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~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"The journal of product innovation management : an international publication of the Product Development & Management Association"
~person:"Dahl, Darren W."
~person:"Turut, Ozge"
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Dahl, Darren W.
Turut, Ozge
Moreau, C. Page
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Journal of marketing research : JMR
The journal of product innovation management : an international publication of the Product Development & Management Association
Faculty & research / Insead : working paper series
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of marketing
1
Sauder School of Business Working Paper
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ECONIS (ZBW)
6
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1
Innovation aesthetics : the relationship between category cues, categorization certainty, and newness perceptions
Goode, Miranda R.
;
Dahl, Darren W.
;
Moreau, C. Page
- In:
The journal of product innovation management : an …
30
(
2013
)
2
,
pp. 192-208
Persistent link: https://www.econbiz.de/10009723196
Saved in:
2
Seeking the ideal level of design newness : consumer response to radical and incremental product design
Mugge, Ruth
;
Dahl, Darren W.
- In:
The journal of product innovation management : an …
30
(
2013
),
pp. 34-47
Persistent link: https://www.econbiz.de/10010210818
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3
Clarity in defining product design : inspiring research opportunities for the design process
Dahl, Darren W.
- In:
The journal of product innovation management : an …
28
(
2011
)
3
,
pp. 425-427
Persistent link: https://www.econbiz.de/10008991416
Saved in:
4
The role of imagination-focused visualization on new product evaluation
Zhao, Min
;
Hoeffler, Steve
;
Dahl, Darren W.
- In:
Journal of marketing research : JMR
46
(
2009
)
1
,
pp. 46-55
Persistent link: https://www.econbiz.de/10003810246
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5
To innovate or imitate? : entry strategy and the role of market research
Ofek, Elie
;
Turut, Ozge
- In:
Journal of marketing research : JMR
45
(
2008
)
5
,
pp. 575-592
Persistent link: https://www.econbiz.de/10003770581
Saved in:
6
Thinking inside the box : why consumers enjoy constrained creative experiences
Dahl, Darren W.
;
Moreau, C. Page
- In:
Journal of marketing research : JMR
44
(
2007
)
3
,
pp. 357-369
Persistent link: https://www.econbiz.de/10003547551
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