-consumer relationship development
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Information systems and e-business management : ISeB
1
International Journal of Physical Distribution & Logistics Management: Volume 44, Issue 1 / 2
1
International journal of electronic business
1
International journal of event and festival management
1
International journal of hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail & distribution management
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International journal of services and operations management
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Inventi impact: service sector
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Journal of Services Marketing
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Journal of Social Marketing
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Journal of business venturing
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Journal of business-to-business marketing
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Journal of financial services marketing : JFSM
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of macromarketing
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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ECONIS (ZBW)
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1
Transitioning to value co-development
Sebastiani, Roberta
;
Corsaro, Daniela
;
Vargo, Stephen L.
- In:
Managing consumer services : factory or theater?
,
(pp. 131-149)
.
2014
Persistent link: https://www.econbiz.de/10010478144
Saved in:
2
Striking the right balance : how to design, implement, and operationalize customer experience management programs
Klaus, Philipp
;
Edvardsson, Bo
- In:
Managing consumer services : factory or theater?
,
(pp. 69-89)
.
2014
Persistent link: https://www.econbiz.de/10010478149
Saved in:
3
Factories or theatres? : the future of service
Baglieri, Enzo
- In:
Managing consumer services : factory or theater?
,
(pp. 1-24)
.
2014
Persistent link: https://www.econbiz.de/10010478160
Saved in:
4
Co-production and self-service : the application of Service-Dominant Logic
Hilton, Toni
;
Hughes, Tim
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 861-881
Persistent link: https://www.econbiz.de/10009790970
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