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~isPartOf:"Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction"
~isPartOf:"Springer eBook Collection / Business and Economics"
~source:"econis"
~subject:"Consumer behaviour"
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Search: "Customer relationship management"
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Consumer behaviour
Beziehungsmarketing
168
Relationship marketing
168
Deutschland
45
Germany
45
Konsumentenverhalten
41
Lieferantenmanagement
35
Supplier relationship management
35
Theorie
34
Theory
34
Kundenmanagement
33
Customer satisfaction
30
Kundenzufriedenheit
30
relationship marketing
24
Kundenbindung
21
Dienstleistungsqualität
18
Service quality
18
Marketingmanagement
15
Brand management
14
Kundenorientierung
14
Kundenwert
14
Markenführung
14
Marketing management
14
Customer value
13
Confidence
12
Vertrauen
12
Einzelhandel
11
Retail trade
11
Computer-assisted marketing
9
Erfolgsfaktor
9
IT-gestütztes Marketing
9
Bank
8
E-commerce
8
Electronic Commerce
8
Strategisches Management
8
Success factor
8
Unternehmen
8
Beschwerdemanagement
7
Complaint management
7
Innovation management
7
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36
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Gil Saura, Irene
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Bebber, Suélen
2
Milan, Gabriel Sperandio
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Nor Asiah Omar
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Quach, Sara
2
Thaichon, Paramaporn
2
Zuraidah Zainol
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1
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1
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1
Casaló, Luis V.
1
Chahal, Hardeep
1
Chen, Tser-yieth
1
Chen, Yi-Mu
1
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1
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1
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Dorion, Eric Charles Henri
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1
Hong, Soonkwan
1
Huang, Tseng-Lung
1
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
Springer eBook Collection / Business and Economics
Journal of retailing and consumer services
459
Journal of business research : JBR
359
International journal of hospitality management
164
The journal of services marketing
116
The journal of product & brand management
97
The journal of brand management : an international journal
83
Journal of the Academy of Marketing Science
82
Psychology & marketing
75
Cogent business & management
74
Journal of hospitality marketing & management
73
Journal of retailing
69
Journal of travel and tourism marketing
69
Asia Pacific journal of marketing and logistics
68
International journal of contemporary hospitality management
68
Journal of strategic marketing
66
The service industries journal
64
Industrial marketing management : the international journal for industrial and high-tech firms
58
Marketing intelligence & planning
58
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
55
Journal of service management
55
The international review of retail, distribution and consumer research
55
Journal of marketing
51
Services marketing quarterly
51
European journal of marketing : EJM
50
Journal of service research : JSR
49
Tourism management : research, policies, practice
49
International journal of retail & distribution management
48
International journal of electronic marketing and retailing : IJEMR
47
International journal of internet marketing and advertising : IJIMA
46
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
46
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
44
International journal of retail and distribution management
42
SpringerLink / Bücher
42
The international journal of bank marketing : IJBM
41
Service business
40
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
39
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
37
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
International journal of electronic customer relationship management : IJECRM
34
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ECONIS (ZBW)
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1
The consequences of consumers' use of pre-existing social relationships to make purchases
Johnson, Bryan R.
;
Ross, William T.
- In:
Journal of relationship marketing : innovations & …
13
(
2014
)
3
,
pp. 207-242
Persistent link: https://www.econbiz.de/10010490473
Saved in:
2
The effect of customer-brand relationship investments' dimensions on customer engagement in emerging markets
Zuraidah Zainol
;
Nor Asiah Omar
;
Osman, Juliana
;
Nurul …
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
3
,
pp. 172-199
Persistent link: https://www.econbiz.de/10011633628
Saved in:
3
Customer interface in spiritual tourism via "synaptic CRM gap" : an integrative technology-based conceptual model for relationship marketing
Kaur, Gunjeet
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
4
,
pp. 326-343
Persistent link: https://www.econbiz.de/10011633662
Saved in:
4
Role of customer retention equity in creating and developing brand value
Chahal, Hardeep
;
Bala, Renu
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
2
,
pp. 119-142
Persistent link: https://www.econbiz.de/10011820571
Saved in:
5
Do loyalty cards enhance loyalty in the pharmaceutical sector?
Marques, Susana Henriques
;
Cardoso, Margarida G. M. S.
; …
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
2
,
pp. 143-162
Persistent link: https://www.econbiz.de/10011820581
Saved in:
6
Identifying customer loyalty supporting factors in the retail banking context : an empirical examination
Bhatnagar, Shakti Bodh
;
Syed, Asif Ali
;
Mishra, …
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
3
,
pp. 197-225
Persistent link: https://www.econbiz.de/10011820595
Saved in:
7
What are the building blocks of customer brand loyalty in department stores? : a multi-level mediation analysis
Nikhashemi, S. R.
;
Naser Valaei
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
4
,
pp. 302-327
Persistent link: https://www.econbiz.de/10011820616
Saved in:
8
Customers’ attribution of blame in chain store settings : the perspectives of relationship orientation
Chen, Yi-Mu
;
Huang, Tseng-Lung
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
3
,
pp. 220-238
Persistent link: https://www.econbiz.de/10011383851
Saved in:
9
Integrated marketing communications and their effects on customer switching intention
Thaichon, Paramaporn
;
Quach, Sara
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
1/2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10011633577
Saved in:
10
An investigation into the cocept of brand love and its proximal and distal covariates
Garg, Ruchi
;
Mukherjee, Jaydeep
;
Biswas, Soumendu
; …
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
3
,
pp. 135-153
Persistent link: https://www.econbiz.de/10011633621
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