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~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"The journal of business & industrial marketing"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Case study"
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Search: subject:"Wechselverhalten"
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Switching behaviour
10
Wechselverhalten
10
Consumer behaviour
6
Konsumentenverhalten
6
Beziehungsmarketing
5
Relationship marketing
5
B-to-B-Marketing
3
Business-to-business marketing
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Customer satisfaction
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Kundenzufriedenheit
3
Lieferantenmanagement
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Supplier relationship management
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Switching costs
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1995-2008
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Advertising
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Bayes-Statistik
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Contract
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Customer loyalty
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Customer service
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Customer value
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Dauer
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Decision under uncertainty
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Discrete choice
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Diskrete Entscheidung
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Aufsatz in Zeitschrift
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Lambrecht, Anja
2
Al-Kwifi, Sam O.
1
Anderson, Eric T.
1
Ascarza, Eva
1
Clay, Karen
1
Cobelli, Nicola
1
Confente, Ilenia
1
Dubé, Jean-Pierre
1
Gligor, David M.
1
Goettler, Ronald L.
1
Hitsch, Güenter J.
1
Horng, Der-juinn
1
Ji, Chen
1
Ma, Jianmei
1
McNaughton, Rod B.
1
Rossi, Peter E.
1
Russo, Ivan
1
Shi, Wenhua
1
Simester, Duncan
1
Tucker, Catherine
1
Vilcassim, Naufel
1
Wang, Edward Shih-tse
1
Yang, Shuiqing
1
Yen, Yu-xiang
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Journal of marketing research : JMR
The journal of business & industrial marketing
Journal of business research : JBR
14
International journal of industrial organization
11
The journal of industrial economics
11
Information economics and policy : IEP
10
Telecommunications policy : the international journal of digital economy, data sciences and new media
10
Management science : journal of the Institute for Operations Research and the Management Sciences
9
Economics letters
8
The service industries journal
8
Journal of economics & management strategy : JEMS
7
Quantitative marketing and economics : QME
7
Journal of banking & finance
6
Journal of retailing and consumer services
6
The Rand journal of economics
6
Information systems research : ISR
5
International journal of the economics of business
5
Psychology & marketing
5
The journal of services marketing
5
American economic journal : a journal of the American Economic Association
4
European economic review : EER
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of production research
4
Journal of economic behavior & organization : JEBO
4
Journal of economics
4
Managing service quality : MSQ ; an international journal
4
Marketing intelligence & planning
4
Marketing science
4
Review of industrial organization : RIO
4
Applied economics
3
Economic theory : official journal of the Society for the Advancement of Economic Theory
3
European Sport management quarterly : ESMQ
3
European journal of operational research : EJOR
3
Global business review
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International economic review
3
International journal of business information systems : IJBIS
3
International journal of production economics
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Inventi impact: retailing & consumer services
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ECONIS (ZBW)
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1
The combined effect of product returns experience and switching costs on B2B customer re-purchase intent
Russo, Ivan
;
Confente, Ilenia
;
Gligor, David M.
; …
- In:
The journal of business & industrial marketing
32
(
2017
)
5
,
pp. 664-676
Persistent link: https://www.econbiz.de/10011692481
Saved in:
2
Study of social ties as one kind of switching costs : a new typology
Shi, Wenhua
;
Ma, Jianmei
;
Ji, Chen
- In:
The journal of business & industrial marketing
30
(
2015
)
5
,
pp. 648-661
Persistent link: https://www.econbiz.de/10011341886
Saved in:
3
Understanding B2B customer loyalty in the mobile telecommunication industry : a look at dedication and constraint
Yang, Shuiqing
- In:
The journal of business & industrial marketing
30
(
2015
)
2
,
pp. 117-128
Persistent link: https://www.econbiz.de/10010532118
Saved in:
4
The influence of product features on brand switching : the case of magnetic resonance imaging equipment
Al-Kwifi, Sam O.
;
McNaughton, Rod B.
- In:
The journal of business & industrial marketing
28
(
2013
)
5
,
pp. 421-431
Persistent link: https://www.econbiz.de/10009771101
Saved in:
5
Advertising in a competitive market : the role of product standards, customer learning, and switching costs
Anderson, Eric T.
;
Simester, Duncan
- In:
Journal of marketing research : JMR
50
(
2013
)
4
,
pp. 489-504
Persistent link: https://www.econbiz.de/10009786164
Saved in:
6
Paying with money or effort : pricing when customers anticipate hassle
Lambrecht, Anja
;
Tucker, Catherine
- In:
Journal of marketing research : JMR
49
(
2012
)
1
,
pp. 66-82
Persistent link: https://www.econbiz.de/10009507246
Saved in:
7
When talk is "free" : the effect of tariff structure on usage under two- and three-part tariffs
Ascarza, Eva
;
Lambrecht, Anja
;
Vilcassim, Naufel
- In:
Journal of marketing research : JMR
49
(
2012
)
6
,
pp. 882-899
Persistent link: https://www.econbiz.de/10009688784
Saved in:
8
Suppliers' willingness of customization, effective communication, and trust : a study of switching cost antecedents
Yen, Yu-xiang
;
Wang, Edward Shih-tse
;
Horng, Der-juinn
- In:
The journal of business & industrial marketing
26
(
2011
)
4
,
pp. 250-259
Persistent link: https://www.econbiz.de/10009010563
Saved in:
9
Tariff choice with consumer learning and switching costs
Goettler, Ronald L.
;
Clay, Karen
- In:
Journal of marketing research : JMR
48
(
2011
)
4
,
pp. 633-652
Persistent link: https://www.econbiz.de/10009272407
Saved in:
10
Do switching costs make markets less competitive?
Dubé, Jean-Pierre
;
Hitsch, Güenter J.
;
Rossi, Peter E.
- In:
Journal of marketing research : JMR
46
(
2009
)
4
,
pp. 435-445
Persistent link: https://www.econbiz.de/10003872250
Saved in:
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