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~isPartOf:"Journal of marketing research : JMR"
~person:"Franses, Philip Hans"
~person:"Mela, Carl F."
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Franses, Philip Hans
Mela, Carl F.
Dhar, Ravi
30
Wedel, Michel
30
Chintagunta, Pradeep K.
20
Kumar, V.
19
Ariely, Dan
18
Green, Paul E.
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Journal of marketing research : JMR
Econometric Institute Research Papers
165
Econometric Institute research papers
144
Discussion paper / Tinbergen Institute
50
ERIM Report Series Research in Management
50
Report / Econometric Institute, Erasmus University Rotterdam
49
ERIM report series research in management
45
Tinbergen Institute Discussion Papers
37
International journal of forecasting
35
Report / Econometric Institute, Erasmus University Rotterdam / Econometric Institute, Erasmus University Rotterdam
34
Tinbergen Institute Discussion Paper
33
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
26
International Journal of Forecasting
23
Journal of applied econometrics
21
Applied economics
20
Journal of econometrics
19
Statistica Neerlandica
18
Journal of forecasting
17
Economics letters
16
Marketing Science
16
Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
15
Oxford bulletin of economics and statistics
14
Technological forecasting & social change : an international journal
13
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
12
Discussion paper / Tinbergen Institute / Tinbergen Institute
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Journal of Econometrics
11
Report / Erasmus Center for Financial Research, Erasmus University
11
Economics Letters
10
Journal of Applied Econometrics
10
Journal of Forecasting
10
Applied financial economics
9
ERIM Report Series Reference
9
Econometric reviews
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Oxford Bulletin of Economics and Statistics
9
Working Papers in Economics
9
Applied Financial Economics
8
Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
8
Applied Economics
7
KIER Working Papers
7
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ECONIS (ZBW)
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1
TV viewing and advertising targeting
Deng, Yiting
;
Mela, Carl F.
- In:
Journal of marketing research : JMR
55
(
2018
)
1
,
pp. 99-118
Persistent link: https://www.econbiz.de/10011819665
Saved in:
2
Do firms endowed with greater strategic capability earn higher profits?
Zhou, Bo
;
Mela, Carl F.
;
Amaldoss, Wilfred
- In:
Journal of marketing research : JMR
52
(
2015
)
3
,
pp. 325-336
Persistent link: https://www.econbiz.de/10011292909
Saved in:
3
A topical history of JMR
Huber, Joel
;
Kamakura, Wagner A.
;
Mela, Carl F.
- In:
Journal of marketing research : JMR
51
(
2014
)
1
,
pp. 84-91
Persistent link: https://www.econbiz.de/10010349019
Saved in:
4
Determining consumers' discount rates with field studies
Yao, Song
;
Mela, Carl F.
;
Chiang, Jeongwen
;
Chen, Yuxin
- In:
Journal of marketing research : JMR
49
(
2012
)
6
,
pp. 822-841
Persistent link: https://www.econbiz.de/10009688799
Saved in:
5
Do digital video recorders influence sales?
Bronnenberg, Bart J.
;
Dubé, Jean-Pierre
;
Mela, Carl F.
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 998-1010
Persistent link: https://www.econbiz.de/10008796601
Saved in:
6
The long-term effect of marketing strategy on brand sales
Ataman, M. Berk
;
Heerde, Harald J. van
;
Mela, Carl F.
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 866-882
Persistent link: https://www.econbiz.de/10008666392
Saved in:
7
Reducing Social Desirability Bias Through Item Randomized Response: An Application to Measure Underreported Desires
van Nierop, Erjen
;
Bronnenberg, Bart
;
Paap, Richard
; …
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 14-28
Persistent link: https://www.econbiz.de/10008352949
Saved in:
8
Retrieving unobserved consideration sets from household panel data
Nierop, Johannes Erjen Maurice van
;
Bronnenberg, Bart J.
; …
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 63-74
Persistent link: https://www.econbiz.de/10003947439
Saved in:
9
Dynamic and competitive effects of direct mailings : a charitable giving application
Diepen, Merel van
;
Donkers, Bas
;
Franses, Philip Hans
- In:
Journal of marketing research : JMR
46
(
2009
)
1
,
pp. 120-133
Persistent link: https://www.econbiz.de/10003810267
Saved in:
10
Dynamic and Competitive Effects of Direct Mailings: A Charitable Giving Application
Diepen, Merel Van
;
Donkers, Bas
;
Franses, Philip Hans
- In:
Journal of marketing research : JMR
46
(
2009
)
1
,
pp. 120
Persistent link: https://www.econbiz.de/10008165060
Saved in:
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