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~isPartOf:"Journal of retailing and consumer services"
~source:"econis"
~subject:"Brand image"
~subject:"Coronavirus"
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Brand image
Coronavirus
Emotion
152
Consumer behaviour
126
Konsumentenverhalten
126
Beziehungsmarketing
39
Relationship marketing
39
Dienstleistungsqualität
25
Einzelhandel
25
Retail trade
25
Service quality
25
Customer satisfaction
24
Kundenzufriedenheit
24
Online retailing
23
Online-Handel
23
Emotions
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Brand management
16
Cognition
16
Kognition
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Markenführung
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Social Web
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Social web
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Customer service
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Kundenservice
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Advertising effects
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Internet marketing
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Online-Marketing
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Werbewirkung
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Markenimage
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Personality psychology
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Persönlichkeitspsychologie
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Viral marketing
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Virales Marketing
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Experiment
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Beatty, Sharon E.
1
Chandrashekar, Deepak
1
Chou, Cindy Yunhsin
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Chung, Won Young
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Daucé, Bruno
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Errajaa, Karim
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Li, Bin
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Li, Rong
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Journal of retailing and consumer services
Journal of business research : JBR
25
The journal of brand management : an international journal
25
The journal of product & brand management
25
International journal of hospitality management
14
Journal of marketing communications
8
Tourism management : research, policies, practice
8
Psychology & marketing
7
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Journal of promotion management : innovations in planning and applied research
6
Marketing letters : a journal of research in marketing
6
Cogent business & management
5
European journal of marketing : EJM
5
International journal of consumer studies
5
Journal of Islamic marketing
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
5
Journal of travel and tourism marketing
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
Qualitative market research : an international journal
5
The service industries journal
5
Tourism management perspectives : TMP
5
Discussion paper series / IZA
4
European journal of marketing
4
Global business review
4
Journal of hospitality marketing & management
4
The international review of retail, distribution and consumer research
4
The journal of consumer marketing
4
Administrative Sciences : open access journal
3
Asia Pacific journal of marketing and logistics
3
Future Business Journal
3
International journal of contemporary hospitality management
3
International journal of internet marketing and advertising : IJIMA
3
Journal of consumer marketing
3
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : JPM
3
Marketing intelligence & planning
3
Personnel review
3
Technological forecasting & social change : an international journal
3
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ECONIS (ZBW)
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Date (oldest first)
1
Mere copycat? : the effects of human versus human-like virtual influencers on brand endorsement effectiveness : a moderated serial-mediation model
Qi, Zhou
;
Li, Bin
;
Li, Huajun
;
Lei, Yueqiu
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460856
Saved in:
2
Green power of virtual influencer : the role of virtual influencer image, emotional appeal, and product involvement
Jiang, Kan
;
Zheng, Junyuan
;
Luo, Shaohua
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462270
Saved in:
3
Understanding post-pandemic market segmentation through perceived risk, behavioural intention, and emotional wellbeing of consumers
Sukanlaya Sawang
;
Lee, Chia-Chi
;
Chou, Cindy Yunhsin
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014371803
Saved in:
4
Revenge buying : the role of negative emotions caused by lockdowns
Liu, Yanfeng
;
Li, Xue
;
Yuen, Kum Fai
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014373363
Saved in:
5
The neurophysiological mechanisms underlying brand personality consumer attraction : EEG and GSR evidence
Xu, Zhiwei
;
Zhang, Miao
;
Zhang, Pengfei
;
Luo, Jiawen
; …
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014303132
Saved in:
6
Changes in consumption patterns during the COVID-19 pandemic : analyzing the revenge spending motivations of different emotional groups
Park, Inyoung
;
Lee, Jieon
;
Lee, Daeho
;
Lee, Changjun
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013169559
Saved in:
7
An investigation into online atmospherics : the effect of animated images on emotions, cognition, and purchase intentions
Laroche, Michel
;
Li, Rong
;
Richard, Marie-Odile
;
Zhou, Mi
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013209595
Saved in:
8
Does playing a video game really result in improvements in psychological well-being in the era of COVID-19?
Kim, Min-Seong
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012581926
Saved in:
9
I don't want to be a rule enforcer during the COVID-19 pandemic : frontline employees' plight
Northington, William Magnus
;
Gillison, Stephanie T.
; …
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012665965
Saved in:
10
Relating brand anxiety, brand hatred and obsess : moderating role of age and brand affection
Japutra, Arnold
;
Roy, Sanjit
;
Pham, Tram-Anh N.
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012502671
Saved in:
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