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~isPartOf:"Journal of retailing"
~subject:"Store brands"
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Store brands
Markenartikel
32
Brand
24
Brand management
20
Markenführung
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Consumer behaviour
19
Konsumentenverhalten
19
Einzelhandel
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Retail trade
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Store brand
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Vereinigte Staaten
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Marketing management
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Marketingmanagement
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Preismanagement
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Pricing strategy
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Retail price
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Chung, Hwan
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Lee, Eunkyu
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Sethuraman, Raj
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Bachtel, Robert C.
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Gielens, Katrijn
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Jervis, Suzanne
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Katrijn, Gielens
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Journal of retailing
Journal of retailing and consumer services
4
International journal of retail & distribution management
3
Discussion papers / CEPR
2
European journal of marketing : EJM
2
Applied economics
1
Australasian marketing journal
1
European journal of management and business economics : EJM&BE
1
European journal of operational research : EJOR
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European research on management and business economics
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Han gug gae bal yeon gu
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ECONIS (ZBW)
4
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1
The future of private labels : towards a smart private label strategy
Gielens, Katrijn
;
Ma, Yu
;
Namin, Aidin
;
Sethuraman, Raj
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 99-115
Persistent link: https://www.econbiz.de/10012514577
Saved in:
2
Effect of store brand introduction on channel price leadership : an empirical investigation
Chung, Hwan
;
Lee, Eunkyu
- In:
Journal of retailing
94
(
2018
)
1
,
pp. 21-32
Persistent link: https://www.econbiz.de/10011833431
Saved in:
3
Store brand quality and retailer's product line design
Chung, Hwan
;
Lee, Eunkyu
- In:
Journal of retailing
93
(
2017
)
4
,
pp. 527-540
Persistent link: https://www.econbiz.de/10011790717
Saved in:
4
Determinants of store brand share
Sethuraman, Raj
;
Katrijn, Gielens
- In:
Journal of retailing
90
(
2014
)
2
,
pp. 141-153
Persistent link: https://www.econbiz.de/10010402353
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