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~isPartOf:"Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction"
~source:"econis"
~subject:"Marketingmanagement"
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Marketingmanagement
Beziehungsmarketing
99
Relationship marketing
99
Consumer behaviour
36
Konsumentenverhalten
36
Customer satisfaction
25
Kundenzufriedenheit
25
relationship marketing
24
Lieferantenmanagement
20
Supplier relationship management
20
Dienstleistungsqualität
15
Service quality
15
Confidence
12
Vertrauen
12
Einzelhandel
10
Retail trade
10
Brand management
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Markenführung
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Marketing management
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customer retention
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satisfaction
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trust
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Emotion
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relationship quality
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Service industry
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customer relationship management
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loyalty
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Quach, Sara
2
Thaichon, Paramaporn
2
Deitz, George D.
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Gil Saura, Irene
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Hansen, John D.
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Hendar, Hendar
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Holloway, Betsy Bugg
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Leelapanyalert, Kannika
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Mollá Descals, Alejandro
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Nurhayati, Tatiek
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
Industrial marketing management : the international journal for industrial and high-tech firms
46
Journal of business research : JBR
45
The journal of business & industrial marketing
29
Journal of strategic marketing
28
Journal of retailing and consumer services
23
SpringerLink / Bücher
22
European journal of marketing : EJM
17
Journal of the Academy of Marketing Science
16
Business horizons
14
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
11
Journal of marketing communications
11
Journal of retailing
11
Cogent business & management
10
Gabler Edition Wissenschaft
10
International journal of electronic customer relationship management : IJECRM
10
Journal of marketing
10
Journal of marketing management : MM
10
The journal of product & brand management
10
Europäische Hochschulschriften / 5
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of business-to-business marketing
9
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
9
Harvard-Business-Manager : das Wissen der Besten
8
International journal of hospitality management
8
Springer eBook Collection / Business and Economics
8
The service industries journal
8
Asia Pacific journal of marketing and logistics
7
International journal of internet marketing and advertising : IJIMA
7
International review on public and non-profit marketing
7
Jahrbuch der Absatz- und Verbrauchsforschung
7
Journal of marketing management : JMM ; journal of the Academy of Marketing
7
Marketing intelligence & planning
7
Marketing letters : a journal of research in marketing
7
The journal of brand management : an international journal
7
The marketing review
7
International journal of retail & distribution management
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of international marketing
6
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ECONIS (ZBW)
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1
Customer interaction management capabilities on the micro-retail fashion in Indonesia
Nurhayati, Tatiek
;
Hendar, Hendar
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10011820550
Saved in:
2
Assessing value co-creation and new product success from cultural orientations and relationship marketing perspectives
Sulhaini
;
Sulaimiah
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
1
,
pp. 21-39
Persistent link: https://www.econbiz.de/10011820556
Saved in:
3
Integrated marketing communications and their effects on customer switching intention
Thaichon, Paramaporn
;
Quach, Sara
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
1/2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10011633577
Saved in:
4
The benefits of sales force automation (SFA) : an empirical examination of SFA usage on relationship quality and performance
Holloway, Betsy Bugg
;
Deitz, George D.
;
Hansen, John D.
- In:
Journal of relationship marketing : innovations & …
12
(
2013
)
4
,
pp. 223-242
Persistent link: https://www.econbiz.de/10010244789
Saved in:
5
From marketing communications to brand management : factors influencing relationship quality and customer retention
Thaichon, Paramaporn
;
Quach, Sara
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
3
,
pp. 197-219
Persistent link: https://www.econbiz.de/10011383849
Saved in:
6
Client relationship marketing practices : an exploratory study of the legal industry
Woo, Kok Ming
;
Leelapanyalert, Kannika
- In:
Journal of relationship marketing : innovations & …
13
(
2014
)
4
,
pp. 286-317
Persistent link: https://www.econbiz.de/10010474276
Saved in:
7
Loyalty in high-quality hotels of Croatia : from marketing initiatives to customer brand loyalty creation
Šerić, Maja
;
Gil Saura, Irene
;
Mollá Descals, Alejandro
- In:
Journal of relationship marketing : innovations & …
12
(
2013
)
2
,
pp. 114-140
Persistent link: https://www.econbiz.de/10009774824
Saved in:
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