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~isPartOf:"Journal of retailing"
~isPartOf:"Life-cycle management and trade"
~isPartOf:"The journal of product & brand management"
~isPartOf:"Zeitschrift für angewandte Umweltforschung"
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Search: subject_exact:"Produktverpackung"
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Packaging
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Journal of retailing
Life-cycle management and trade
The journal of product & brand management
Zeitschrift für angewandte Umweltforschung
Journal of retailing and consumer services
13
Journal of business research : JBR
11
International journal of consumer studies
9
Multisensory packaging : designing new product experiences
8
EIU special report
7
International journal of production economics
7
Psychology & marketing
7
Special report / the Economist Intelligence Unit
7
European journal of operational research : EJOR
6
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Marketing : ZFP ; journal of research and management
6
Marketing letters : a journal of research in marketing
6
Verpackungsmarketing : Fallbeispiele, Trends, Technologien
6
International journal of retail & distribution management
5
International journal of wine business research : IJWBR
5
Journal of international consumer marketing
5
Zeitschrift für Umweltpolitik & Umweltrecht : ZfU ; Beiträge zur rechts-, wirtschafts- und sozialwissenschaftlichen Umweltforschung
5
Amfiteatru economic : an economic and business research periodical
4
Asia Pacific journal of marketing and logistics
4
Diskussionsbeiträge / Fachbereich Wirtschaftswissenschaft, FernUniversität in Hagen : Diskussionspapier
4
European research studies
4
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
4
Journal of marketing
4
Logistics
4
Special report
4
The international review of retail, distribution and consumer research
4
Zeitschrift für Kommunalfinanzen : ZKF ; Haushalt, Kostenrechnung, Steuern, Gebühren, Beiträge, Entgelte, Kredite, Zahlungsverkehr, Vollstreckung
4
Betriebs-Berater : BB
3
Cleaner and responsible consumption
3
European journal of marketing : EJM
3
Forum Ware : internationale Zeitschrift für Warenlehre
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of marketing communications
3
Journal of marketing research : JMR
3
LogForum : elektroniczne czasopismo naukowe z dziedziny logistyki
3
Marketing intelligence & planning
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ECONIS (ZBW)
23
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1
Brand imitation strategy, package design and consumer response : what does it take to make a difference?
Qiao, Fei
;
Griffin, William Glenn
- In:
The journal of product & brand management
31
(
2022
)
2
,
pp. 177-188
Persistent link: https://www.econbiz.de/10013164300
Saved in:
2
A packaging visual-gustatory correspondence effect : using visual packaging design to influence flavor perception and healthy eating decisions
Togawa, Taku
;
Park, Jaewoo
;
Ishii, Hiroaki
;
Deng, Xiaoyan
- In:
Journal of retailing
95
(
2019
)
4
,
pp. 204-218
Persistent link: https://www.econbiz.de/10012154092
Saved in:
3
Sensory aspects of package design
Krishna, Aradhna
;
Cian, Luca
;
Aydınoğlu, Nilüfer Z.
- In:
Journal of retailing
93
(
2017
)
1
,
pp. 43-54
Persistent link: https://www.econbiz.de/10011704683
Saved in:
4
Light and pale colors in food packaging : when does this package cue signal superior healthiness or inferior tastiness?
Mai, Robert
;
Symmank, Claudia
;
Seeberg-Elverfeldt, Berenike
- In:
Journal of retailing
92
(
2016
)
4
,
pp. 426-444
Persistent link: https://www.econbiz.de/10011629485
Saved in:
5
Competitive package size decisions
Yonezawa, Koichi
;
Richards, Timothy J.
- In:
Journal of retailing
92
(
2016
)
4
,
pp. 445-469
Persistent link: https://www.econbiz.de/10011629493
Saved in:
6
The impact of copycat packaging strategies on the adoption of private labels
Vale, Rita Coelho do
;
Matos, Pedro Verga
- In:
The journal of product & brand management
24
(
2015
)
6
,
pp. 646-659
Persistent link: https://www.econbiz.de/10011481906
Saved in:
7
Localising the packaging of foreign food brands : a case of Muslim consumers in Pakistan
Khan, Huda
;
Lee, Richard
;
Lockshin, Larry
- In:
The journal of product & brand management
24
(
2015
)
4
,
pp. 386-398
Persistent link: https://www.econbiz.de/10011407198
Saved in:
8
Consumer response to package downsizing : evidence from the Chicago ice cream market
Çakır, Metin
;
Balagtas, Joseph V.
- In:
Journal of retailing
90
(
2014
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10010359959
Saved in:
9
Brand-pack size cannibalization arising from temporary price promotions
Dawes, John G.
- In:
Journal of retailing
88
(
2012
)
3
,
pp. 343-355
Persistent link: https://www.econbiz.de/10009622998
Saved in:
10
Consumer reaction to new package design
Holmes, Gary R.
;
Paswan, Audhesh
- In:
The journal of product & brand management
21
(
2012
)
2
,
pp. 109-116
Persistent link: https://www.econbiz.de/10009569991
Saved in:
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